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Internet Marketing Pricing Oakland County, Michigan

by marketingadmin @ Midwest Marketing Online

  Search engine optimization is crucial but search engine optimization has a price. Search engine optimization is supposed to be the most significant method that provides you a good idea to market your business online and also let’s you pay attention to your target customers completely irrespective of location of your company. Search engine optimization …

Rain Barrels: Rain, Rain, Rain Away

by The Cary Company @ The Cary Company

pring is here, and it’s about time for April showers. Take advantage of the showers by setting up your very own rain barrel today. Rain barrels can be used as an extra, economical source of water for your garden or lawn. The Cary Company offers a great line of rain barrels that are assembled with … Continue reading Rain Barrels: Rain, Rain, Rain Away

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"Optimize Your Online Presence" – Webinar Recap and Slides

by Ali Amirrezvani @ DealerOn

Yesterday, our very own Amir Rezvani, VP of Performance at DealerOn, had the opportunity to lead a webinar with ResponseLogix.  For those that couldn’t make the webinar, I wanted to share some of the highlights from his presentation and provide a link to the slides and audio as well. Amir provided a quick overview of how a dealer can immediately...

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Social Media Must-Do’s for Auto Dealers

by Ali Amirrezvani @ DealerOn

The amount of “best practices” and “tips” involved with social media marketing can be overwhelming to say the least (and yes, I’m guilty of sharing my own).  In the last couple months, I’ve received emails with “99 Tools for Social Media Marketing”, “5 Top Tips For Successful Social Media Marketing”, “8 Hot Social Media Tips From Eight Industry Experts”, and...

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Local SEO Presentation From Confluence Conference

by Greg Gifford @ DealerOn

For this week’s Wednesday Workshop video, we’re sharing another recent presentation on Local SEO. I presented at the Confluence Conference in Oklahoma City recently, and this time they filmed my presentation. We’re sharing the video here on the blog so you can see the actual session – it’s almost like you were there! The slides are a little dark in...

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Keep Your Dealer Site on the Top of Google’s SERP

by Ali Amirrezvani @ DealerOn

There are many reasons why your search engine rankings can drop, and unfortunately, many times car dealers are at the mercy of Google and the other search engines.  Google is earnest in their mission to provide the most relevant content to  their customers, so they provide tips and suggestions for how content providers can rank highly for their relevant terms. ...

The post Keep Your Dealer Site on the Top of Google’s SERP appeared first on DealerOn.

Teddy Bear Themed Baby Shower with Honey Bear Bottles

by Huong Luu @ The Cary Company

Baby showers don’t always need to be a bore. After all, welcoming a new life into the world is a joyous occasion that needs to be celebrated. Fifty-three-year-old crafter Lisa Lomba knows this better than anyone else. When Lisa found out her daughter Kristin was expecting, she knew she had to do something extra special. … Continue reading Teddy Bear Themed Baby Shower with Honey Bear Bottles

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See Greg Gifford at Affiliate Summit West 2016 in Vegas!

by DealerOn @ DealerOn

Our very own Search Expert, Greg Gifford, is not only speaking, but keynote speaking at the Affiliate Summit West 2016, Tuesday, January 12, 2016 at Paris Las Vegas. Greg is a regular speaker at search, social, and automotive conferences all over the world; he’s speaking at brightonSEO in England later this month. Not only is he incredibly knowledgeable, he has...

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Expert from Facebook Answers Your Questions

Expert from Facebook Answers Your Questions

by DealerOn Podcasts @ The Dealer Power Hour

If you didn’t attend the original webinar, How to Sell Cars and Advertise on Facebook Like a Boss 2.0, here’s what you missed. Gabrielle Garrison returned for another power session on Facebook advertising, and it was AMAZING! A few months ago, she hosted a webinar on the same topic, and it was so popular, we had her come back to give some...

Stock Trading Lessons For The Selection Of Local Keyword Phrases

by admin @ More Than SEO

Greg, from Search Simplicity, recently asked me to contribute a guest post about helping select solid keywords for local search engine optimization (SEO) efforts.  Often, people only target two or three keywords.  By borrowing from the short-term stock trading principle of “multiple time frame analysis”, one can become much more artful in choosing keyword phrases […]

Website Conversion 101

by Mike Somerville @ DealerOn

  You know what’s cool? Having a website that shows how awesome you are. Even cooler than that? Having a website that gets clicks & conversions. Ice Cube may have been All About the Benjamins, but if you’re hoping to do some business on your website, then you need to be All About the Conversions. What is it? So what...

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Prove you need SEO with simple math

by Greg Gifford @ DealerOn

For this week’s Wednesday Workshop video, we’re sharing a simple tip for proving the necessity for SEO. We’ve shared the pizza delivery SEO example in a past video, but that only showed how Local SEO works. This time, the simple example shows exactly why SEO is important for your dealership. It’s a simple math equation, so even if someone doesn’t...

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Powerblanket Product Spotlight: Drum Heaters

by Powerblanket @ The Cary Company

It’s summertime and heating applications may be the farthest thing from your mind right now, unless you’re dealing with applications that aren’t seasonal—like viscosity maintenance. If you have large quantities of product that need to be kept above ambient temperatures, then you need a solution like a drum heater, and the Carry Company sells a cost-effective and innovative way of meeting that need for you too.

The post Powerblanket Product Spotlight: Drum Heaters appeared first on The Cary Company.

DealerOn and #PaulieStrong at NADA

by DealerOn @ DealerOn

  DealerOn is a very proud supporter of one of the auto industry’s truly good guys, Paul Jimenez. Earlier this year, the Jimenez family lost their 10-year-old son, Paul Ulysses Jimenez, to a rare form of pediatric cancer, Rhabdomyosarcoma. Since his passing, the PaulieStrong Foundation has been started by the family, inspired by the brave fight of Paulie. At this...

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Feature Friday: Geo-fencing

by Michael DeVito @ DealerOn

Happy Friday! I’m excited to announce a new series we’ll be rolling out today: Feature Friday Videos! In these videos, we’ll be showing off some of DealerOn’s top-performing, results-driven features. They’ll give you a more in-depth look at the tools that make us tick. Our goal is to help you better understand some of the features of DealerOn websites that...

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Ortonville, MI Water Well Drilling and Dealing with Minerals

by Macomb County Well Drillers @ Ries Water Well Drilling

A Short Guide to Water Well Ownership and Dealing with Minerals in Ortonville, MI Having a well can do wonders for your household in Ortonville. It gives you access to clean and safe drinking water at your disposal, provides tax cuts, and is a lot friendlier for the environment. However, the safety of the well

The post Ortonville, MI Water Well Drilling and Dealing with Minerals appeared first on Ries Water Well Drilling.

Local SEO vs. Traditional SEO

by Greg Gifford @ DealerOn

Did you know that Google treats some businesses differently than others? In this week’s Wednesday Workshop video, we explain how Local SEO is different from Traditional SEO… using pizza. Watch the video and learn an incredibly simple way to demonstrate how Google serves up local search results, even if a city isn’t included in the search query. Since Google treats...

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Tweet or Tweet Not, There is No Try

by Shaun Raines @ DealerOn

If you’re new to Twitter, let me be the first one to welcome you to 2007. Actually, Twitter officially launched in the summer of 2006, and has steadily grown into a social network with 255 million active monthly users. Twitter’s mission is to give everyone the power to create and share ideas and information instantly, without barriers. Think about that....

The post Tweet or Tweet Not, There is No Try appeared first on DealerOn.

Steel Pails 101

by The Cary Company @ The Cary Company

The plethora of steel pails in the industry can be a bit daunting. After all, how do you know which pail to use for what applications? With this guide, we hope to able to ease your mind and give you a stress-free experience with buying steel pails. Typical steel pail styles are open head and … Continue reading Steel Pails 101

The post Steel Pails 101 appeared first on The Cary Company.

DealerOn Operations Smooth Despite Sandy

by Ali Amirrezvani @ DealerOn

This weekend, along with much of the Eastern Seaboard, DealerOn prepared for an onslaught as weather and media reports warned of potentially devastating force from Hurricane Sandy. Making the safety of our employees our number one priority, we still wanted to live up to our commitment to deliver industry-leading customer service, and did not want to let the hurricane close...

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Lessons to Automotive from the Computer Industry

by Ali Amirrezvani @ DealerOn

According to recent reports, the private investment firm of Michael Dell, founder of Dell Inc, is entering the automotive retailing industry.   Jeffrey Rachor, former Pep Boys chief will be running their future dealerships of MSD Capital.  In a recent meeting of the Detroit Economic Club, Dell was asked about the outlook for Detroit’s auto industry.  “I think,” he said, “there...

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See the Beard and the Hair LIVE

by Greg Gifford @ DealerOn

In this week’s Wednesday Workshop, we share all of the upcoming events where you can see the Beard and the Hair live and in person… They’re both out on the road sharing awesome knowledge nuggets about SEO, PPC, and digital marketing in general. If you’re at any of these events, make sure you find the DealerOn team and say “hi”...

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Seo Co Frenchtown Township, Michigan

by marketingadmin @ Midwest Marketing Online

  Search engine optimization is crucial but search engine optimization has a price. Search engine optimization is supposed to be the most significant method that provides you a good idea to market your business online and also let’s you pay attention to your target customers completely irrespective of location of your company. Search engine optimization …

Stop abusing your H1 headings

by Greg Gifford @ DealerOn

Lately, we’ve seen an alarming number of dealership websites incorrectly using H1 headings – or flat out abusing them. In this week’s Wednesday Workshop video, we talk about how you SHOULD be using your H1 headings. We share several examples of H1 abuse that we’ve seen lately, and we show you how to check your own site for these errors....

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Holiday AdWords Tips [VIDEO]

by Greg Gifford @ DealerOn

It’s that time of year again… The holiday season is upon us. It might be the most important time all year to make sure you’re spending your AdWords budget wisely. This week’s Wednesday Workshop video shares several tips that will help you make the most of this year’s holiday season. VIDEO TRANSCRIPT Welcome back to the DealerOn Wednesday workshop. Does...

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Dealership Banner Advertising

by Acacia Grant @ DealerOn

Marketing, both online and traditional, is only effective if the intended audience actually pays attention to your message.  It’s also important that your marketing be effective at persuading consumers to purchase from your dealership.  If your marketing efforts aren’t seen by consumers and have an effect on them, you might as well be throwing that money away. Internet banner advertising...

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DealerOn Joins Kia Digital Certified Solution Program

by DealerOn @ DealerOn

“We are extremely excited to begin helping even more Kia dealerships dominate their local markets”, said Ali Amirrezvani, DealerOn’s CEO and President. “Though we already have a great track record of helping Kia dealers dramatically increase their website leads, now we can offer our best products and services as a part of Kia’s official co-op package. For dealers that take...

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Have you heard about the updates to AdWords Editor?

by Greg Gifford @ DealerOn

If you’re a PPC Jedi, chances are you probably use Google’s AdWords Editor. In this week’s video, we talk about the recent updates made to the Editor and why they’re exciting. VIDEO TRANSCRIPT Hey… hello internet, and welcome back to another Wednesday workshop from DealerOn. S: Some of you PPC addicts out there are familiar with Adwords Editor and I’m...

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Auto Dealer Websites Need a Mobile Version. Period.

by Acacia Grant @ DealerOn

Auto dealer websites need to have a separate, mobile version of their site, plain and simple.  Here’s why: Over 73 million people were mobile web users in 2009, a number that is expected to almost double by 2013. According to a study by Neilson, mobile Internet usage is increasing by 30% each year. Google has a separate search engine index...

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Change to Google’s Quality Score Algorithm Affects Car Dealers

by Ali Amirrezvani @ DealerOn

For those out that use Google AdWords for your auto dealer website, this is big news.  After some testing in foreign markets, Google has announced that they are changing the algorithm used to determine the Quality Score of PPC ads to give landing page quality more weight. According to Jonathan Alferness, director of product management on Google’s ad quality team,...

The post Change to Google’s Quality Score Algorithm Affects Car Dealers appeared first on DealerOn.

Presentation: Super Powered SEO Tips for Auto Dealers

by Greg Gifford @ DealerOn

I presented a webinar for Digital Dealer yesterday, and we wanted to share the recording here on our blog. Learn the latest tips to help get your dealership to rank higher in local searches, from on site optimization to off site links and citations. Need help with SEO for your dealership? Let us know! We can help – even if...

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Brighton, MI: Why You Should Only Work with Water Well Pros

by Macomb County Well Drillers @ Ries Water Well Drilling

Why You Should Only Work with Water Well Pros for Brighton, MI If you’re thinking about upgrading your property in Brighton, Michigan, adding a water well is an extremely practical and cost-effective way to do it. Having a private water well is so much more useful for a household than many people realize. Not only

The post Brighton, MI: Why You Should Only Work with Water Well Pros appeared first on Ries Water Well Drilling.

The Responsive Experience: What Car Buyers Really Want

by Ali Amirrezvani @ DealerOn

Much of what has been published over the last couple of years about responsive website design has surrounded its effect on search rankings. Google has made it very clear that they want, at a minimum, a uniform URL structure that presents the same basic information to people regardless of device. That is at the low end of what they deem...

The post The Responsive Experience: What Car Buyers Really Want appeared first on DealerOn.

10 Local Link Building Tips for 2016

by Greg Gifford @ DealerOn

  My monthly column on Search Engine Land just went up and I wanted to share it with all of you fine dealers. This month, I focus on specific link building strategies for auto dealers. If you’re handling the SEO for your dealership, this post will be a life-saver. For this month, rather than just talk about why it’s important...

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The Digital Edge Summit: Proven Strategies Your Dealership Can Implement NOW!

by Ali Amirrezvani @ DealerOn

If you are in the Bay area or anywhere else in Northern California and you aren’t already planning on attending the Digital Edge Summit, Tuesday, March 27, 2012 at the San Francisco Marriott Union Square…you should be. Come join DealerOn and other leading companies (DrivingSales University, eXteres, eBay Motors, and CallSource) in the automotive digital field for this packed one-day...

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What You Can Do To Audit Your Website Today

by bdischer @ GO-SEO

One of the first things we do when taking on a new SEO client is to do a content audit on the website.  Many of today’s ranking “signals” are on-page, content-based so the audit can reveal important areas that need attention. If you’ve been paying attention, by now you know that the search engines utilize […]

The post What You Can Do To Audit Your Website Today appeared first on GO-SEO.

Case Study – Restaurant Grand Opening Marketing Online

by admin @ More Than SEO

In future blog posts I may add some case studies to determine what has or hasn’t worked when using online marketing to help generate new business.  A recent project is worth a short case study due to the fact that it simultaneously both worked and did not work as well as expected. OVERVIEW: A fast-casual […]

Seo Company Packages Monroe, Michigan

by marketingadmin @ Midwest Marketing Online

  Search engine optimization is crucial but search engine optimization has a price. Search engine optimization is supposed to be the most significant method that provides you a good idea to market your business online and also let’s you pay attention to your target customers completely irrespective of location of your company. Search engine optimization …

Is Your Digital Advertising Ready for the Holidays?

by DealerOn @ DealerOn

  Winter is coming and so are large consumer appetites1. Consumer trends have always indicated a willingness for deal-hunting at the end of the year. Google’s own data in 2015 showed that mobile queries grew by 52% in the last three months of the year2.  This statistic is even more interesting when you compare it against actual car sales at...

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Welcome to The Cary Blog

by The Cary Company @ The Cary Company

Here at The Cary Company, we are starting a new chapter. Our business is expanding, and our family is continuing to grow. We think it’s about time that we have a blog to share with the rest of the world.

The post Welcome to The Cary Blog appeared first on The Cary Company.

The Importance of a Good Reputation

by Shaun Raines @ DealerOn

Level Set Justin Bieber, Miley Cyrus, Charlie Sheen, Celebrities, Politicians, Musicians and… BUSINESSES.  If this is the first time you’ve heard that your business reputation is important you should consider early retirement.  Okay, maybe that’s a bit harsh, but the truth still suggests 99.999% of those reading this understand the critical importance of a good business reputation. Why Is Reputation...

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How Your Dealership Can Use Google+ To Increase Local SEO

by Ali Amirrezvani @ DealerOn

A few weeks ago I wrote about how Google was going to include items from Google+ in their regular search results when users were signed in, calling it “Search Plus Your World”. Now that users have had some time to get accustomed to it, I wanted to touch on how this new way of searching could benefit your car dealership’s...

The post How Your Dealership Can Use Google+ To Increase Local SEO appeared first on DealerOn.

The Most Important Question To Ask In Local SEO

by DealerOn @ DealerOn

  Over at Search Engine Land, we have another helpful guest blog post from Greg Gifford, DealerOn’s Director of Search and Social. The topic of Local SEO is oh-so-important to businesses trying to rank in their geographic areas, so don’t miss out if your dealership is having trouble beating out the local competition. The question of the day is, “Why...

