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Transitions In UX Design

by Web Designer @ overheaddoorwest

The term minimalism is also used to describe a trend in design and architecture where in the subject is reduced to its necessary elements. Minimalist design has been highly influenced by Japanese traditional design and architecture. In addition, the work of De Stijl artists is a major source of reference for this kind of work.

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DealerOn, Dataium, and Digital Dealer Webinar on Website Conversion Rate Optimization

by Ali Amirrezvani @ DealerOn

I’m so excited to be a sponsor and a part of an upcoming Digital Dealer Webinar. DealerOn co-founder, Amir Amirrezvani, will be presenting with Jason Ezell from Dataium on Website Conversion Rate Optimization best practices used by dealerships like Ideal Nissan (the 2012 Digital Dealer Website Excellence Overall Award Winner and DealerOn customer). A typical dealer implementing the full spectrum...

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Priority SEO Pages for Auto Dealerships

by Ali Amirrezvani @ DealerOn

If you’re doing the SEO for your own auto dealer website, it can be difficult to know where to focus your energy first. Here are the pages you should start optimizing first to get the most bang for your SEO efforts:   Main Navigation Pages: Your home page and those that have direct navigation from your home page (mainly your...

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Does It Matter Who Builds Your Website?

by SEOteric User @ SEOteric

Your Website Developer Matters – Part 1 You need a website, but aren’t sure what direction to go. You see commercials about $199 websites, getting a website for $9.99 a month, and then see companies charging thousands of dollars for websites.  Is there a difference in these services, and which one is right for you?... CONTINUE READING

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Come see us at Digital Dealer 22 next week!

by Greg Gifford @ DealerOn

Heading to Digital Dealer 22 in Tampa next week? This week’s video shares all the info about the awesome speaking sessions you’ll need to be sure to see. We’ve even got the first ever DOUBLE SESSION, and it’s going to be all about Local SEO. Come see us at booth 411 if you’re gonna be in Tampa – we’d love...

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Cory Mosley – The 3 Mistakes Killing Your Online Sales (& How to Fix Them)

Cory Mosley – The 3 Mistakes Killing Your Online Sales (& How to Fix Them)

by DealerOn Podcasts @ The Dealer Power Hour

  If you are like most Dealers, then you spend a lot of time, money and energy vying for the attention of online car shoppers. However, the majority of dealers are plagued by 3 LARGE PROBLEMS THAT ARE DOING SERIOUS HARM TO THEIR ONLINE SALES. Fortunately, a little know-how can help you avoid these common pitfalls and get you back...

Bill Wittenmyer – From Inbound to Opportunity – How to Maximize Your Inbound Call Handling

Bill Wittenmyer – From Inbound to Opportunity – How to Maximize Your Inbound Call Handling

by DealerOn Podcasts @ The Dealer Power Hour

  We all know that consumers are increasingly turning to cell phones for research and engagement.  Mobile search and click-to-call technology enable consumers to dial directly from Google and dealerships across the nation are experiencing an influx of inbound calls as a result. However, according to a recent IHS Automotive analysis, today OVER 84% OF A DEALERSHIP’S INBOUND SALES CALLS ARE...

Dealership PPC Campaigns

by Acacia Grant @ DealerOn

Almost every auto dealer that tries running a search engine marketing campaign (PPC) on their own ends up making a mistake or two.  Heck, even the PPC veterans make a mistake from time to time.  While occasionally trying something that ends up not being as effective as thought is understandable, some errors happen far too often. Here is a list...

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6 Ways to Boost Your Website Security

by Michigan WordPress SEO Designers @ Web 7 Marketing Inc

Keep Your Versions Updated: Make sure your WordPress version, plugin versions, and themes are updated regularly. Beef Up Your User Names & Passwords Never use the user name or password “Admin”. Surprisingly, people still use it. Make your user name unique, for example “Big Cat 6487”, and your password long, include symbols, uppercase and lower […]

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Everything You Need to Know About Local Link Building

Everything You Need to Know About Local Link Building

by DealerOn Podcasts @ The Dealer Power Hour

By now, everyone understands that showing up in search results is absolutely vital to the success of your business. However, most dealerships don’t make use of one of the most valuable SEO strategies…Link Building! It’s time to GET FIRED UP ABOUT LOCAL SEARCH AND START A COMPREHENSIVE LINK BUILDING STRATEGY! Wanna know how? This 1 hour webinar will provide you with a link building roadmap...

Prove you need SEO with simple math

by Greg Gifford @ DealerOn

For this week’s Wednesday Workshop video, we’re sharing a simple tip for proving the necessity for SEO. We’ve shared the pizza delivery SEO example in a past video, but that only showed how Local SEO works. This time, the simple example shows exactly why SEO is important for your dealership. It’s a simple math equation, so even if someone doesn’t...

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3 Easy Ways to Enhance Your Email Marketing Results

by Tiffany Moss @ Allegra Marketing Print Signs – Auburn Hills, MI

According to Forrester, email marketing is the most direct way to reach and interact with your audience – even more so than social channels, like Facebook. The study says that people are twice as likely to sign up for your email list as they are to interact with you on Facebook. Like any marketing channel,… [Read More]

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Organic Strategy to Improve SEO Ranking

by Webfox Marketing @ Web Design | Managed Websites and SEO Company

The public conducts numerous searches online and offline to obtain both goods and services, and they are doing so now more than ever. Individuals have more opportunities to execute them as well. They can type or talk these days to find what they need to know. Some online searches are with the intention to find […]

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Website Conversion 101: Homepage

by Mike Somerville @ DealerOn

In a previous post, we talked about website optimization as a general concept and laid out some ground rules for A/B testing to gauge how visitors interact with your site. Driving traffic to your site is a worthwhile effort, but it can quickly become worthless if you never track which buttons are being clicked, which pages are being viewed, and...