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Kyle Mijlof

Kyle Mijlof

by Team Saucony @ Saucony Stories

Kyle Mijlof

Photographer. Cape Town Native. World Traveler.

You know when someone asks, “If you could be anything, what would it be?” and you say, “I dunno, one of those photographers who travels the world”? Well, that’s Kyle Mijlof.

He picked up photography as

Forget about unique content. Try actually BEING local!

by DealerOn @ DealerOn

  We’ve got another helpful article to send your way! The SEO industry is full of changes, and what worked 5 years ago doesn’t necessarily work today. Heck, 2015’s best practices have even changed in 2016, just take a look at the recent Possum, & Penguin updates. Greg Gifford, our Director of Search and Social, has some more tips and...

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Feed Your Industry

by The Cary Company @ The Cary Company

The Cary Company is a leading supplier of packaging and containers to businesses in the greater Midwest region, and the animal feed and animal health industries continue to be a significant portion of the companies served. The Cary Company also has Mineral Supplements: Calcium, Phosphate, and Zinc  Excipients Additives: Liquid Stability, Additives, Mycotoxin, Absorption, Antifoam, … Continue reading Feed Your Industry

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Dealership PPC Campaigns

by Acacia Grant @ DealerOn

Almost every auto dealer that tries running a search engine marketing campaign (PPC) on their own ends up making a mistake or two.  Heck, even the PPC veterans make a mistake from time to time.  While occasionally trying something that ends up not being as effective as thought is understandable, some errors happen far too often. Here is a list...

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Differentiate Your Way to Better Mobile Ads

by Michael DeVito @ DealerOn

  Your dealership wants to attract local shoppers, and more and more frequently, those local shoppers are searching for you on a mobile device. Hopefully, your dealership has begun to invest in mobile PPC and SEO. However, if you’re treating those campaigns exactly like your traditional campaigns, you’re probably not getting as high of a return as you could. Is...

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A few truths about SEO

by Greg Gifford @ DealerOn

In this week’s Wednesday Workshop, we share a few simple truths about SEO. Things can get incredibly complicated, and it’s hard to keep the big picture in mind when you’re digging into specific strategies. This week’s video helps point out the important truths to keep in mind, so you’ll head down the right path with the right expectations. VIDEO TRANSCRIPT...

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The Latest: Meta Description Tag of No SEO Value, Remains Important for Conversions

by bdischer @ GO-SEO

One of the biggest challenges of being in the business of optimizing websites for the search engines is keeping up to date each time they change their ranking algorithms. It is believed that Google analyzes more than 200 factors (or “signals” as they’re called in the biz) when crawling a page to determine its’ rank. […]

The post The Latest: Meta Description Tag of No SEO Value, Remains Important for Conversions appeared first on GO-SEO.

List of Google+ Tips and Tricks for Auto Dealers

by Ali Amirrezvani @ DealerOn

Since Google+ is so new, I asked everyone on our team at DealerOn to put together a list of resources for car dealers trying to wrap their minds around this new way of social networking (myself included).  Here’s a list of links/sites that we’ve put together. The Google+ Project: A demo from Google that is pretty informative, but doesn’t explore...

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Meaningful Made-By-You-Just-For-Them-Gifts

by The Cary Company @ The Cary Company

Congratulations to our customer Knack for launching their new ecommerce website www.knackshops.com! They are creatively using our Clear Plastic Paint Cans to package their customizable gifts! Based in Seattle, WA founder Laura Jennings believes in discovering specialty artisan producers and products to create your gifts. They are successfully bringing back the art of personalized gift giving even for the busiest of persons.

The post Meaningful Made-By-You-Just-For-Them-Gifts appeared first on The Cary Company.

Why Your Dealership Should Have a YouTube Channel

by Ali Amirrezvani @ DealerOn

Having videos on your auto dealer website has been shown to increase website leads, and when done with video search engine optimization (VSEO), helping your site climb the search engine result pages.  If your dealership has videos on your website, you should have those videos uploaded to your own dealership YouTube channel. Here’s why: Popularity: YouTube is the world’s largest...

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DealerOn, Dataium, and Digital Dealer Webinar on Website Conversion Rate Optimization

by Ali Amirrezvani @ DealerOn

I’m so excited to be a sponsor and a part of an upcoming Digital Dealer Webinar. DealerOn co-founder, Amir Amirrezvani, will be presenting with Jason Ezell from Dataium on Website Conversion Rate Optimization best practices used by dealerships like Ideal Nissan (the 2012 Digital Dealer Website Excellence Overall Award Winner and DealerOn customer). A typical dealer implementing the full spectrum...

The post DealerOn, Dataium, and Digital Dealer Webinar on Website Conversion Rate Optimization appeared first on DealerOn.

Google Moving Toward ‘Mobile-First’ Index During 2017

by bdischer @ GO-SEO

The majority of searches today are done using mobile devices. But Google (and the other search engines) are using your site’s desktop version to determine where it will rank. Sometimes this presents problems for the user, especially when the mobile page has less content or presents your site’s content in a format that is less […]

The post Google Moving Toward ‘Mobile-First’ Index During 2017 appeared first on GO-SEO.

Lake Orion Twp., MI: Does Your Water Well Pass the Test?

by Macomb County Well Drillers @ Ries Water Well Drilling

Does Your Water Well Pass the Test in Lake Orion Township, MI? If testing your well was as simple as taking an exam in school and having your teacher grade it for you, homeowners in Lake Orion Twp., MI would find themselves with one less headache. The process isn’t all that tricky, but it can

The post Lake Orion Twp., MI: Does Your Water Well Pass the Test? appeared first on Ries Water Well Drilling.

Don’t Neglect This Basic SEO Factor

by Acacia Grant @ DealerOn

There are thousands of things to manage in each and every dealership, including your dealer website.  So much attention is devoted to leads, conversion rate, vehicle detail pages, etc., that sometimes it’s easy to forget one of the most basic SEO factors for your website – the speed at which it loads. According to KISSmetrics, 47% of consumers expect a...

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Micro-Moments: Get There Early (and bring pics!)

by DealerOn @ DealerOn

Last week, we talked about Google’s “micro-moments” and how a typical automotive shopper uses their phone or computer to move further in the purchasing funnel. As they learn more about the car they’re interested in, customer research gets more and more detailed. We’ve all heard the Google mantra, “Be there, be useful, and be quick.” But after reading this blog...

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How Does Your Website’s Usability Stack Up?

by bdischer @ GO-SEO

How does your website fare against others in your industry? Here are four important areas where your site may be failing. If your site isn’t “making the grade”, your visitor’s experience will suffer and they will quickly click the back button and move on to another site. As my 13-year old son might say, your […]

The post How Does Your Website’s Usability Stack Up? appeared first on GO-SEO.

4 Reasons Why Diatomaceous Earth is Perfect for Paint & Coating

by Huong Luu @ The Cary Company

A great solution for just about everything, diatomaceous earth (DE) is a siliceous sedimentary rock (white to off-white powder) that can be milled and processed to be used in an assortment of ways. It’s become popular in various industries for many different reasons, from food grade versions that improve digestion, as an ingredient that protects … Continue reading 4 Reasons Why Diatomaceous Earth is Perfect for Paint & Coating

The post 4 Reasons Why Diatomaceous Earth is Perfect for Paint & Coating appeared first on The Cary Company.

Stop Advertising to Millennials (and here’s why)

by DealerOn @ DealerOn

  Well, okay, maybe not stop altogether. But here’s the deal, your advertising campaigns aimed at the younger generation might not be working. Why? The simple answer is that millennials are not responsive to the same kinds of advertising methods that worked on previous generations. Now, if you’re already tired of reading this post, here’s the main point: Stop trying...

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SAUCONY ANNOUNCES LAUNCH OF FREEDOM TRACK CLUB

SAUCONY ANNOUNCES LAUNCH OF FREEDOM TRACK CLUB

by Team Saucony @ Saucony Stories

Coached by 2004 U.S. Olympian Tim Broe, the Boston-based team is dedicated to helping talented runners progress to world-champion status in pursuit of their Olympic dreams

WALTHAM, MA Saucony, a leading global running lifestyle brand, announced it will expand its commitment to athlete development with

Optimize your site for the right location

by Greg Gifford @ DealerOn

In this week’s Wednesday Workshop, we share a tip that stems from a discussion with a dealer in our booth at Digital Dealer 23 last week. The dealer was wondering why he didn’t show up for generic brand searches in his own town town. After a bit of digging, we realized that he was optimizing his entire site for the...

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PPC Presentation From Digital Dealer 20 [VIDEO]

by Shaun Raines @ DealerOn

Download the slides here, This week’s Wednesday Workshop video is a recording of my rockin’ presentation from Digital Dealer 20 in Orlando. As always, we wanted to share it here on our blog so everyone could have access to the info. The presentation’s about 25 minutes long, and it’s filled with awesome tips to help you take your PPC up...

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Everything You Need to Know About Local Link Building

Everything You Need to Know About Local Link Building

by DealerOn Podcasts @ The Dealer Power Hour

By now, everyone understands that showing up in search results is absolutely vital to the success of your business. However, most dealerships don’t make use of one of the most valuable SEO strategies…Link Building! It’s time to GET FIRED UP ABOUT LOCAL SEARCH AND START A COMPREHENSIVE LINK BUILDING STRATEGY! Wanna know how? This 1 hour webinar will provide you with a link building roadmap...

Seo Package Pricing Oxford Charter Township, Michigan

by marketingadmin @ Midwest Marketing Online

  Search engine optimization is crucial but search engine optimization has a price. Search engine optimization is supposed to be the most significant method that provides you a good idea to market your business online and also let’s you pay attention to your target customers completely irrespective of location of your company. Search engine optimization …

Repost – How To Use Youtube For Local Business Marketing

by admin @ More Than SEO

This is a repost from Greg’s old Search Simplicity website which no longer is active. —————————————————————————————————————– Local B2B Search Engine Optimization Using YouTube If you are looking to get exposure for B2B (business to business) phrases in the search engines, then you may find that using YouTube is a great way to get started. This […]

Setting Up Local Listings in Search Engines (Besides Google)

by Ali Amirrezvani @ DealerOn

Most people tend to focus a lot of their local search engine marketing for their auto dealer website on Google Places.  While it’s true that a lot, if not most, of your search  traffic comes from Google, it’s still important to make sure your dealership is properly optimized for the other major players as well. Here are directions to set...

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Find the Right PPC Provider for You

by Acacia Grant @ DealerOn

Car dealers that use pay-per-click advertising for their dealership website often turn to a managed service.  If your car dealership is ready to turn your PPC campaign over, or you’re just looking to get started with PPC, here are some things you should look for when determining which car dealer PPC manager is best for your dealership. It’s so important...

The post Find the Right PPC Provider for You appeared first on DealerOn.

How Last Week’s Google Update Impacts Your Dealership

by Ali Amirrezvani @ DealerOn

In an effort to further optimize local search results, Google has begun rolling out a new tweak to its algorithm that some in the SEO community have tentatively labeled Pigeon. Dealer’s need to be aware of these changes because the Pigeon update is designed to improve local search listings for businesses (like car dealers). According to Barry Schwartz at Search...

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Your Social Media Followers More Likely to Buy

by Acacia Grant @ DealerOn

It seems like everyone is telling auto dealers that they NEED to have a social media presence; if they don’t, they are only missing out on sales and exposure.  Well, according to a recent study from the market research firm Chadwick Martin Bailey and iModerate Research Technologies, “they” are right. Over 1500 consumers were surveyed, and the majority said they...

The post Your Social Media Followers More Likely to Buy appeared first on DealerOn.

Avon Township, MI: How to Choose the Best Well Drilling Company

by Macomb County Well Drillers @ Ries Water Well Drilling

How to Choose the Best Well Drilling Company to Work With in Avon Twp., MI After deciding that your property in Avon Township needs a water well, the next step is finding the best water well drilling company to install it and maintain it for years to come. Picking the right company can mean the

The post Avon Township, MI: How to Choose the Best Well Drilling Company appeared first on Ries Water Well Drilling.

Amir Amirrezvani – Increase Leads 50%: Leveraging A/B Testing and How the Brain Works

Amir Amirrezvani – Increase Leads 50%: Leveraging A/B Testing and How the Brain Works

by DealerOn Podcasts @ The Dealer Power Hour

  Are you unhappy with your current website conversion rate? Or are you always looking for ways to improve your conversions? In this 1 hour webinar, DealerOn Co-Founder Amir Amirrezvani will give dealers a framework to influence online visitors using proven techniques, case studies, and neuromarketing principles. He will show you how these techniques can be applied to create highly persuasive...

YouTube Playlist Optimization And Marketing

by admin @ More Than SEO

YouTube playlists.  Whenever I mention these to clients, there usually is some sort of indication of confusion or other state of uncertainty as to what they are as well as how to use them for marketing purposes. The benefits of understanding YouTube playlists, however, are worth the effort for several reasons.  Here are just some: […]

The biggest mistake on auto dealer websites – and how to avoid it

by Shaun Raines @ DealerOn

Want to know about the biggest mistake dealers make with their websites? This week’s Wednesday Workshop video shares the answer… Far too many dealers choose their website based on how it looks – instead of how it performs. Your website has one job, and that’s to convert visitors into leads. Watch the video for more information about why it’s absolutely...

The post The biggest mistake on auto dealer websites – and how to avoid it appeared first on DealerOn.

Quality Score Targeting Keywords

by Acacia Grant @ DealerOn

Google’s Quality Score play a big role in determining how much your dealership pays for your pay per click (PPC) ad campaign and the location of your ad on the search results page.  The higher the Quality Score, the less your dealership has to pay for the same location on the results page.  Since Quality Score is determined by the...

The post Quality Score Targeting Keywords appeared first on DealerOn.

6 Ways To Optimize Your Content for Local

by DealerOn @ DealerOn

  Today, we’re going to get a little technical with it. We’re talking about optimizing your website for local signals, and we’ve got 6 specific spots on your website to focus on. If you didn’t know that having a solid Local SEO strategy was crucial to your visibility in the search engines, then you might want to read this article...

The post 6 Ways To Optimize Your Content for Local appeared first on DealerOn.

DealerOn Accepts Overall Winner of Spring 2012 Digital Dealer Website Excellence Awards

by DealerOn @ DealerOn

Ali and Amir were so proud to accept our award for Overall Winner of the Spring 2012 Digital Dealer Website Excellence Awards for the Ideal Nissan website, presented by Jason Ezell!   Find Out More…

The post DealerOn Accepts Overall Winner of Spring 2012 Digital Dealer Website Excellence Awards appeared first on DealerOn.

Mazda Colours Ltd: Authorized Distribution Agreement

by The Cary Company @ The Cary Company

Addison, IL., - September 29, 2015- The Cary Company announced it has become an authorized distributor of Mazda Colours Limited. Established in 1972, Mazda Colours Limited is a leading global manufacturer and one of the largest exporters of Phthalocyanine Pigments in India. An ISO 9001-2008 certified company; Mazda controls all aspects of the production cycle from Crude to finished Pigment. Their products are widely used in applications such as paints, plastics, printing inks, detergents, rubber, textiles and many others.

The post Mazda Colours Ltd: Authorized Distribution Agreement appeared first on The Cary Company.

DealerOn wins 5th DrivingSales Satisfaction Award

by Ali Amirrezvani @ DealerOn

  Derwood, Maryland – February 24, 2016 – DealerOn is the recipient of a “Top Rated” Website award in the seventh annual DrivingSales Dealer Satisfaction Awards. Upon hearing the news, Ali Amirrezvani, DealerOn’s CEO and Co-Founder responded, “We are extremely proud DealerOn was able to take home the Top-Rated Website Provider Award, for the fifth year in a row. Our...

The post DealerOn wins 5th DrivingSales Satisfaction Award appeared first on DealerOn.

Missouri men's basketball comes up just short against Kansas (copy)

Missouri men's basketball comes up just short against Kansas (copy)

by Andrew Mitchell @ www.frontiersman.com - RSS Results

Missouri's Phil Pressey lets a shot fly against Kansas the last time the longtime archrival Tigers and Jayhawks matched up on the basketball court, on Feb. 25, 2012.

2 Things You Need to Know About Local SEO in 2017

by Greg Gifford @ DealerOn

  Last week, we packed up the DealerOn van and headed to San Jose to take in the glorious SMX West conference, programmed by our wonderful friends at Search Engine Land. There was a TON of great knowledge about SEO and SEM at the conference, but there were two things in particular that stuck out to me. So, naturally, I...

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Targeting Mobile Shoppers Presentation From Digital Dealer 20 [VIDEO]

by Michael DeVito @ DealerOn

Download the slides here For everyone who didn’t make it down to Orlando last week, or for anyone who sat in on the session and wanted to watch again, here’s the recording of Mike DeVito’s Digital Dealer 20 presentation. Learn how to target mobile shoppers in 2016, and what your dealership’s website needs to have in order to compete in...

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Test, Test, Test Your Local SEO Strategy Out

by Greg Gifford @ DealerOn

Want to know one of my secrets to staying ahead in Local SEO? Don’t believe everything I say. What do I mean by that? Well, it’s important to use industry research, knowledge, case studies, and best practices when putting your Local SEO strategy together. But you can’t just rely on other people’s research, even if they happen to be experts....

The post Test, Test, Test Your Local SEO Strategy Out appeared first on DealerOn.

Hochman: Is Mizzou-Kansas exhibition a first step to reviving rivalry?

Hochman: Is Mizzou-Kansas exhibition a first step to reviving rivalry?

by By Benjamin Hochman St. Louis Post-Dispatch @ www.frontiersman.com - RSS Results

It's official. The game will happen on Oct. 22 in Kansas City.

Avon Township, MI: How to Choose the Best Well Drilling Company | Ries Water Well Drilling

Avon Township, MI: How to Choose the Best Well Drilling Company | Ries Water Well Drilling


Ries Water Well Drilling

How to Choose the Best Well Drilling Company to Work With in Avon Twp., MI After deciding that your property in Avon Township needs a water well, the next step is finding the best water well drilling company to install it and maintain it for years to come. Picking the right company can mean the …

Expert from Microsoft Discusses the True Value of Search

Expert from Microsoft Discusses the True Value of Search

by DealerOn Podcasts @ The Dealer Power Hour

Each day, millions of people use their computers and handheld devices to check out the worldwide web….several times a day….sometimes for hours at a stretch.  And whether it’s for research or shopping or just surfing, there’s no denying that search has become essential to, well, everyone! It is more important than ever to recognize the value of SEO and the impact it...

Mike Davenport – How to use Video during Downtime to Increase Sales

Mike Davenport – How to use Video during Downtime to Increase Sales

by DealerOn Podcasts @ The Dealer Power Hour

  YouTube and Facebook can easily be major income producers for car salespeople. If done right, salespeople could earn double digit increases in car sales simply by posting unique videos on these two popular social media sites.  However, most folks don’t utilize one or both correctly, or they make boring videos not worth watching. DO YOU WANT TO KNOW HOW TO MAKE...

View From the Top: SEO Signals

by Greg Gifford @ DealerOn

SEO Is Not a Project – It’s All of Them I want to talk about SEO from a bit of a high level. I share a lot of specific tips & strategies for boosting specific signals for your dealership, but today we’re going to take a step back. A lot of people are disappointed in their SEO efforts because they’re thinking of...

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How To Do Barnacle SEO [VIDEO]

by Greg Gifford @ DealerOn

Have you ever noticed that a ton of directories and 3rd party sites show up in a lot of the automotive searches in your city? That’s one of the results of last summer’s Pigeon update. While all of your competitors are still sitting around whining about the fact that there are fewer spots on page one of Google than ever...

The post How To Do Barnacle SEO [VIDEO] appeared first on DealerOn.

Holly, MI: 3 Common Questions Asked by Those Considering a Water Well

by Macomb County Well Drillers @ Ries Water Well Drilling

3 Common Questions Asked by Those Considering a Water Well in Holly, Michigan Whether it’s for commercial or residential purposes in Holly, Michigan, opting for a water well is a big decision. Many people understand that getting a water well is a big investment and one that can turn into an asset with numerous benefits.

The post Holly, MI: 3 Common Questions Asked by Those Considering a Water Well appeared first on Ries Water Well Drilling.

Google Now Punishing Pop-Ups in Mobile Search Results, Don’t Get Penalized!

by bdischer @ GO-SEO

Google recently announced their intention to punish websites displayed on mobile devices that make use of intrusive pop-ups or interstitials.  It’s an effort to improve the mobile web browsing experience — that dude is angry! — since mobile search has eclipsed desktop search. From the Google notification: “Pages that show intrusive interstitials provide a poorer experience […]

The post Google Now Punishing Pop-Ups in Mobile Search Results, Don’t Get Penalized! appeared first on GO-SEO.

Details about the latest Google update

by Greg Gifford @ DealerOn

In this week’s Wednesday Workshop video, we share updated info about Google’s latest update to its search algorithm. Back in September, Google rolled out (the unfortunately named) Possum Update, which changed several elements of local search results. My friend Joy Hawkins (one of the smartest Local SEO experts out there – go follow Joy on Twitter) has done extensive research...

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Mat Koenig – How to be Socially AWESOME in 2017!

Mat Koenig – How to be Socially AWESOME in 2017!

by DealerOn Podcasts @ The Dealer Power Hour

  FACT: Most dealerships are doing social marketing wrong. It’s true! And it is very likely that your dealership is one of them. Furthermore, those online missteps are costing your dealership a lot in money, time, effort, man hours and sales.  It’s 2017! It’s time you finally got serious about your social marketing program! ARE YOU READY TO LEARN HOW TO...

Barry Brodsky – How to Get Maximum Profits from Your Trade-in Leads

Barry Brodsky – How to Get Maximum Profits from Your Trade-in Leads

by DealerOn Podcasts @ The Dealer Power Hour

  FACT: 82% of car shoppers have a trade-in. However, 32% of trade-ins offered to car dealers are under-water…and the trend is on the rise. All dealers know how important the trade-in process is to closing more deals. After all, when done right, trade-ins can be a huge revenue stream for the dealership. Conversely, missteps during the appraisal process can...

Google Browser Size Tool

by Acacia Grant @ DealerOn

It can be easy for ISM’s to forget that not everyone has the fastest Internet connections or the biggest monitors when looking at their auto dealer website. In order to maximize the power of your dealership website’s calls to action, inventory links, and specials, try using the Google Browser Size tool. This webtool allows you to enter the URL of...

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Increasing Dealer Website Conversion

by Acacia Grant @ DealerOn

On Tuesday, I wrote about how website design, content, navigation, and technical problems can affect your auto dealership website conversion rate.  Your online marketing efforts can also affect the rate at which traffic on your car dealer website converts into leads.  Here’s how: Keyword Selection (SEO & PPC): People who use search engines expect to find websites that are related...

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You May Actually WANT a High Bounce Rate!

by Greg Gifford @ DealerOn

http://dealeron-1.wistia.com/medias/jyg7qsnefy?embedType=async&videoFoam=true&videoWidth=907 In this week’s Wednesday Workshop, we explain (gasp!) why your dealership might actually want a high bounce rate… Most people don’t understand how bounce rate is actually calculated by Google Analytics, so we start with an explanation. Once the calculation is explained, we explain why a high bounce rate isn’t always a bad thing – and could sometimes be...

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Coming to NADA? Check this out…

by Greg Gifford @ DealerOn

This week’s Wednesday Workshop is a short one, cause we know that everyone’s getting ready for NADA in New Orleans. DealerOn will be there in full force, so make sure you check out the video to see when our team will be presenting, and come see us at booth 1611 to say hi (we’ll have a full bar!) and check...

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USPs for Freelance Creatives

by Tomas Fransson @ Flaunt My Design

What Is a USP Anyway?! USP stands for “Unique Selling Proposition”. It’s a big idea, a truly unique promise that sets you apart. The textbook example is Domino Pizza’s USP: “Fresh hot pizza delivered to your door in 30 minutes or less… or it’s free”. The USP answers the question “Why buy from you?” It’s the very

The post USPs for Freelance Creatives appeared first on Flaunt My Design.

How long does SEO take?

by Greg Gifford @ DealerOn

This week’s Wednesday Workshop video covers the age-old question – How long does SEO take? Unlike PPC, organic optimization isn’t an instant on. It takes time for the optimization work to produce big results. We know that lots of dealers wonder why it takes so long, so for this week’s video, we explain why you won’t see immediate results, how...

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SEO Case Study: New York Corporate Photographer’s Website Climbs to Number One

by bdischer @ GO-SEO

Talk about a challenge! New York corporate photographer Robert Essel contacted me about optimizing his website, www.robertessel.com. We’ve optimized many, many websites, but this task would be a challenge for one reason: Robert is a photographer in what many consider the most competitive market in the country: the city of New York. Robert and I put our […]

The post SEO Case Study: New York Corporate Photographer’s Website Climbs to Number One appeared first on GO-SEO.

Guy Kawasaki, Digital Summit at Mountain View Speaker, Releases New Book

by Ali Amirrezvani @ DealerOn

Even though the free copies have been exhausted, I’m definitely planning on checking out “What the Plus! Google+ for the Rest of Us” by Guy Kawasaki, before hearing him speak at the Digital Summit at Mountain View, May 7-9. I’ve written before about how Google+ can be used to increase the local SEO for your auto dealer website, as well...

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Join DealerOn at the Digital Summit at Mountain View

by Ali Amirrezvani @ DealerOn

I am so excited to be a part of this year’s Digital Summit at Mountain View, May 7-9, 2012.  This is an amazing opportunity to be able to learn from automotive industry experts, spend time on Google’s campus, and gain insight from actual Google product specialists, and I am honored to be able to be a presenter. This elite digital...

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DealerOn’s New Director of Search and Social

by Greg Gifford @ DealerOn

Hey, I’m Greg, the new Director of DealerOn’s SEO department. I’m a big fan of video, so we’ll be sharing lots of video content moving forward – and here’s our first video… Important Links: My Search Engine Land ComicCon Post Register for my Digital Dealer Webinar Register for my DealerOn Webinar VIDEO TRANSCRIPT Hey – I’m Greg Gifford, DealerOn’s new...

The post DealerOn’s New Director of Search and Social appeared first on DealerOn.

Wednesday Workshop – Mean Tweets from NADA

by Greg Gifford @ DealerOn

We had a blast at NADA last weekend, and we shot a ton of video footage at our booth. Inspired by a late night comedy bit (which you’re probably familiar with), we had a few dealers and vendors read mean tweets about themselves. We even had a few of our own employees suffer through some tweets join in the fun....

The post Wednesday Workshop – Mean Tweets from NADA appeared first on DealerOn.

DealerOn Does Napa

by Acacia Grant @ DealerOn

While in San Francisco for NADA earlier this month, DealerOn took the opportunity to treat some of our partners, colleagues, customers, and friends in the dealership community on a daylong excursion to the Napa Wine Valley.  We had an opportunity to enjoy world-class reserve wines straight from the barrel at the Cakebread and Frank Family wineries.  In between we squeezed...

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Micro-Moments and Your Mobile Website

by Greg Gifford @ DealerOn

  It’s no secret that the once-linear path to purchase has been fragmented with the advent of online shopping, but it’s been fragmented even further with mobile internet usage on the rise. In fact, we’ve said this before, but as of January 2017, nearly 50% of dealership website traffic was from a mobile device. That’s a lot. As per usual,...

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Jennifer Suzuki – How to Give Awesome Sales Team Training in only 10 Minutes a Day!

Jennifer Suzuki – How to Give Awesome Sales Team Training in only 10 Minutes a Day!

by DealerOn Podcasts @ The Dealer Power Hour

  FACT: EMPLOYEE TURNOVER IS WORSENING According to the 2016 NADA Dealership Workforce Study, retention is on a steep decline with 67% of dealership employees leaving before 3 years.  Experts attribute this staggering statistic to lack of training, knowledge and/or coaching at the dealership level. DO YOU WANT TO REDUCE TURNOVER, RETAIN GOOD EMPLOYEES, AND SEE PEOPLE THRIVE IN A LONG-LASTING CAREER AT YOUR DEALERSHIP?...

Seo Marketing Packages Jackson County, Michigan

by marketingadmin @ Midwest Marketing Online

  Search engine optimization is crucial but search engine optimization has a price. Search engine optimization is supposed to be the most significant method that provides you a good idea to market your business online and also let’s you pay attention to your target customers completely irrespective of location of your company. Search engine optimization …

Filtration Innovation: Filter Bag Adapter Heads

by The Cary Company @ The Cary Company

Looking for cost-effective filtration options? The Cary Company offers an extensive inventory when it comes to filtration. Filter bag adapter heads in particular are extremely economical and convenient to use. Filter bag adapter heads are easy and quick to install or replace when you don't want to use drawstring filters or install a filter housing unit.

The post Filtration Innovation: Filter Bag Adapter Heads appeared first on The Cary Company.

Free Web Tools for Car Dealership Websites

by Ali Amirrezvani @ DealerOn

In a follow-up comment to a post I wrote last week about social media web tools, Jared Hamilton asked me about other free tools I’d recommend for dealers and internet managers to be as effective as possible in their daily marketing efforts.  Below are some tools that various team members at DealerOn use or have used in the past. Compete.com...

The post Free Web Tools for Car Dealership Websites appeared first on DealerOn.

Automotive Cash Incentive Alternatives

by Ali Amirrezvani @ DealerOn

For Dealers Who Can’t Use Cash Incentives (Or Want to Try Something New) Online incentives are often what convince hesitant website visitors into actual leads.  While most dealerships use cash incentives, some manufacturers or state governments don’t permit this type of Internet offering.  For example, both Honda and Acura have very strict guidelines about what their dealers can offer, and...

The post Automotive Cash Incentive Alternatives appeared first on DealerOn.

Google Is Putting PPC Ads on the Bottom of SERP Pages

by Ali Amirrezvani @ DealerOn

One of the SEO sites that I frequently read (www.searchengineland.com) has a VERY interesting post by a  reader, LebSEO Design’s Wissam Dandan.  He has found examples of Google Adwords ads appearing at the bottom of the page for some searches. No one on our search team at DealerOn has come across these examples yet, and  judging by the information I’ve...

The post Google Is Putting PPC Ads on the Bottom of SERP Pages appeared first on DealerOn.

RUNAWAYS: Ann Arbor - Local Runner's Guide | Saucony Blog

RUNAWAYS: Ann Arbor - Local Runner's Guide | Saucony Blog


Saucony Stories

A field guide to "The Mitten's" running mecca

The High Cost of Poor Process

by Shaun Raines @ DealerOn

The lifetime value of a car dealership customer is between $250,000 and several million dollars.  Stay with me… Far too many dealers are living in a bubble, knowing a lot, but doing a little.  When dealers fail to execute, the lost dollars add up quickly.  I speak with Dealer Principals, General Managers and various internet personnel on a regular basis...

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Seo Package Pricing Allendale Charter Township, Michigan

by marketingadmin @ Midwest Marketing Online

  Search engine optimization is crucial but search engine optimization has a price. Search engine optimization is supposed to be the most significant method that provides you a good idea to market your business online and also let’s you pay attention to your target customers completely irrespective of location of your company. Search engine optimization …

DealerOn Weekly Webinar Winners

by Ali Amirrezvani @ DealerOn

Michael Speigl, Nick Miller, Josh Cole, Steve Duff, and Ashley Lopez were the winners of this week’s webinar prize! Each will a receive an entire year of Dataium’s INSITE Standard tool, a completely independent reporting tool, FREE! Each prize is valued at $1299 – all just for participating in our weekly webinar series! Congratulations to all of our winners –...

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Fenton, MI: 4 Signs of Leaks in Your Water Well System

by Macomb County Well Drillers @ Ries Water Well Drilling

4 Signs of Leaks in Your Water Well System in Fenton, Michigan A water well brings many advantages for residents of Fenton, Michigan. You get to enjoy a constant supply of fresh water, save on water bills, and have complete control over an essential resource. But if you want to keep enjoying these benefits, you

The post Fenton, MI: 4 Signs of Leaks in Your Water Well System appeared first on Ries Water Well Drilling.

Click or Brick?

by DealerOn @ DealerOn

Do you “click” to buy things online? Or do you physically go to a “brick”-and-mortar store to do your shopping? There’s no denying that e-commerce has been gaining momentum over the years, and in some areas, it’s completely eclipsed traditional storefront sales. GameStop is one of the largest video gaming retailers in the industry, and they’ve had to deal with the...

The post Click or Brick? appeared first on DealerOn.

Google Selects DealerOn as Premier Partner

by DealerOn @ DealerOn

  As of today, we’re very excited to announce that DealerOn has officially qualified for, and will receive, a Premier Badge in the Google Partners Program. This is the pinnacle of recognition from Google for companies that focus on delivering exemplary AdWords results for their clients. “There are some milestones that, as a company, you’re just flat-out excited to have...

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Gabrielle Garrison – How to Execute Thumb Stopping Creative on Facebook…Like a Boss!

Gabrielle Garrison – How to Execute Thumb Stopping Creative on Facebook…Like a Boss!

by DealerOn Podcasts @ The Dealer Power Hour

  Traditionally, marketers have leveraged print ads to remind consumers of a brand’s message. But the success of a campaign ultimately hinges on using the right creative in the right sequence to achieve optimal results, whether the metrics for success are driving consumer action or brand awareness.  Now with mobile being the center of discovery, users are scrolling at the...

6 Local Marketing Lessons Learned at San Diego ComicCon

by DealerOn @ DealerOn

  Our new Director of Search and Social Greg Gifford was lucky enough to attend ComicCon in San Diego a few weeks ago (we’re all pretty jealous). He’s also a columnist for Search Engine Land, and his latest article shares 6 important local marketing lessons from ComicCon. He uses actual examples from the vendors at ComicCon to point out the...

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Writing content for your site? Read it out loud [VIDEO]

by Greg Gifford @ DealerOn

The content on your dealership’s website is the most important signal of relevancy for Google. If you want more visibility in local searches, you’ve got to have amazing content – content that answers any questions potential customers might have… Content that makes you stand out from all of your competitors… Content that’s unique, relevant, and useful. Most dealerships have pretty...

The post Writing content for your site? Read it out loud [VIDEO] appeared first on DealerOn.

Search Engine Optimization for Google’s Caffeine Update

by Acacia Grant @ DealerOn

Now that Google’s search engine update, Caffeine, is live everywhere, a lot of people have questions about how it will impact search engine results, and more specifically, what car dealers can do to better optimize for this update. I wanted to answer both questions, so let’s start with how Caffeine will impact search engine optimization in general.  Caffeine is an...

The post Search Engine Optimization for Google’s Caffeine Update appeared first on DealerOn.

A Clear Choice

by The Cary Company @ The Cary Company

For generations, consumers have declared glass as the most trusted and sustainable packaging there is. Being one of the oldest and most iconic materials for packaging, it is remarkable to see the glass trend still today escalating so quickly. Consumers investing in glass packaging experience: Health & environmental advantages Infinite sizes, textures, shapes & colors Economic … Continue reading A Clear Choice

The post A Clear Choice appeared first on The Cary Company.

85 Gnarly Local SEO Tips for Auto Dealers [VIDEO]

by Greg Gifford @ DealerOn

  In case you missed it yesterday, we wanted to share the recording of my epic SEO webinar yesterday. I share 85 Local SEO tips to help your dealership show up better in local searches in Google. You’ll learn about on site optimization, link building, citations, reviews, and social media. I also point out many common mistakes that car dealers...

The post 85 Gnarly Local SEO Tips for Auto Dealers [VIDEO] appeared first on DealerOn.

DealerOn Receives Dealer Marketing Magazine’s Technology Leadership Award

by DealerOn @ DealerOn

DealerOn Presented with Best Website Design Award DealerOn Inc. is the recipient of the Best Auto Dealer Website Design award as a part of Dealer Marketing Magazine’s Technology Leadership Awards. These awards will be presented during the 2013 National Automobile Dealers Association (NADA) Convention & Expo in Orlando, Florida. “Winning this award is especially important and meaningful” said Ali Amirrezvani,...

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Kelly McNearney, Expert from Google: What Dealers Need to do to ROCK THE NEW YEAR!

Kelly McNearney, Expert from Google: What Dealers Need to do to ROCK THE NEW YEAR!

by DealerOn Podcasts @ The Dealer Power Hour

Originally recorded December 15, 2016. Ch-ch-ch-changes! New Year… New Start… New Problems?! Yup. 2017 holds the promise of a fresh start. But don’t kid yourself… it won’t be without new challenges too. After all, using the right digital marketing strategy on today’s savvy internet car buyers will maximize profitability, dramatically increase inventory velocity and greatly improve customer satisfaction. WANT TO...

Plain Packaging

by The Cary Company @ The Cary Company

Plain Packaging Burning Headlines The latest buzz word and headache of businessmen around the globe is one so simple and seemingly innocent, “plain packaging.” Plain packaging regulates the color, content and informative labeling aspects of packaging design for products the government believes to be harmful. The recent legislation decision of the Scottish Government banning appealing … Continue reading Plain Packaging

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The Six Degrees of Automotive SEO [VIDEO]

by Greg Gifford @ DealerOn

Last week, I presented at Digital Dealer 19 in Las Vegas. Even though I got interrupted (twice!) by a fire alarm, the presentation was a huge hit with attendees. We wanted to share the presentation with everyone out there who wasn’t able to attend the conference, so we’re posting it here as this week’s Wednesday Workshop video. Since it’s a...

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Prioritize your marketing channels

by Shaun Raines @ DealerOn

The Beard and the Hair are back for this week’s Wednesday Workshop video! This week, we’re talking about prioritizing your marketing channels so you get maximum return. All marketing channels are not created equal. Some work better for B2B, yet fail miserably in B2C situations. You’ve got to find the right marketing channels for your dealership and prioritize the ones...

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DealerOn Car Dealer Customers Win Dataium Website Performance Awards

by DealerOn @ DealerOn

DealerOn, the premier car dealer website company, announces that two of their automotive dealer website customers have been awarded Dataium Website Performance Awards for April 2013.  Dataium uses various performance metrics collected from participating dealership websites to recognize auto dealerships and their website providers for their online performance.  Ron Carter Hyundai was awarded the Auto Shopper Intensity (ASI) Award and...

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Installing Google Analytics on Your Dealership Website

by Ali Amirrezvani @ DealerOn

No matter how sophisticated or rudimentary your website provider‘s reporting platform is, having Google Analytics on your website is a “no-brainer”.  You want to “trust, but verify” your website provider’s analytics by making sure they are similar to those in Google Analytics.  At DealerOn, we have made it a standard part of our process to create a Google Analytics account...

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Google Profiles takes advantage of Identity Searches

by Acacia Grant @ DealerOn

When you meet someone new and you want to find out more information about them, what do you do?  If you’re like a lot of people, you’ll head straight to Google and search for their name.  I would bet that a large number of potential customers perform an Internet search on your dealership after they’ve decided to purchase from you. ...

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Andrew Diffenderfer – Expert from Google Shares New Data on Today’s Automotive Path to Purchase

Andrew Diffenderfer – Expert from Google Shares New Data on Today’s Automotive Path to Purchase

by DealerOn Podcasts @ The Dealer Power Hour

  Google has done it again! They have just completed a brand new comprehensive study on Today’s Automotive Path to the Purchase! This groundbreaking analysis of online shopper behavior traces the micro-moments of a consumer’s search for their next car and details which influencers are most critical to the process. This is HUGE NEWS! To present material as vital as...

SEO – Truth Behind the Lies

by admin @ DFK Design

Is What you Hear True? There are SEVERAL aspects, various avenues, and endless tasks that are involved in Search Engine Optimization. Perhaps that is the reason the skeptics feel that it is not worth the time, nor the cost. Most people, especially in the business world have heard the term SEO, they’ve been told about […]

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Internal Linking Helps With Car Dealer Search Engine Optimization

by Acacia Grant @ DealerOn

Search engine optimization can be a complicated process, especially since Google is rumored to use over 200 factors when determining how high (or low) your car dealership website ranks on their result pages.  While most people attribute successful SEO to things like keywords, meta tags, and external links, some SEO vendors forget about the importance of internal linking. Internal linking...

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Google: SEO is Not Spam

by Ali Amirrezvani @ DealerOn

For the most part, search engine optimization (SEO) is a recognized necessity of running a successful auto dealer website.  Not just in the auto industry, but there are still some hold-outs that think building websites and content to be found by search engines is a little spammy. According to Matt Cutts, the head of Google’s web spam fighting team, his...

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It’s Time To Get #carstrong [VIDEO]

by Greg Gifford @ DealerOn

It’s time to get #carstrong, auto family! Click here to donate: www.gofundme.com/sn6gxk Let’s help Bryan and Tamarra offset some of the crazy costs of the Digestive Clinic! They leave in about a week, so let’s band together and get that last little bit taken care of so we reach the $50,000 goal! VIDEO TRANSCRIPT Hey, and welcome back to another...

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Seo Service Package Birmingham, Michigan

by marketingadmin @ Midwest Marketing Online

  Search engine optimization is crucial but search engine optimization has a price. Search engine optimization is supposed to be the most significant method that provides you a good idea to market your business online and also let’s you pay attention to your target customers completely irrespective of location of your company. Search engine optimization …

Yes. Your New Year’s resolutions will fail.

by Jeff Clark @ DealerOn

  Starting a new year is exciting. It’s always filled with promise, enthusiasm and the hope that everything will be better than the year before. Many of us jump into the year with the tried and true “New Year’s resolutions” list of things that won’t ever get done. There’s been much written about why the typical resolution of “eat better”...

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Facebook Changes Rules for Landing Tabs

by Acacia Grant @ DealerOn

Looks like Facebook isn’t just pulling the privacy rug out from under its many users, it’s also changing the way small businesses, including most auto dealerships, can use the social media platform.  Previously, Facebook allowed all business pages to create a customized landing tab that visitors would see when visiting your auto dealer’s page.  Facebook has announced that now only...

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Search Engine Optimization with your Website Vendor

by Acacia Grant @ DealerOn

Auto dealer search engine optimization is one of the most important things when it comes to the success of your car dealership website.  Without it, most of your potential car buyers wouldn’t be able to find your site online.  This is why your dealership website vendor needs to be well-versed in SEO, and be able to educate their dealership clients....

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Car Dealers Should Stop Running SEM Campaigns Right Now

by Shaun Raines @ DealerOn

  If you’re just going to let a machine do all the work, you might as well stop. The majority of SEM campaigns running for car dealers today are machine-based programs. Is this all bad? No, but there are consequences that come with “set it and forget it” SEM platforms. Honestly, some dealers can afford to run SEM campaigns through...

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DealerOn Speaking Schedule

by Greg Gifford @ DealerOn

The spring conference season is in full swing, and The Beard and the Hair are on the road spreading knowledge about SEO and PPC. This week’s Wednesday Workshop video shares all of the spots where you can check out DealerOn live and learn some in-depth tips to help your dealership kick some butt in 2016. VIDEO TRANSCRIPT Welcome back to...

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Split Your Split Testing

by Michael DeVito @ DealerOn

  Let’s talk some website optimization. Everyone knows that A/B testing (or split testing) is vital to finding out which elements of your site convert best. It’s the fine art of showing your website visitors variables of things like CTAs, banner ads, click-to-call buttons, and more so that you can pick the ones that performs the very best. But, are...

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Come Check Us Out At Digital Dealer 20 [VIDEO]

by Greg Gifford @ DealerOn

If you’re heading to Digital Dealer in Orlando next week, you don’t want to miss all the awesome events we’ll be involved with… We’ve got 4 awesome speakers, some great booth giveaways, and we’re throwing one of our famous parties. This week’s Wednesday Workshop video explains everything we’ve got going on next week – we’ll see you in Orlando!

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DealerOn Is Now a Mazda Digital Certified Program Partner

by DealerOn @ DealerOn

We are excited to announce that DealerOn has been selected by the Mazda Motor Corporation as a certified website and digital advertising service provider. This will give Mazda dealerships the opportunity to use DealerOn’s premium website, SEO, and digital advertising services. “We’re excited to begin this new relationship and to have the chance to share our award-winning websites and data-driven...

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Automotive Blogging – How To

by Acacia Grant @ DealerOn

I wrote a post last week about the search engine optimization (SEO) stats your dealership needs to track, and wanted to expand a bit.  Your dealership website needs to allow you to track more than just SEO statistics. The 6 things your dealership website provider needs to measure are: Traffic—this should include all sources like organic, paid (PPC), OEM, referring...

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Advanced SEO Presentation from SearchLove

by Greg Gifford @ DealerOn

This week’s Wednesday Workshop is PACKED with awesome, advanced tips on Local SEO. Last month, I spoke at SearchLove in Boston – one of the most prestigious SEO conferences in the US. They invite the top experts in SEO, PPC, and online marketing to share advanced tips, and my session was one of the highest rated sessions at the conference!...

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Mike Davenport: How to Close & Deliver 3 Cars in 1 Day

Mike Davenport: How to Close & Deliver 3 Cars in 1 Day

by DealerOn Podcasts @ The Dealer Power Hour

YUP! The title says it all! We’re going to dedicate a full hour to show you, in detail, how rock star car salesman Mike “The Louisville Chevy Dude” Davenport does just that. He should know! He does a hat trick about 5 times a month on average! To most people in the car biz it seems like a herculean feat...

More Reasons Your Car Dealership NEEDS an Optimized Mobile Website

by Ali Amirrezvani @ DealerOn

While at NADA, I heard quite a bit of buzz about mobile websites. Does my dealership need one?  If I already have one, do I need to actually optimize it?  Is mobile traffic really growing as rapidly as everyone says it is?  Should I be making my car dealership’s mobile website a priority to sell more cars? The answer to...

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Elise Kephart – How to Win Over the Most Difficult Customers

Elise Kephart – How to Win Over the Most Difficult Customers

by DealerOn Podcasts @ The Dealer Power Hour

  Some customers go online and ask only about pricing.  Heck, some of them don’t even give real phone numbers and/or leave only email.  Or maybe you’ve sent a quote to a customer and they never respond back. Or, when they do finally respond back – they bought elsewhere.  SO FRUSTRATING! Does any of this sound familiar? Let’s be real!...

How much magic should be used to protect villagers from witchcraft?

How much magic should be used to protect villagers from witchcraft?

by By Amy Armstrong @ www.frontiersman.com - RSS Results

Theatre lovers have one more weekend to find out what happens when the story of an enchantress not used to dealing with human beings helps her magically wise grandfather save the village of Ipswich in 1692 New England from becoming…

Reputation Management using Social Media

by Acacia Grant @ DealerOn

Social media just seems to keep growing and growing in popularity.  Websites like Twitter and Facebook are continuing to see an increase in both users and businesses that use these websites to market their business.  Unfortunately, with this increase in marketing use comes an increase in imposters.  More and more user accounts are being set up claiming to be the...

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How Google Instant Search Could Change SEO

by Acacia Grant @ DealerOn

As I’m sure most people have heard, Google came out with a new feature yesterday that they’re calling Instant Search.  Since the announcement has been all over the Internet, I thought I’d try to explain what Instant Search does and how it can help your car dealer website. Google’s Instant Search resembles their auto-suggest feature, where potential search terms are...

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Site Not Ranking as Well as You’d Like? Check With Google

by Ali Amirrezvani @ DealerOn

If you aren’t happy with the way your dealership website is performing in terms of search engine results (and you aren’t violating Google’s webmaster guidelines), you can ask Google to “reconsider” your site.  Essentially, you can ask Google to take a look at your site to see if it was manually marked as spam. Over the years, Google has improved...

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Seo Marketing Packages Scio Township, Michigan

by marketingadmin @ Midwest Marketing Online

  Search engine optimization is crucial but search engine optimization has a price. Search engine optimization is supposed to be the most significant method that provides you a good idea to market your business online and also let’s you pay attention to your target customers completely irrespective of location of your company. Search engine optimization …

The Consequences of AdWords for Dummies [VIDEO]

by Greg Gifford @ DealerOn

Does your dealership (or your SEM vendor) run a fully automated SEM management platform? Sure, they’re easy and convenient, but the AdWords for Dummies approach misses several important factors that will help your campaigns be more successful. This week’s Wednesday Workshop video explains the elements that the automated platforms miss and explains why some human interaction in your AdWords account...

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2017 Local Search Ranking Factors

by Greg Gifford @ DealerOn

The 2017 Local Search Ranking Factors were just released last week at the MozCon Local conference in Seattle, and this week’s video shares all the details! Watch and see how the factors have changed since last year’s study, so you’ll know how you need to adjust your SEO strategy for 2017! VIDEO TRANSCRIPT Welcome back to another Wednesday Workshop from...

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What Can You Do With Great Rankings, But Low Website Traffic?

by Ali Amirrezvani @ DealerOn

Many dealerships focus their search engine optimization reporting on how well they are ranking for certain terms.  As long as they show up on Page 1 of Google’s search results, they are happy.  While search engine page ranking is an important part of every dealership’s online marketing efforts, what happens if your auto dealer website is showing up on page...

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Press Release SEO Benefits – Are There Any Still To Be Had?

by admin @ More Than SEO

A recent conversation came up in the online marketing community about the effectiveness and benefits of press releases for SEO (search engine optimization) purposes.  With so much “clutter”, and with any small business able to purchase low-cost distribution of its “news”, many SEO gurus have written off using online press release distribution as a valid […]

Ranking reports don’t show SEO success

by Greg Gifford @ DealerOn

This week’s Wednesday Workshop video shares some important info about SEO reports. At NADA a few weeks ago, we talked to a ton of dealers who still get super old-school ranking reports from their SEO providers. Ranking reports do NOT show yo how well you’re doing with SEO, and they don’t tie in to the bottom line of the dealership....

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It's official: Missouri and Kansas will play exhibition game at Sprint Center

It's official: Missouri and Kansas will play exhibition game at Sprint Center

by Will Jarvis @ www.frontiersman.com - RSS Results

Next Sunday's exhibition game will be the first meeting between the two basketball programs since 2012, when the Tigers left the Big 12 Conference.

Update your holiday hours in Google!

by Greg Gifford @ DealerOn

This week’s Wednesday Workshop is a short one, but it’s incredibly important. We explain how to update your holiday hours in the Google My Business dashboard so that customers know when you’re open. Many dealerships have modified hours during the holidays (or might be closed on certain days), so it’s important to keep your customers informed. VIDEO TRANSCRIPT And welcome...

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Majestic Adds Outbound Link Counts to Link Data

by Bill Hartzer @ Bill Hartzer

One of the real reasons why I not only use Majestic every day and rely on it’s link data to do my job is the fact that they’re always improving their product. Improving their product, they’ve just announced three new features, giving us SEO consultants even more data to work with. Majestic now has three […]

SEO Presentation from the Innovative Dealer Summit [VIDEO]

by Greg Gifford @ DealerOn

Check out our presentation from last week’s Innovative Dealer Summit in Denver, Colorado. We kicked the show off with an entertaining and informative keynote session about Local SEO. As always, we wanted to share the video here on the blog so that everyone has access to the awesome tips.

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We Turned it Up To ‘Eleven’ at Internet Battle Plan XXI

by DealerOn @ DealerOn

  Last week, the Beard (Greg Gifford) and the Hair (Shaun Raines) headed to Atlanta, GA to speak at Internet Battle Plan XXI. If you’ve never heard of it, the IBP conference is hosted by our friend Jim Ziegler of Ziegler SuperSystems and it’s two days packed full of amazing presentations from the top minds in automotive. Like most conferences,...

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The Top 10 Videos of 2016

by Greg Gifford @ DealerOn

It’s the last Wednesday Workshop of 2017! To finish up an amazing year, we’re sharing the list of the most-watched Wednesday Workshop videos of 2017: 10. Learn more about the recent Google updates 9. Man on the street interviews from NADA 2016 8. How long does SEO take? 7. Local SEO presentation from Digital Dealer 21 6. Prove you need...

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DealerOn Photos From NADA, Courtesy of April Rain

by Ali Amirrezvani @ DealerOn

  Amir, April Rain, and our DrivingSales Dealer Satisfaction Award! We’re so proud! Amir Presenting Amir Accepting Our Award from Jared from DrivingSales Amir with Jon Lamb

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Rage Against the Machine: Getting Your PPC Automation Straight

by Shaun Raines @ DealerOn

In the wonderful world of PPC, we’ve all come to know and love (to some degree) automation services. For most of us, using automation with our paid search efforts has made life easier. But, while it can certainly make your PPC campaigns run more efficiently, it can also waste money at a pretty alarming rate if not set up correctly. Now,...

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Heating and Cooling - History of HVAC Brands

Heating and Cooling - History of HVAC Brands


Holland Heating

History of HVAC Brands - Davison Heating and cooling, Michigan based

I Love Rock and Roll (and the DrivingSales Executive Summit)

by DealerOn @ DealerOn

What did you do last week? Well, we were at the DrivingSales Executive Summit for a few days of serious learning. While the event included lots of speakers, we had the privilege of sending The Beard (Greg Gifford) and The Hair (Shaun Raines) to Las Vegas to do a dual-panel presentation. We saw familiar faces there, like Jessie Hochhalter of...

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Back To School: Local Link Building

by DealerOn @ DealerOn

  How to Build Local Links with School Partnerships The end of the school year is here again. While children across the country salivate for the impending arrival of summer, new link opportunities are in full bloom. Building links through partnerships with local schools and universities is nothing new to the world of Local SEO, but linkbuilders have often fallen...

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Local SEO Is About So Much More Than Tools

by DealerOn @ DealerOn

  Hey, check it out, our very own Greg Gifford is on his soapbox again over at Search Engine Land. The topic of the rant? Letting online SEO tools do all the work for you, instead of using them to help you do SEO work.  It’s time to rage against the machine, folks. The computer machine, that is, because the...

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The Secret to Writing Awesome Local Content

by DealerOn @ DealerOn

  Do you read your web content out loud before hitting “publish?” This week, Greg Gifford has another blog post for us over at Search Engine Land asking this very question. The fact of the matter is that even though content signals from your website are arguably the most important part of your local SEO strategy, not many websites actually have quality content. In fact,...

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Simple Tips for PPC Conversion Optimization

by Amir Amirrezvani @ DealerOn

If your dealership is running pay per click campaigns as a part of your online marketing mix, one of your main goals is probably to maximize the number of sales or service leads for the dealership.  The potential complexity of running numerous, simultaneous PPC campaigns can be overwhelming, even if you have an expert managing your efforts. Whether or not...

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The History of Dallas TX SEO and The Start of DFWSEM

The History of Dallas TX SEO and The Start of DFWSEM


Bill Hartzer

When it comes to Dallas TX SEO, you can't define it without hearing about me and DFWSEM. I've been called the Godfather of SEO by others in Dallas.

Cory Mosley – The 3 Mistakes Killing Your Online Sales (& How to Fix Them)

Cory Mosley – The 3 Mistakes Killing Your Online Sales (& How to Fix Them)

by DealerOn Podcasts @ The Dealer Power Hour

  If you are like most Dealers, then you spend a lot of time, money and energy vying for the attention of online car shoppers. However, the majority of dealers are plagued by 3 LARGE PROBLEMS THAT ARE DOING SERIOUS HARM TO THEIR ONLINE SALES. Fortunately, a little know-how can help you avoid these common pitfalls and get you back...

UN Ratings: Switching Liquids & Solids (Part 3 of 3)

by The Cary Company @ The Cary Company

UN ratings are very specific and with good reason but what if you have a container that doesn’t match your material, can you still use it? The answer is yes as long as you pick a packaging group higher than what your material requires. By using the Packaging Group Level Equivalent labels you will be able to decipher between the three groups of Great Danger, Medium Danger, and Minor Danger to see if you can switch up your packaging and still comply.

The post UN Ratings: Switching Liquids & Solids (Part 3 of 3) appeared first on The Cary Company.

Spherical Fillers Prove Supremacy

by The Cary Company @ The Cary Company

Fillers are an important component of paint and coatings, and need to be carefully considered. The filler can play a role in viscosity, settling, opacity, gloss, hardness, color, and chemical and abrasion durability. There is a give and take balance with all these characteristics and the cost of potential fillers.

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🦋UTS Book 9, Chapter 58.1🦋 (196)

by Sean @ Wuxiaworld

(Kidyeon) Enjoy! I apologize for the late releases this week, I was sick and couldn’t post. Feel free to @ Kidyeon in the WW discord server if you spot any mistakes! (2/7) Chapters for the week! Chapter 58.1 Chapter 58.2 Preview Translated by: Nat Edited by: GNE and Desertdoe Do you want to read up […]

Tips to Optimize Your Dealership’s Google+ Page

by Ali Amirrezvani @ DealerOn

Have Content Ready: Google recommends having 10-20 posts on your Google+ business page before you really start promoting it.  Recent posts is one of the things they use to judge the quality of your page, so having it full of content once people start visiting it will help. Promote Your Page: Add a Google+ button everywhere you promote your other...

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USAW Book 3 Chapter 350

by Deceptioning @ Wuxiaworld

Chapter 350: Welcoming Gifts

6 Steps to the Frictionless Customer Experience (FCX)

6 Steps to the Frictionless Customer Experience (FCX)

by DealerOn Podcasts @ The Dealer Power Hour

Today’s automotive shoppers make the choice of who they want to do business with long before they step foot in a dealership. That’s why creating a Frictionless Customer Experience (FCX) is The Ultimate Dealership Competitive Advantage. By “Frictionless” we don’t mean just “good” customer service, or shorter sales process. It’s much more than that. Today’s customers – particularly millennials – want their buying experiences...

The Best SEO Conferences to Attend in 2016 [VIDEO]

by Greg Gifford @ DealerOn

It’s time for the final Wednesday Workshop video of 2015! Since we’re just a few days away from the new year, we wanted to share a list of the best SEO conferences to attend in 2016. We know that a lot of dealers prefer to handle their own SEO, and the best way to stay up to date on best...

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62 New Web Design Niches

by Tomas Fransson @ Flaunt My Design

Birth professionals, fertility clinics, dog breeders, family farms, fitness gyms, personal trainers, wedding pros, and fire departments. That’s only eight of The Niche Notebook’s 62 new web design niches! I’ve also added a few new niches for photographers, e.g. the haunt industry, and for graphic designers, e.g. cannabis(!). Check out what 339 designers, photographers, illustrators and

The post 62 New Web Design Niches appeared first on Flaunt My Design.

Live From Digital Dealer 20 [VIDEO]

by Greg Gifford @ DealerOn

This week’s Wednesday Workshop video is coming at you LIVE (sorta) from Digital Dealer 20 in Orlando. Shaun and I took a quick break from the booth to shoot a video in the warm sunny Florida weather – we hope you enjoy! We’ll be back in the office next week with another Wednesday Workshop!

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SEO Tips for Car Dealers Looking Ahead

by Ali Amirrezvani @ DealerOn

Google+ has been promoted lately by many in the SEO industry as a “must-do” for local businesses to help their search engine optimization efforts.  While an important tool for SEO moving forward, there are other areas your dealership can utilize to keep your search engine optimization on the cutting edge.   Here are a couple of additional things your car...

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Bobbie Herron – 5 Essential Steps to CRM Awesomeness!

Bobbie Herron – 5 Essential Steps to CRM Awesomeness!

by DealerOn Podcasts @ The Dealer Power Hour

  You’ve heard the constant complaints from your sales staff, BDC and managers. They all hate your CRM! “The CRM sucks, it doesn’t work, it’s stupid, it takes too long, it doesn’t help to sell anything, it crashes, it’s confusing, it’s a waste of time”, etc. Any of these sound familiar? The majority of the CRMs on the market today...

Advanced SEO Presentation from Digital Dealer 21

by Greg Gifford @ DealerOn

http://dealeron-1.wistia.com/medias/hptkoenf3t?embedType=async&videoFoam=true&videoWidth=907 In this week’s Wednesday Workshop video, we’re sharing my awesome advanced SEO presentation from Digital Dealer 21. It’s a bit longer than our usual Wednesday videos, so make sure you’ve got the time to kick back and watch… I share some basic tips for Local SEO, then move on and talk about some advanced tips that I’ve never shared...

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Can you have too much Local SEO content?

by Greg Gifford @ DealerOn

My monthly column over at Search Engine Land is back in full force for the summer, and today we’re talking about dumping too much content onto your website. What am I talking about? Well, content is super important to your Local SEO strategy, but it’s not a catch-all cure that will immediately boost your rankings. Problem is, I’ve been seeing more...

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DealerOn Karaoke Party at NADA [VIDEO]

by Greg Gifford @ DealerOn

Don’t miss our awesome karaoke after party at NADA! If you’ve been to any automotive conferences in the last few years, you’ve probably been to, or at least heard about, one of the underground Joe and Shaun Karaokethon parties. This time, we’re going bigger… DealerOn is throwing a karaoke after party on Saturday April 2, from 11pm to 4am at...

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Link Building After The Penguin Updates

by admin @ More Than SEO

This is a repost of an article I was asked to contribute to Greg’s old SearchSimplicity.com website.  It is reposted in its entirety here. Please note that SEO has changed since the time of this article (late 2013), so contact me for more up to date strategies.  Nonetheless there are some helpful tips here which […]

Design for the Device

by Michael DeVito @ DealerOn

  Website design is about more than just having the sleekest, flashiest thing on the market, it’s about functionality. Above all, your site has to be useable, and that’s even more critical for your mobile site. I’ve talked before about mobile optimization and different tips & tricks for boosting optimization. A lot of people tend to think that the “mobile”...

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Finding Your USP: 15 Unique Selling Proposition Examples

by Tomas Fransson @ Flaunt My Design

Potential USP:s for Freelance Creatives Below are 15 types of USP:s listed that can be used by creative pros. Invent your own variant or mix two together in a way that only you can offer or be the first to claim – in your particular niche. Look at your strong sides, but remember, for a strong USP “different

The post Finding Your USP: 15 Unique Selling Proposition Examples appeared first on Flaunt My Design.

Voice search – is your dealership ready?

by Greg Gifford @ DealerOn

This week’s Wednesday Workshop should scare a lot of you… Seriously! Hardly anyone is considering voice search, and how the rise of non-typed searches will change the way people look for local car dealerships. Have you thought about how you need to prepare for searches on Siri, Alexa, Cortana, or Google Home? Has your SEO provider thought about it, and...

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This Simple WordPress Tweak Can Protect Your Site From Falling Victim to a Hacking Attack

by bdischer @ GO-SEO

For SEO, WordPress is arguably the best platform (or CMS, which stands for content management system) to use when building a website.  Unfortunately, it turns your site into a magnet for brute-force login attempts from hackers looking to exploit your resources for their purposes. In fact, the WordPress CODEX provides a lot of information about Brute Force […]

The post This Simple WordPress Tweak Can Protect Your Site From Falling Victim to a Hacking Attack appeared first on GO-SEO.

Tips for Auto Dealers to Avoid Email Spam Filters

by Ali Amirrezvani @ DealerOn

It is so frustrating when trying to send a legitimate, valuable email to a customer (future or current), and have it be blocked by a spam filter.  While there are some auto dealers that do send emails that might be properly classified as spam, most dealers who have spam issues are sending real emails to real customers.  Their email campaigns...

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Three Easy Ways to Start Building Local Links

by DealerOn @ DealerOn

  This post was written by our Search and Social Team Manager, Steve Shackelford. To hear his recent webinar, “SEO for Noobs,” click this link. So, you’ve decided to start building local links. Welcome to the wide, wonderful world of competitive link building. The good news: your dealership is probably already doing a lot of great things that are helping...

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Dealer Website Conversion Factors

by Acacia Grant @ DealerOn

The conversion rate of a dealership’s website is the most commonly used metric to measure the success of a website’s success at generating leads.  Conversion rates are usually expressed as the percentage of traffic that submits a lead to your website.  Obviously, the higher the conversion rate, the better it is for your auto dealership. Most analytics tools calculate conversion...

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Mother’s Day Gift Idea – Mani Pedi in a Jar

by The Cary Company @ The Cary Company

Looking for a great last minute Mother’s Day gift? Mother’s Day is this Sunday, May 8. Show Mom how much she means to you with this gift she’s sure to love. Every mom deserves a little pampering, and this mani pedi in a jar includes everything she needs, packed in a cute Mason jar! Mason … Continue reading Mother’s Day Gift Idea – Mani Pedi in a Jar

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Dealership Long-Tail SEO Searches

by Acacia Grant @ DealerOn

A recent study by Comscore finds that the “average” search term entered into Google continues to get longer and longer.  As it stands, the average search term contains just over 3 words, and this increase in the length of search terms doesn’t appear to be slowing. This makes search engine optimization (SEO) even more important than ever for your auto...

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6 Cutting Edge Video Strategies that Drive Sales and Service

6 Cutting Edge Video Strategies that Drive Sales and Service

by DealerOn Podcasts @ The Dealer Power Hour

If you are not using video to improve conversion, traffic, customer loyalty, branding, sales or service then you are missing an enormous opportunity! ARE YOU A VIDEO PRO…OR A VIDEO NOVICE? Not to fear! The experts are here and they are ready to help! In this 1 hour webinar, Anthony Carroll, Senior Account Executive with Google’s Automotive Retail team, and “Mr. Video”...

Priority SEO Pages for Auto Dealerships

by Ali Amirrezvani @ DealerOn

If you’re doing the SEO for your own auto dealer website, it can be difficult to know where to focus your energy first. Here are the pages you should start optimizing first to get the most bang for your SEO efforts:   Main Navigation Pages: Your home page and those that have direct navigation from your home page (mainly your...

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Kate Frost – 5 Mistakes You’re Making on Instagram (…and How to Fix Them!)

Kate Frost – 5 Mistakes You’re Making on Instagram (…and How to Fix Them!)

by DealerOn Podcasts @ The Dealer Power Hour

  No one likes to make mistakes. In Social Media, mistakes are often embarrassing and, in business, are usually expensive as well. To help you avoid any missteps on the popular photo-sharing site Instagram, we’ve asked Social Media Maven Kate Frost to show you 5 Mistakes You’re Making on Instagram (and How to Fix Them!) Kate is an undisputed Instagram...

PPC Campaign Views

by Acacia Grant @ DealerOn

According to the Google AdWords blog, Google will now show its AdWords users the number of searchers that saw your pay-per-click (PPC) ad, didn’t click on it, but bought from your dealership within 30 days.  Google calls these “View-through Conversions.” This new reporting can be helpful when determining your return on investment (ROI) for your PPC ad campaigns.  By combining...

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DealerOn Joins the Mitsubishi Diamond Digital Solution Website Program

by DealerOn @ DealerOn

DealerOn, a premier car dealer website and digital marketing provider in the United States and Mitsubishi Motors North America, Inc. (MMNA) jointly announced that DealerOn has officially joined the Mitsubishi Diamond Digital Solutions ("DDS") Website Program, becoming the fourth website provider in the program.

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Website Conversion 101: Homepage

by Mike Somerville @ DealerOn

In a previous post, we talked about website optimization as a general concept and laid out some ground rules for A/B testing to gauge how visitors interact with your site. Driving traffic to your site is a worthwhile effort, but it can quickly become worthless if you never track which buttons are being clicked, which pages are being viewed, and...

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HOLY COW! 5 Reasons Glass Milk Bottles are the Way of the Future

by Lucas Lusk @ The Cary Company

Milk, we’re sure all of you reading this know what it is. In fact, many of you have probably had a sip of it at some point throughout your life. That’s because a cold cup of milk is as timeless as a Disney movie. Although there are many great ways to enjoy a drink of … Continue reading HOLY COW! 5 Reasons Glass Milk Bottles are the Way of the Future

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The Benefits of Constant Water Pressure in Romeo Twp., MI

by Macomb County Well Drillers @ Ries Water Well Drilling

The Benefits of Constant Water Pressure in Romeo Township, MI Everyone, at some point in their life, has experienced the discomfort of a shower with poor water pressure. You’d have to wait for the stream to return and learn not to take those five seconds of perfect flow for granted. Inevitably, you’d decide that simply

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Tracking Keywords and Website Analytics

by Acacia Grant @ DealerOn

When optimizing your dealership website for search engines, finding the most effective keywords to focus on is often the most difficult aspect (and one of the most important) of your SEO efforts.  With average search terms getting longer and longer, and 20-25% of the search terms Google sees are unique (never used before), it is getting more and more difficult...

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Google Adwords and Your Brand

by Chris Deringer @ DealerOn

  A couple weeks ago, I spoke with the Internet Director for a huge dealer group whose website/SEM provider had told him NOT TO BUY his dealership name on Google. I was stunned. I thought that everyone by now understands that dealers absolutely MUST be buying their dealership’s name (and any/all variants of their name). But because this prominent provider...

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We’re coming to Chicago!

by Greg Gifford @ DealerOn

This week’s video is a short one, cause Shaun and I are both in Philadelphia speaking at Sean Bradley’s Internet Sales 20 Group conference. We stepped out of the conference this morning to shoot the video at the top of the iconic Rocky stairs, so we could let you know that we’re bringing our Topgolf event series to Chicago! We’ll...

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An important note about moving locations

by Greg Gifford @ DealerOn

In this week’s video, we talk about the importance of updating all of your online listings to reflect your new address whenever your dealership moves to a new location. It’s important for SEO, but it’s important for customer service too. Watch the video to learn why… VIDEO TRANSCRIPT Welcome back to another Wednesday Workshop from DealerOn. This week’s gonna be...

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6 Tips To Make Your Reviews Better

by Greg Gifford @ DealerOn

This week’s Wednesday Workshop shares 6 tips to help make your reviews better in 2017. I’ve been doing a lot of SEO audits with our NADA follow-ups, and we’ve seen a disturbing trend – lots of dealers are faking their reviews! We talk about fake reviews in this week’s video, and share several tips to help make your reviews more...

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Common Social Media Mistakes Auto Dealers Should Avoid

by Ali Amirrezvani @ DealerOn

While not every dealership is actively involved with social media, it’s a form of connecting with potential customers that doesn’t seem to be going away.  If your dealership is participating in social media sites (Facebook, Twitter, etc), try to avoid making these common mistakes. Replacing Your Dealership Website with Social Media Profiles: Maintain both for optimal results.  When you put...

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A Chance to Give Yelp Your Input

by Chris Deringer @ DealerOn

Yelp has been making a lot of news recently.  Yesterday they announced that they have rolled out a new feature that alerts a business when Yelp detects that their company is receiving multiple reviews from the same IP address (for instance the IP at your dealership).  Just to remind everyone, Yelp’s official stance from their blog is “we encourage businesses...

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Google My Maps Marketing And SEO Strategy

by admin @ More Than SEO

Benefits Of Using Google My Maps One of the more unique tools offered by Google in recent months is its new “My Maps” functionality.   The ability to use for real world marketing, online marketing, SEO, boosting your YouTube videos, boosting awareness of your website’s (or other web property’s) images, inner pages and posts, and “Tier […]

Bill Wittenmyer – From Inbound to Opportunity – How to Maximize Your Inbound Call Handling

Bill Wittenmyer – From Inbound to Opportunity – How to Maximize Your Inbound Call Handling

by DealerOn Podcasts @ The Dealer Power Hour

  We all know that consumers are increasingly turning to cell phones for research and engagement.  Mobile search and click-to-call technology enable consumers to dial directly from Google and dealerships across the nation are experiencing an influx of inbound calls as a result. However, according to a recent IHS Automotive analysis, today OVER 84% OF A DEALERSHIP’S INBOUND SALES CALLS ARE...

DealerOn Does NADA 2010

by Acacia Grant @ DealerOn

With the NADA Convention and Expo just around the corner, I wanted to let everyone know the plans DealerOn has for the upcoming weekend in Orlando. We’ll be arriving around noon on Saturday, February 13, and headed back to the cold temperatures of the Washington DC area on Monday, February 15.  During that time, Jeff, Amir, Ali, and Chris will...

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Moving a Site? 301 Redirect Keeps Ranking - GO-SEO

Moving a Site? 301 Redirect Keeps Ranking - GO-SEO


GO-SEO

A question that comes up often on various forums has to do with redesigning a website or moving it to a new host or a new platform entirely such as Wix. The primary concern is preserving the SEO ranking of various pages on the site. Basically, if you need to change the URL of any …

Dealership Relevant Keywords

by Acacia Grant @ DealerOn

While using Google’s AdWords Keyword tool is a good place to start when you are trying to come up with a keyword list for your dealership online marketing, a lot of people start there, which means your competitors could have a very similar keyword list as your dealership.  To help you stay a step ahead, I want to highlight some...

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How to Use Google Analytics Reports to Speed Up Your Website

by Chris Deringer @ DealerOn

We all know that one of the most important traffic sources for the typical car dealer website is Google’s organic search listings.  Google has made it very clear that one of the most important factors in determining where your dealership’s website content ranks on Google is the speed at which that page loads for their users.  Google has stressed that...

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Google Changes its Search Ads Layout – Now What?

by Aurko Chatterjee @ DealerOn

  Google recently confirmed a major shift in how ads display on desktop searches for commercial queries. We thought we’d share some insights on how we think this might impact dealerships who spend ad dollars on pay per click (PPC) advertising. First, let’s define “commercial queries” for car dealers: Per Google, these are keywords that show a heavier commercial or...

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We Don’t Sell Jeeps! A story from the PPC trenches…

by Shaun Raines @ DealerOn

This week’s Wednesday Workshop video shares a story from a recent conversation with a dealer. In the middle of explaining the results of a PPC audit, our team mentioned Jeeps several times. The dealer finally stopped us and said, “We don’t sell Jeeps!” Watch the video to find out what happened… (it wasn’t our fault, and the dealer wasn’t mad...

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The Key to Local SEO

by DealerOn @ DealerOn

  Everybody wants a great relationship with their clients, but it’s not always easy when your clients (or your bosses) don’t understand local SEO and the incredible amount of work it takes to optimize a website. If you ask our Director of Search and Social, Greg Gifford, it’s because most of us in the SEO business are so entrenched in...

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Should It Stay or Should It Go? A Guide to What Goes On Your Mobile Site

by DealerOn @ DealerOn

  5 Things That Don’t Go On Your Mobile Site (and 5 Things that Do) If you’ve been living under a rock, then you might not know that people are starting to use their mobile devices for browsing websites more than they use their desktops. That’s right, all that information and data, shrunk down onto a tiny phone or tablet screen....

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Revamp Your Contact Forms to Increase Dealership Website Conversion

by Amir Amirrezvani @ DealerOn

Many of the dealers I talk to are extremely concerned about the conversion rate of their dealership website, and rightfully so.  Converting website traffic into leads should be a priority of everyone involved with your site, from your vendor to your Internet Manager to your GM.  One way to affect your conversion rate is by optimizing the contact forms you...

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Winning Answer from the DealerOn Webinar with Bill Wittenmyer, VP of ELEAD One

by Ali Amirrezvani @ DealerOn

Katie Wagner, ISM at Swant Graber Chevrolet-Dodge-Ram-Ford, was the winner of a 500 name GoldDigger Campaign Gift Certificate, valued at $1750, during today’s weekly DealerOn webinar.  The prize was donated by ELEAD One – they also lent us their VP, Bill Wittenmyer, to present CRM strategies dealerships can use to maximize their profits. Listeners were asked to share the most...

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Pritty Pearlescent Pigments: Exclusive Distribution Agreement

by The Cary Company @ The Cary Company

The Cary Company announced it has become the exclusive distributor of Pritty Pearlescent Pigments for the following states: Colorado, Illinois, Indiana, Iowa, Kansas, Kentucky, Michigan, Minnesota, Missouri, Nebraska, North Dakota, Ohio, Pennsylvania, South Dakota, Tennessee, Utah, and Wisconsin.

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Stop Your Dealership From Missing Mobile PPC Leads

by Ali Amirrezvani @ DealerOn

When you’re looking for a local business on your phone, how often are you in a position to write down a phone number, and then call?   It’s much easier to click the number of the business and have your phone call automatically – it seems obvious.  Did you know that less than 40% of car dealer’s PPC ads use this...

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How To Get Google Review Links After The G+ Update

by Greg Gifford @ DealerOn

I recently wrote an article on Search Engine Land, the foremost website for all things SEO, where I talk about how the recent update separating Google Business pages from Google + has left old review links broken. Don’t freak out, I also share how you can generate new ones. Local Search continues to be wildly important to car dealers. Reviews, in...

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Google’s Major SEO Changes in 2012

by Ali Amirrezvani @ DealerOn

Google is constantly evolving their algorithms and search engine focus, and 2012 was a year full of changes your dealership needed to be aware of.  Here are some of the major changes Google made this past year: Increased Focus on Reputation & Trust Google made algorithm changes to penalize sites that didn’t have credible and relevant content, design, and external...

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Tips for Avoiding Over-Optimization Penalties on Your Dealership Website

by Ali Amirrezvani @ DealerOn

Google announced a few months ago that they were going to start penalizing websites that were deemed to be over-optimized for SEO as an attempt to “level the playing field”.  While many auto dealer websites shouldn’t have an issue with this (your site provider should not only be up to date on Google’s latest algorithm changes, but make sure your...

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Presentation from Brighton SEO [VIDEO]

by Greg Gifford @ DealerOn

I just got back from speaking at the largest SEO conference in the UK, and as always, we wanted to share the presentation with you. This time, we’ve got a video from the actual presentation… They streamed it live online, and we took the recording and added it to the slides (that’s why the video player is wider than normal)....

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We’re headed to Vegas for Digital Dealer 23! You coming?

by DealerOn @ DealerOn

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Dealership Closings – Can Your Website Compete?

by Acacia Grant @ DealerOn

While I was at the NADA Convention in New Orleans this past weekend, the biggest news I heard was the announcement by General Motors (GM) that they plan to close 400 dealerships yearly until 2012.  According to Left Lane News, the company hasn’t decided what will determine which dealerships will be shut down, but “the automaker will base its decision...

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Tips for Car Dealers Taking a Fresh Look at Your SEO

by Ali Amirrezvani @ DealerOn

The process of maximizing the amount of traffic and leads that your website generates from Google can be daunting.  Here are some basic things that our SEO team at DealerOn recommends focusing on if you are either changing website providers, contracting with a SEO or PPC vendor, or simply taking the pulse of the performance of your site and marketing...

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The most important question to ask for SEO

by Greg Gifford @ DealerOn

http://dealeron-1.wistia.com/medias/qg56y9vp1d?embedType=async&videoFoam=true&videoWidth=907 In this week’s Wednesday Workshop video, we share the most important question to ask when you’re doing SEO. Of all the signals that influence how a site shows up in search results, the content of the site is most important. When you ask yourself this all-important question and answer it well, your content will be amazing… VIDEO TRANSCRIPT Welcome...

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Advanced SEO Presentation from Brighton SEO

by Greg Gifford @ DealerOn

This week’s Wednesday Workshop video is an awesome one… I was in the UK last month, speaking at one of the biggest SEO conferences in the world. For the first time ever, I did a horror movie theme for the presentation, and it turned out ridiculously awesome. So, kick back – this week’s video is about 24 minutes long, but...

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Facebook Changes Promotion Restrictions

by Acacia Grant @ DealerOn

Since many of our social media car dealerships use contests on Facebook as a way of gathering more “likes” for their page, I wanted to help keep you up to date on the changes Facebook is making regarding contests on their platform. In the past, any auto dealership looking to run a promotion (“sweepstakes, contest, competition, or other similar offering”)...

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Website Conversion 101: CTAs

by Mike Somerville @ DealerOn

I’ve talked before about the importance of a well-optimized site, examining specific elements of your website like the homepage. Well, today we’re talking about the all-important Call-To-Action (CTA). To help you determine if your CTAs are doing their job, I put together a 5-question litmus test that you can try out today. Go ahead, take ’em for a spin.  If...

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SEO Presentation from Digital Dealer 20 [VIDEO]

by Greg Gifford @ DealerOn

Download the slides here Whether you didn’t make it down to Florida for Digital Dealer or you just want to watch it again, here’s a copy of my SEO presentation from last week. It’s about 50 minutes long, so make sure you’ve got time to watch, but I share several advanced tips that I’ve never talked about before. You definitely...

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Seo Company Packages Macomb County, Michigan

by marketingadmin @ Midwest Marketing Online

  Search engine optimization is crucial but search engine optimization has a price. Search engine optimization is supposed to be the most significant method that provides you a good idea to market your business online and also let’s you pay attention to your target customers completely irrespective of location of your company. Search engine optimization …

Greg Gifford Joins DealerOn as Director of Search & Social

by DealerOn @ DealerOn

DealerOn.com, the premier website and digital marketing provider for American car dealers announced the hiring of Greg Gifford as their new Director of Search and Social. “Having Greg on board to oversee our search and social team will bring DealerOn to the next level in the automotive digital marketing space,” noted Ali Amirrezvani, Chief Executive Officer. “His industry knowledge, proven...

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How $200 on Promoted Tweets Got This Freelancer a 6-Month Contract

by Tomas Fransson @ Flaunt My Design

Buy Promoted Tweets to Push Your CV Directly to End Clients Barry McGee, a freelance front-end web developer, normally has quite lengthy engagements, 3-6 months or longer. Near the end of 2014 the contract he was in was coming to an end. To get a new freelance gig after the Christmas holidays, he decided to experiment with

The post How $200 on Promoted Tweets Got This Freelancer a 6-Month Contract appeared first on Flaunt My Design.

NADA 2016 – Man on the Street Interviews

by Shaun Raines @ DealerOn

For this week’s Wednesday Workshop video, we’re taking you back to the NADA convention The Hair and The Beard shot a bunch of man on the street interviews that will make you smile. We asked some hard-hitting questions, and hopefully the answers we uncovered will help your dealership thrive in 2016. We want to extend a big thank you to...

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DealerOn Event Series: Digital Strategy Summit

by Ali Amirrezvani @ DealerOn

Here’s the deal. We’re going to take you right to the source…the source of digital excellence, that is. We’re pleased to announce that our next Topgolf event is OFFICIALLY on the books. DealerOn’s signature Digital Strategy Summit is going to be held in Chicago, on August 2, at Topgolf Wood Dale! We’re partnering with Google once again, to bring you a...

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Google Offers–Just Another Groupon?

by Ali Amirrezvani @ DealerOn

Last week I wrote a post about Google Local Portal in Portland.  If you’ve already read it, you might have seen mention of Google’s new service for businesses: Google Offers.  Google Offers appears to be similar to Groupon and other discount offering services — it allows you, as a small business owner, to get your business “in front of thousands...

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Digital Dealer Workshop – Houston, Texas – January 17th 2012

by Ali Amirrezvani @ DealerOn

Are you ready to start 2012 with a competitive online game plan? The Digital Dealer Workshops are bringing you everything you need to succeed online. Two distinctively different tracks will be offered and are customized to your level of experience: the dealer who feels behind on their e-commerce education and the dealer who is prepared but wants to excel. Want...

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The Google Bike at Mountain View

by Ali Amirrezvani @ DealerOn

Many Google employees use bikes to get around the Mountain View campus, but the original “GBikes” were too small for some of the taller employees.  So in Google fashion, they asked their employees to submit ideas for a better bike to get around campus. Here’s what they came up with – So cool to see something like this, designed by...

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Repost – Local SEO And Lessons From The Stock Trading World

by admin @ More Than SEO

Greg used to run Search Simplicity, a website dedicated to SEO and other online marketing topics.  This is a repost from a guest post he added to his site back in the early Fall of 2014.   Stock Trading Lessons Applied To Local SEO Search Phrases The author’s views below are entirely his or her […]

Car Dealer Websites Need to Embrace Blended Search SEO

by Acacia Grant @ DealerOn

Have you noticed that when you use Google or other search engines the results page is showing different types of media, like video, images, local info, and web search, all on one page?  This is being referred to as blended search, and it is showing up more and more on search engine result pages.  Blended search gives your auto dealer...

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Submit URL to Google Feature Has a Limit

by Bill Hartzer @ Bill Hartzer

It looks like there is a strict limit of the number of URLs that you can submit to Google using the submit URL to Google feature that I’ve written about before. There are several reasons why you might want to use the submit URL to Google feature, which is a form that appears when you […]

Facebook Reviews – Are You Missing the Boat?

by Ali Amirrezvani @ DealerOn

Your dealership probably has at least one review portal that your marketing efforts are focused on…Google? Facebook? Yelp? DealerRater? Which portal works best for your car dealership? Is your focus in line with the portal your customers prefer to use? Mike Blumenthals, a local search and Google Places expert, recently created a Google survey to find out where American adult...

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How to do a quick citation check

by Greg Gifford @ DealerOn

Citations are mentions of your dealership’s name, address, and phone number on other websites – what most dealers think of as directory listings. They’re incredibly important to local SEO – and it’s important that they’re consistent everywhere they appear. This week’s Wednesday Workshop video walks through a simple free tool that allows you to check the top 15 citation sources...

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The Journey

The Journey

by Team Saucony @ Saucony Stories

I have been a runner for over 30 years now.  I have run over 100,000 miles in that time.  My job has afforded me the opportunity to run all over the world.  I can tell you that the most beautiful sunrise I have ever seen was

Use Twitter to Contact Google My Business Support!

by DealerOn @ DealerOn

  Instead of talking about the usual (websites, SEO, PPC, and optimization), we thought you might like to know about this cool trick for contacting Google My Business. It comes from our Director of Search and Social, Greg Gifford. He wrote about it first over at Search Engine Land, where you can read the article in its entirety.  Want to...

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How to get 10 results from Google Autosuggest

by Greg Gifford @ DealerOn

This week’s tip is a quick one, but it will help you be a MUCH better marketer for your dealership. One of the most important aspects of SEO and PPC is keyword research – you need to know how people search for the things you sell, so you can optimize your site and your ads. Our favorite keyword research tool...

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4th of July DIY

by The Cary Company @ The Cary Company

Before all of your friends and family come over for your backyard BBQ, wouldn’t it be nice to put together some fun party favors?  The Cary Company caters to the perfect DIY holiday projects you have always wanted to make! How, you might ask? Our rectangular drink bottles would make the perfect party favor, especially … Continue reading 4th of July DIY

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Come see us at Digital Dealer 22 next week!

by Greg Gifford @ DealerOn

Heading to Digital Dealer 22 in Tampa next week? This week’s video shares all the info about the awesome speaking sessions you’ll need to be sure to see. We’ve even got the first ever DOUBLE SESSION, and it’s going to be all about Local SEO. Come see us at booth 411 if you’re gonna be in Tampa – we’d love...

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Don’t let your site’s slow, ‘heavy’ images hurt your SEO rankings!

by bdischer @ GO-SEO

According to Search Engine Watch, the size of webpages sent to mobile devices has quadrupled in just the last five years. The main cause is images, which account for an average of 68% of total page weight. If you’ve been following my posts, you know that Google now regards page load speed a very important […]

The post Don’t let your site’s slow, ‘heavy’ images hurt your SEO rankings! appeared first on GO-SEO.

DealerOn Appoints Jeff Clark to Chief Sales Officer

by DealerOn @ DealerOn

Ali Amirrezvani, DealerOn’s CEO, said, “Jeff has been a huge asset to DealerOn over his seven-year tenure with us. Given how he has grown our sales during his time focusing on business development, having him at the head of all of our sales efforts is very exciting for us. Combining his talents and automotive knowledge with DealerOn’s industry-leading Responsive Design...

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Millions of Years in the Making: Celatom Brights for Paint & Coatings

by Huong Luu @ The Cary Company

Quality and Consistency with Millions of Years in the Making: Celatom Brights for Paint & Coatings What are the most important factors in choosing products for the paint and coatings industry? In a recent customer survey, high quality and the ability to meet “spec” consistently ranked as the highest in customer responses. EP Minerals’ uses unique … Continue reading Millions of Years in the Making: Celatom Brights for Paint & Coatings

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Scott Empringham – 10 Proven Steps to Dominate Your Next Sales Event

Scott Empringham – 10 Proven Steps to Dominate Your Next Sales Event

by DealerOn Podcasts @ The Dealer Power Hour

  Practical Tools to Get Your Unfair Share of Sales It is believed that the first car dealership opened in June of 1898 in Reading, Pennsylvania…and we’re pretty sure that the first big car sales event was held in July. Yet even after all this time and all of the technological advancements, every dealership sales event still brings the same...

Don’t miss our awesome sessions at Digital Dealer next week!

by Greg Gifford @ DealerOn

We’re heading to Digital Dealer next week! If you’re going to be there, you’ve got to come by booth 305 to say hi – and you don’t wanna miss the awesome sessions from the Beard and the Hair. We share all the important details in this week’s Wednesday Workshop video VIDEO TRANSCRIPT Welcome back to another Wednesday Workshop from DealerOn!...

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Down With Misleading Dealership Reports!

by Greg Gifford @ DealerOn

Sorry for the delay – this should have gone up yesterday, but I was flying back from the DMSC conference in Napa, and my plane got REALLY delayed in San Francisco… This week’s video takes a look at some of the shady, misleading reports that dealers need to avoid. If you get a weird report from a prospective vendor, or...

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New Technology Makes DealerOn Car Dealer Websites 10 Times Faster

by Acacia Grant @ DealerOn

Almost a year and a half ago, Google announced that their search algorithm would begin to include car dealer website load times.  This meant that auto dealerships with slow loading sites would not only lose potential leads from website traffic that “bounced”, but also risked hurting their search engine optimization (SEO) efforts. DealerOn originally built their website platform with this...

The post New Technology Makes DealerOn Car Dealer Websites 10 Times Faster appeared first on DealerOn.

Dissecting Your Website’s Anatomy

by Michael DeVito @ DealerOn

Understanding the anatomy of a well-optimized site isn’t brain surgery, but it’s one of those fundamentals that you just can’t ignore. In order to provide a seamless experience for your site visitors, you should have the basics of site structure down to a science. To produce a finely tuned website specimen, there are a few variables you should keep in...

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MINI USA Selects DealerOn as Certified Website & Digital Advertising Provider

by DealerOn @ DealerOn

This is exciting news for both MINI USA and DealerOn, as they gain an industry leader in the world of digital marketing & advertising, and we gain a new opportunity to elevate dealerships across the country. MINI USA’s unique customer base will benefit from our knowledge team of website builders & optimizers, as well as our paid search experts, and...

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CLR & Grease Magnet: An Effective Eco-Friendly Cleaner for Your Facility Needs

by Huong Luu @ The Cary Company

Consumer Reports Magazine found that 46% of consumers would pay more for cleaning products if the products were safer for their health and the environment.  Until recently, finding these safer products was not a simple matter. Now the Environmental Protection Agency (EPA) has stepped in and created the Safer Choice Program, which certifies chemicals that … Continue reading CLR & Grease Magnet: An Effective Eco-Friendly Cleaner for Your Facility Needs

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How Water Well Experts Find the Perfect Spot to Drill in Lapeer, MI

by Macomb County Well Drillers @ Ries Water Well Drilling

How Water Well Experts Find the Perfect Spot to Drill in Lapeer, MI We all understand that a private well comes with many advantages. Among them are tax cuts, fresh water all day long, environmental friendliness, and more control over the water you drink. But you can only reap those benefits if your well is

The post How Water Well Experts Find the Perfect Spot to Drill in Lapeer, MI appeared first on Ries Water Well Drilling.

MINEX: A Safe Functional Filler Pigment

by Huong Luu @ The Cary Company

Manufacturers of industrial, OEM and consumer products continue to seek cost effective material solutions that offer safe handling and product labeling options, plus offer improved quality.  One of the key materials in the mineral filler pigments category offering these solutions are MINEX® functional fillers. MINEX® is a durable white functional filler pigment processed from high … Continue reading MINEX: A Safe Functional Filler Pigment

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You’ve got to own your dealership’s backyard

by Greg Gifford @ DealerOn

In this week’s Wednesday Workshop video, we’re back to talking about SEO and local search results. Far too many dealers spend all of their effort trying to show up in searches in nearby (larger) cities or metros – while ignoring their own town. It’s important to own your own backyard before you go after your neighbor’s. With the recent updates...

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Tips to Improve Your Dealership’s Google Places Listing Ranking

by Ali Amirrezvani @ DealerOn

I recently found a great article that discusses very specific things businesses should be doing to help their Google Places Listing improve its ranking.  Bizible, a start-up that makes local marketing software for businesses, conducted a pretty scientific attempt to determine how best to improve the rank of your Google Places Listing. It is also interesting because his is the...

The post Tips to Improve Your Dealership’s Google Places Listing Ranking appeared first on DealerOn.

12 Essential Home Page Elements for SEO and Usability

by bdischer @ GO-SEO

It’s obvious, the most important page on your website is the home page. Important because it’s usually the first page your visitors land on so it must make a good impression; after all, the “Back” button is easily clicked if you don’t engage the visitor’s interest within about five seconds. Yep, five!  But the home […]

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The Cary Company announces Evonik Territory Expansion

by The Cary Company @ The Cary Company

The Cary Company is pleased to announce Evonik’s Inorganic Material Business Line territory expansion with the addition of Kansas, Missouri, Nebraska, Iowa and Southern Illinois. Evonik’s Inorganic Material Business Line consists of Aerosil fumed silicas, Acematt matting agents, Aeroxide fumed metal oxides and Sipernat precipitated silicas. Industries to benefit from the unit include but are … Continue reading The Cary Company announces Evonik Territory Expansion

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NADA 2014 Recap – A DealerOn Perspective

by Acacia Grant @ DealerOn

The National Automobile Dealers Association convention came back to New Orleans this year.  NOLA never disappoints with its memorable blend of unique culture, food and music.  If you’ve never attended the NADA convention you might be overwhelmed by the size difference when compared to smaller events.  NADA is the “Big Show” and anybody and everybody in the automotive space shows...

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🦋UTS Book 9, Chapter 58.2🦋 (197)

by Sean @ Wuxiaworld

(Kidyeon) Enjoy! I apologize for the late releases this week, I was sick and couldn’t post. Feel free to @ Kidyeon in the WW discord server if you spot any mistakes! (3/7) Chapters for the week! Chapter 58.2 Chapter 58.3 Preview Translated by: Sean Edited by: GNE and Kidyeon Do you want to read up […]

C6 Fluorosurfactants

by The Cary Company @ The Cary Company

The Cary Company provides high-performance fluorosurfactants for a variety of applications, including stain repellents and coatings, with no environmental hazard. C6 Fluorosurfactants supplied by The Cary Company are synthesized using a telomerization reaction instead of electrochemical fluorination. By avoiding electrochemical fluorination, Perfluorooctyl Sulfonate (PFOS) is also avoided, and the product will not be toxic or … Continue reading C6 Fluorosurfactants

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Google Helps Your Dealership “Settle the (Quality) Score”

by Acacia Grant @ DealerOn

Google Adwords is probably one of your dealership’s biggest and most important online marketing investments. Even if your dealership has hired an agency to manage your investment, you should spend 15 minutes to read the information Google just put out on Quality Score. Quality Score (QS) can be one of the more confusing aspects of Google’s Adwords algorithm, but its...

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FREE Advanced Digital Marketing Workshop presented by DealerOn

by Ali Amirrezvani @ DealerOn

If you’re in the Minneapolis area, I’d like to officially invite you to a FREE Advanced Digital Marketing Workshop presented by DealerOn. After a continental breakfast at 9:30am, this complimentary workshop will offer 2 sessions designed to dramatically increase dealership profits in both the Internet Department and the Fixed Operations side. EVENT DETAILS: Date: March 16, 2012 Time: 9:30am –...

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Changing Ad Formats: The future of mobile search

by Aurko Chatterjee @ DealerOn

  In May 2015, Google announced a flurry of new ad formats emphasizing what it called “moments” and officially launched them today. Amidst this, it also launched what are dubbed automotive ads – a rich, immersive ad format that has been showing up with increasing frequency over the last few months and almost certainly will impact how you need to...

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How a “Simple” Business Card Brought Clients, Fame & Awe

by Tomas Fransson @ Flaunt My Design

Business Cards for Freelance Creatives Chad Michael, a Dallas packaging & identity designer, hit a home run with his intricate business card. New clients found him. He won his peers’ respect. It brought him massive publicity. Chad could have made just another business card, but he didn’t. He created the most bad-ass business card ever. He transcended a simple

The post How a “Simple” Business Card Brought Clients, Fame & Awe appeared first on Flaunt My Design.

UN Ratings: Understanding UN Markings (Part 2 of 3)

by The Cary Company @ The Cary Company

UN ratings can look difficult and intimidating but once broken up and explained they are quite easy to decipher between. The first sets of numbers are the Packaging Identification Code; the second are the Packing Group Level Equivalent and the third are the results of the required 5 Performance Tests. The Year of the Manufacturer, the Country and the Manufacturer Code are also included.

The post UN Ratings: Understanding UN Markings (Part 2 of 3) appeared first on The Cary Company.

Facebook Wants Your Site to Be Mobile-Friendly

by DealerOn @ DealerOn

  If you pay attention to the world of technology and digital marketing, you’d know that anytime an internet giant like Facebook, Twitter, Google, etc talks about updating their platform, people take notice. Last week, Facebook said via its Business News Page that they will start to “prioritize” (i.e., limit) advertising space available to businesses based on how “mobile-friendly” the advertiser’s website is....

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Automotive Blogging

by Acacia Grant @ DealerOn

Just like you, I’m always trying to do what I do better.  I’ve recently been reading The Corporate Blogging Book by Debbie Weil for a bit of a “back to basics” blogging lesson.  I came across a few good reminders, and wanted to share some with you. Blogs are used for so many different purposes, but here are some of...

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Content Silos and Blog Posts

by DealerOn @ DealerOn

  When you’ve got new content to add to your website, where does it go? If your answer was, “Our blog,” then you might want to reconsider. Why? Because that kind of site structure isn’t always the best for SEO purposes, and there’s a much better strategy.  That’s right, we’re talking about using silos to group & store content on your...

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DealerOn Named One of 2011 Inc. 5000 Fastest Growing Private Companies

by DealerOn @ DealerOn

DealerOn, the premier car dealer website provider, has been named to 2011 Inc. 5000 List of Fastest Growing Private Companies at #2002, based on a three-year sales growth of 127%.  “DealerOn is thrilled to be a part of such an elite group of companies,” said DealerOn co-founder and CEO, Ali Amirrezvani.  “This recognition means so much to the DealerOn family. ...

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Sean Stapleton – 5 Steps to Creating Your Biggest Competitive Advantage

Sean Stapleton – 5 Steps to Creating Your Biggest Competitive Advantage

by DealerOn Podcasts @ The Dealer Power Hour

  Keeping a dealership running on all cylinders with happy customers coming back for more is quite a demanding task. Dealerships need all the help they can get. ARE YOU LOOKING FOR THE MOST EFFECTIVE ADVANTAGE OVER YOUR COMPETITION? Yeah, you are. For such an important topic, we called in the BIG GUNS! When it comes to creating sustainable competitive...

Title Tag Best Practices for Your Car Dealership Website

by Ali Amirrezvani @ DealerOn

Title tags should be a part of the SEO strategy of every car dealership website.  Why?  Its contents not only provide the text for the blue-links shown on search engine result pages (meaning users use them to help decide whether or not to click onto your dealership’s site), but also tell search engines what each unique web page contains.  ...

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The Future of Google Local?

by Ali Amirrezvani @ DealerOn

Have you seen the new offering from Google for local search? Unless you live in Austin, Portland, Madison or San Diego, chances are that you haven’t. Google’s new “Beta” Local Directory Portals are a bit of a mix between their place pages and Yelp. They let users look at all of the businesses in a city in one place (similar...

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Charred Pickled Red Onion Recipe

Charred Pickled Red Onion Recipe

by Team Saucony @ Saucony Stories

CHARRED PICKLED RED ONIONS  
by Chef Eduardo Garcia
www.montanamex.com
Download
 a printable PDF

Prep time:   20 min
Cook time: 1 hr
Yield:  6-10 servings

Ingredients: 
1 red onion1 orange, squeezed
1 lime, squeezed
A few pinches fresh or dry Mexican oregano

Making The Phone Ring Part 1 – Local SEO

by admin @ More Than SEO

If you are a local business owner then you know that the bigger picture is that all online marketing actions (SEO, social media, pay-per-click, etc.) should focus on a few things: Getting new first time customers/clients Enhancing profitability for the business Expansion of awareness/exposure if your “brand” is an issue Although this always is taught […]

🦊 The Charm of Soul Pets – Book 2 Chapter 174 🦊

by moonfox @ Wuxiaworld

Enjoy! Translating Song of the day: Halsey – Hurricane (arty remix) Drink of the week: Bloody Mary’s! P.S. As always, the read chapter button is in the bottom right! Interested in seeing what some soul pets look like? Or maybe you want to snag a cool chong mei collectible, or a cyan dragon! Or maybeee […]

Festive Tin Can Luminaries- DIY

by The Cary Company @ The Cary Company

As you might have seen in our first DIY project on Tinting Mason Jars, we at The Cary Company love to show our customers creative and unique ways to use our products! The summer is ending and we need to take advantage of sitting outside to enjoy the weather every night after work. We chose this next DIY project to help emphasize this. These Tin Can Luminaries are a low-cost and easy way to brighten up your patio!

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SEO Essentials Video (Part 1 of 3)

by bdischer @ GO-SEO

In this, the first of three vlog posts about search engine optimization, or SEO, I discuss basic information about the importance of SEO in your marketing and reveal critical information about what determines where a site will rank.  You’ll learn what works and, perhaps more importantly, what can hurt your ranking. The series is being produced […]

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How to Hurt Your Google Places Listings

by Ali Amirrezvani @ DealerOn

I’ve written multiple pieces on how to properly set up and maintain your Google Places listing and account, but haven’t touched on the mistakes you could be making, hurting your car dealership online marketing strategy. Here are the places where you could really screw up your listing if you aren’t careful: Don’t use a post office box. Even if this...

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Check out our new Local SEO Guide

by Greg Gifford @ DealerOn

Grab a copy of our SEO guide today! Download the guide now In this week’s Wednesday Workshop video, we talk about the release of our new book about Local SEO… OK, so it’s an e-book, and we’re not done writing it yet – but the first section is finished, and we’re releasing it as a stand-alone guide! The first section...

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DealerOn Auto Dealership Customers Win Dataium Website Performance Awards

by DealerOn @ DealerOn

DealerOn, the premier automotive dealer website company, announces that two of their auto dealership customers have been awarded Dataium Website Performance Awards for January 2013.  Dataium uses various performance metrics collected from over 12,000 participating auto dealer websites to recognize dealerships and their website providers for their online performance.  Adamson West won Dataium’s most prestigious metrics-based award, the Auto Shopper...

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Website Conversion 101: Banner Blindness

by Mike Somerville @ DealerOn

You’ve heard of the blind leading the blind, but maybe you haven’t heard of the blind ignoring your web banners. It may not be a global epidemic, but it’s a problem every website owner should be aware of, especially since banners are becoming more and more popular and necessary. But what exactly is banner blindness? It’s when site visitors either...

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New Social Media Features and Layout

by Acacia Grant @ DealerOn

If you are an admin for your dealership’s Facebook Page, you should have received an email regarding an exciting update about the new layout and features available for your Facebook Business Page.  Now, your dealership’s Facebook Page will resemble a personal profile, and allows you to interact through Facebook as your dealership.  Here is an overview of what is changing:...

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We Love SEO So Much, We Wrote a Book On It

by DealerOn @ DealerOn

  We’ve been kinda busy. Doing what? Writing a book, of course. We asked our Director of Search and Social, Greg Gifford, what dealers needed to know most when it comes to digital marketing. His answer: “Dealers absolutely need local SEO, not just traditional SEO, to make it in today’s world of online searching.” Local SEO is a more complex...

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Google Explains How Paid Search Auction Works

by Ali Amirrezvani @ DealerOn

Working in a dealership, you have a million more important things to worry about than how Google’s Paid Search Auction works. But your dealership is probably spending thousands of dollars a year on paid search because it’s a proven, high ROI marketing channel for your dealership. Google’s Chief Economist, Hal Varian, just put out a quick, new video updating how...

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It's official. Details announced for charity hoops scrimmage between Mizzou and Kansas

It's official. Details announced for charity hoops scrimmage between Mizzou and Kansas

by By Ben Frederickson St. Louis Post-Dispatch @ www.frontiersman.com - RSS Results

The reunion of old rivals will benefit hurricane victims, the schools officially announced Friday. Ticket and broadcast info was also announced.

Spice Up Your Holiday Flavors with Coach’s Salsa

by Huong Luu @ The Cary Company

Remember when salsa overthrew ketchup to become the reigning condiment champ a few years back? It might have come as a shock to many french fry dipping fans at the time but to Mark Risen, who’s been churning out his homemade salsa recipe for 20 years, this comes as no surprise. For two decades, people … Continue reading Spice Up Your Holiday Flavors with Coach’s Salsa

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Maximizing Service Department Offerings

by Ali Amirrezvani @ DealerOn

Promote Your Service Dept. to Increase Revenue According to the National Auto Dealers Association in 2007, 46% of the total dealership operating profits was brought in by service departments. Successfully plugging your service bay could up this percentage by giving you two sources of additional revenue: an immediate increase from customers spending more of their service dollars with you, and...

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10 tips for avoiding shady SEO providers

by DealerOn @ DealerOn

Our very own Greg Gifford is at it again, blowing up the internet with his latest post on Search Engine Land. This month, he tackled the ever-present threat of the “shady SEO provider” which sadly, plagues the auto industry. His article highlights 10 tips that you can use to spot these types of shady practices and give you the ability...

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We’ve got magical plans for NADA 2017

by Greg Gifford @ DealerOn

http://dealeron-1.wistia.com/medias/stk414al03?embedType=async&videoFoam=true&videoWidth=500 Welcome to the first Wednesday Workshop video of 2017! NADA is coming soon – we’ll all be down in New Orleans in just a few short weeks… This week’s video walks you through all of our awesome plans so you’ll be sure to catch everything! VIDEO TRANSCRIPT Welcome to the first Wednesday Workshop video of 2017! I’m reporting to...

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Pictures from The Digital Summit at Mountain View

by Ali Amirrezvani @ DealerOn

Ali and Amir inside Google HQ – Digital Summit at Mountain View Ali, Jeff, and Bill Wittmeyer (eLeadCRM) at Google for the Digital Summit at Mountain View Jerry Petrotto, Grant Cardone, and Jeff Clark at the Digital Summit at Mountain View

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Pogo Parr Joins DealerOn as Vice President of Sales

by DealerOn @ DealerOn

DealerOn.com, the premier website and digital marketing provider for American car dealers announced the hiring of Pogo Parr as their new Vice President of Sales.

The post Pogo Parr Joins DealerOn as Vice President of Sales appeared first on DealerOn.

How to Write Awesome Content For Your Website

by Greg Gifford @ DealerOn

This week’s Wednesday Workshop shares some awesome in-depth tips on how to write amazing content for your dealership’s website. Steve, one of our SEO Managers, was asked to speak at Pubcon Florida last month, and his slides were so awesome, we had to share them here on a Wednesday Workshop video. If you’re writing the content for your dealership’s site,...

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As a Local Business, You Have to Own Your Own Back Yard

by DealerOn @ DealerOn

  This week on our blog, we’ve got another solid post over at Search Engine Land from our Director of Search and Social, Greg Gifford. The topic? Being the king of your own back yard before moving to your neighbor’s yard. In SEO terms, that means ranking for your local area before trying to outrank your competitors in nearby cities. Now,...

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Lead Follow Up Times

by Ali Amirrezvani @ DealerOn

Connect Almost Instantly to Your Internet Leads Studies show that Internet leads expect to receive a response from a dealership more quickly than ever.  According to the CapGemini’s Cars Online 07/08 report, 34% of Internet leads want a response within 4 hours, 8% want an instantaneous response, and almost 50% are willing to wait up to 24 hours. Why not...

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Saucony Originals

Saucony Originals

by Team Saucony @ Saucony Stories

Creating a premium product, that will tell a story is always at the forefront of our minds when creating new product at Saucony Originals. Every once in a while the answer to the question of “how do we create something special?” is simpler than we could imagine. Veg-Tan

What is a seo Company Byron Township, Michigan

by marketingadmin @ Midwest Marketing Online

  Search engine optimization is crucial but search engine optimization has a price. Search engine optimization is supposed to be the most significant method that provides you a good idea to market your business online and also let’s you pay attention to your target customers completely irrespective of location of your company. Search engine optimization …

Topgolf Scottsdale: Closing Out Strong

by DealerOn @ DealerOn

  2016 is drawing to a close, and we just had our last Topgolf event for this year in Scottsdale, AZ. If you didn’t get the memo, it happened last Wednesday, December 7, and it featured the top minds from DealerOn, Google, and ELEAD1ONE. By this point, of course, word about DealerOn’s Event Series had spread among the automotive world,...

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Google+ Mistakes Your Dealership May Be Making

by Ali Amirrezvani @ DealerOn

Now that Google+ is open to businesses, many are trying to figure out the best way to utilize this new social media portal (including DealerOn).  I’ve gathered some of the more common mistakes that businesses are making to shorten the learning curve for auto dealerships. Like all other social media sites, not posting on a regular basis can hurt your...

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In the wake of a storm you might need a reliable HVAC service at your disposal.

by Travis Dobbs @ Holland Heating

As many of you know storms can leave a tremendous path of destruction after they have blazed through a city or town. There can be astronomical problems and then there can be extremely small issues. Like losing the electricity in an entire city for days or just having the lights go out for [...]

The post In the wake of a storm you might need a reliable HVAC service at your disposal. appeared first on Holland Heating.

Steeling the Lead

by The Cary Company @ The Cary Company

Since Medieval Europe, the production of metal pails began.  However, around the middle of the 19th century, Henry Bessemer invented the mass production of steel. Because of Mr. Bessemer, Cary can sell steel pails that are just that good. So why use a steel pail over a plastic pail?   Steel has a higher durability factor … Continue reading Steeling the Lead

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SEO Keynote Presentation From Kain Automotive Workshop

by Greg Gifford @ DealerOn

Want to learn the latest Local SEO tips that will help your dealership get more visibility online in 2016? Check out this video of my keynote presentation at the recent Kain Automotive Workshop in Lexington. I share all the latest Local SEO tips, as well as general tips that will help you with dealership branding and marketing. If you use...

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Google’s Panda Update Hits Press Release Effectiveness

by Acacia Grant @ DealerOn

Many small businesses, including car dealerships, use press releases as a way to add to their search engine optimization. In fact, 3 years ago, DealerOn even recommended dealerships use a press release strategy. However, with Google’s recent algorithm changes, press release sites no longer have the search engine benefits they once did, unless and until they are able to fix...

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Acura Selects DealerOn As Certified Website And Digital Advertising Provider

by DealerOn @ DealerOn

DealerOn, the premier car dealer website and digital marketing provider, has just been selected by Acura, as a Certified Website Provider and a Certified Digital Advertising Provider. Acura becomes the 9th major manufacturer to certify DealerOn as an official partner of their website and digital advertising programs. “We’re thrilled to be selected by Acura as one of their premier, Certified Website...

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Nebraska set to host highly ranked official visitor from Mike Riley's hometown

Nebraska set to host highly ranked official visitor from Mike Riley's hometown


Mat-Su Valley Frontiersman

Nebraska will have a chance to woo a top 2018 recruit under the lights at Memorial Stadium for a second straight week.

Let’s Make 2017 the Year of Honest Reviews!

by DealerOn @ DealerOn

  Well, 2017 is upon us and our fearless Director of Search and Social, Greg Gifford, has got some more best SEO best practices for us. He wrote a helpful little article over at Search Engine Land, and it’s all about how to manage your business’s online reviews. The problem is that plenty of folks still have less-than-best practices when it...

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Milford, MI: 3 Things You Need to Make Sure Your Water Safe

by Macomb County Well Drillers @ Ries Water Well Drilling

3 Things You Need to Make Sure Your Water Safe in Milford, MI Immediately after you have a water well installed, it becomes one of the most important assets of your house in Milford, MI. Your family will come to depend on your well to provide you with all of your daily water needs. In

The post Milford, MI: 3 Things You Need to Make Sure Your Water Safe appeared first on Ries Water Well Drilling.

Properly functioning air conditioner systems are vital for the summer months in Michigan.

by Travis Dobbs @ Holland Heating

Michigan is notorious for their hot and humid summer months. The summer time can be dangerous for young children and the elderly due to the extreme heat. Without a properly functioning air conditioner system, the summer can be extra brutal. Holland Heating and Cooling believes that it is important for each home to [...]

The post Properly functioning air conditioner systems are vital for the summer months in Michigan. appeared first on Holland Heating.

Massive fine for fake reviews

by Greg Gifford @ DealerOn

This week’s video shares the terrifying story of a dealership group in California that was recently fined $3.6 million for fake reviews. Don’t get caught posting fake reviews, or even influencing what customers write in their reviews – watch and learn more… VIDEO TRANSCRIPT Welcome back to another Wednesday Workshop from DealerOn. This week, the Beard and I are up...

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Why Well Water is Better than City Water in Port Huron Twp., MI

by Macomb County Well Drillers @ Ries Water Well Drilling

Why Well Water is Better than City Water in Port Huron Twp., MI There are many things in life that people will constantly argue about, saying that one is better than the other. Take Coke and Pepsi for example, or Red Sox versus Yankees. With soft drinks and sports teams, the choice is based primarily

The post Why Well Water is Better than City Water in Port Huron Twp., MI appeared first on Ries Water Well Drilling.

Why you Should be A/B Testing

by DealerOn @ DealerOn

  There has been some buzz around the conversion topic lately. Most internet marketers should know that conversion rate optimization (CRO) is important to their efforts online. Whether you think website conversion rate per form submission is the ultimate measuring stick for website performance or if you have a difference of opinion to what is measured as a conversion. We...

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What’s up with Google’s Mobile First Index?

by Greg Gifford @ DealerOn

In this week’s Wednesday Workshop, we share more information about Google’s impending Mobile First Index. I was up in Seattle last week for SMX Advanced, one of the top digital marketing conferences in the country, and I say in on a session about the upcoming update. A Google representative shared several important tidbits about the update, including when we should...

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Greg Gifford & Shaun Raines – Beard & Hair – Ask Me Anything!

Greg Gifford & Shaun Raines – Beard & Hair – Ask Me Anything!

by DealerOn Podcasts @ The Dealer Power Hour

  The Bad Boys of Automotive are at it again! DealerOn’s very own Greg Gifford (“the Beard”) and Shaun Raines (“the Hair”) will close out this summer’s webinar series with a high energy dual presentation on SEO and SEM. This outstanding 1 hour webinar is a fast-paced Q&A format where these two experts will share detailed answers to all of your critical SEO and SEM questions....

You Need to Test the New Google Ad Platform Now

by Chris Deringer @ DealerOn

  You might have missed it, but in late September, Google announced a potentially revolutionary new Adwords marketing channel that they’ve named Customer Match. Google is giving dealers the ability to sell and service more cars by getting more value out of an asset they already own – their existing customer lists. Historically, Google’s business model has been serving ads...

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Barbie Brand Joins DealerOn’s Regional Account Executive Team

by DealerOn @ DealerOn

DealerOn.com, the premier website and digital marketing provider for American car dealers announced the hiring of Barbie Brand as a member of the Regional Account Executive Team. “Barbie has spent the last 15 years helping customers, in and out of the automotive industry, improve their businesses,” said Ali Amirrezvani, Chief Executive Officer. “Adding her to the DealerOn team will really...

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PPC Tip – Use Micro Ad Groups

by Shaun Raines @ DealerOn

Most PPC accounts are set up in a way that saves lots of time – but saving time isn’t your goal! This week’s Wednesday Workshop explains why the “every keyword in one ad group” strategy isn’t a great idea… and then explains why “micro ad groups” are the right way to set up your account. If your dealership does any...

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Automotive Trust Building

by Ali Amirrezvani @ DealerOn

Use Your Dealer Website to Earn the Trust of Prospects Many people are hesitant to give up their contact information online, especially to auto dealerships.  They are concerned about things like identity theft and email SPAM.  Because of these fears, getting a visitor to raise their hand can be difficult.  Diminishing the fears that many have about providing their contact...

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Google Pagerank Incorporates Twitter Presence

by Acacia Grant @ DealerOn

Not all auto dealers use Twitter as part of their online marketing campaigns.   For those that do or those that are considering it, it’s important to know what criteria Google uses when ranking tweets now that the search engine giant is beginning to integrate real-time search results. According to Amit Singhal, a Google “Fellow,” Google will take into consideration not...

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