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Online Reputation: Advantage or Deterrent?

by Webfox Marketing @ Web Design | Managed Websites and SEO Company

Your online reputation IS everything! It all begins from first impressions and progresses from there. Maintaining a good reputation is important for business, and is something we should always be mindful of. How do you handle a subpar reputation online? That’s a tough one! It’s hard to repair, but with diligent work, it can be […]

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Can you have too much Local SEO content?

by Greg Gifford @ DealerOn

My monthly column over at Search Engine Land is back in full force for the summer, and today we’re talking about dumping too much content onto your website. What am I talking about? Well, content is super important to your Local SEO strategy, but it’s not a catch-all cure that will immediately boost your rankings. Problem is, I’ve been seeing more...

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FREE Advanced Digital Marketing Workshop presented by DealerOn

by Ali Amirrezvani @ DealerOn

If you’re in the Minneapolis area, I’d like to officially invite you to a FREE Advanced Digital Marketing Workshop presented by DealerOn. After a continental breakfast at 9:30am, this complimentary workshop will offer 2 sessions designed to dramatically increase dealership profits in both the Internet Department and the Fixed Operations side. EVENT DETAILS: Date: March 16, 2012 Time: 9:30am –...

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Law Firm Web Design in Michigan

by Michigan WordPress SEO Designers @ Web 7 Marketing Inc

Law Firm Website Design Michigan If you’re looking for a high-end law firm website design at an affordable price then you have come to the right place. Our law firm web design services are second-to-none in the local area and we have some of the best law firm web designers in Michigan working with us. […]

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Reputation Management using Social Media

by Acacia Grant @ DealerOn

Social media just seems to keep growing and growing in popularity.  Websites like Twitter and Facebook are continuing to see an increase in both users and businesses that use these websites to market their business.  Unfortunately, with this increase in marketing use comes an increase in imposters.  More and more user accounts are being set up claiming to be the...

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Google Selects DealerOn as Premier Partner

by DealerOn @ DealerOn

  As of today, we’re very excited to announce that DealerOn has officially qualified for, and will receive, a Premier Badge in the Google Partners Program. This is the pinnacle of recognition from Google for companies that focus on delivering exemplary AdWords results for their clients. “There are some milestones that, as a company, you’re just flat-out excited to have...

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Website Design Fenton MI

by Michigan Web Designers @ Web 7 Marketing

The post Website Design Fenton MI appeared first on Web 7 Marketing.

Don’t miss our awesome sessions at Digital Dealer next week!

by Greg Gifford @ DealerOn

We’re heading to Digital Dealer next week! If you’re going to be there, you’ve got to come by booth 305 to say hi – and you don’t wanna miss the awesome sessions from the Beard and the Hair. We share all the important details in this week’s Wednesday Workshop video VIDEO TRANSCRIPT Welcome back to another Wednesday Workshop from DealerOn!...

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Content Marketing Evolved

by Webfox Marketing @ Web Design | Managed Websites and SEO Company

We have become an information driven society! Obtaining any data is right at our fingertips. And we are in control of driving search and identifying what it is we seek. Timing is everything! If we have to wait beyond seconds, we simply move on. Opportunities won and lost when timing is involved. Content informs us […]

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Google Offers–Just Another Groupon?

by Ali Amirrezvani @ DealerOn

Last week I wrote a post about Google Local Portal in Portland.  If you’ve already read it, you might have seen mention of Google’s new service for businesses: Google Offers.  Google Offers appears to be similar to Groupon and other discount offering services — it allows you, as a small business owner, to get your business “in front of thousands...

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Search Engine Optimization – Climbing the SERP’s

by Webfox Marketing @ Web Design | Managed Websites and SEO Company

What is SEO? Search Engine Optimization is an internet, digital, marketing strategy that considers how search engines work and what people search for day to day. It strives to get information out and traffic in. SEO helps to improve the volume and quality of traffic to websites. It complements other tactics such as social media […]

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Digital Love Band

by Jasen Wyrembelski @ Website Marketing MI | Web Site SEO Services | SEO Company in Michigan

Band: Digital Love Location: Detroit, MI Website: http://digitalloveband.com Type of Music: Electronic, Main Stream, Rock Summary of Services: Web Design, Website Design  

DealerOn Weekly Webinar Winners

by Ali Amirrezvani @ DealerOn

Michael Speigl, Nick Miller, Josh Cole, Steve Duff, and Ashley Lopez were the winners of this week’s webinar prize! Each will a receive an entire year of Dataium’s INSITE Standard tool, a completely independent reporting tool, FREE! Each prize is valued at $1299 – all just for participating in our weekly webinar series! Congratulations to all of our winners –...

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The Dark(er) Side of Google Keyword Grouping

by Tylor Hermanson @ Sandbox SEO

Although Google has been lumping volumes and bids together for similar keywords for a couple years now, it has really been kicked up a notch since June, with a much more liberal interpretation of “close matching variation”. Of course, Google is doing this for our benefit, right? This is what Google has to say about [...]

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Digital Dealer Workshop – Houston, Texas – January 17th 2012

by Ali Amirrezvani @ DealerOn

Are you ready to start 2012 with a competitive online game plan? The Digital Dealer Workshops are bringing you everything you need to succeed online. Two distinctively different tracks will be offered and are customized to your level of experience: the dealer who feels behind on their e-commerce education and the dealer who is prepared but wants to excel. Want...

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Presentation: Super Powered SEO Tips for Auto Dealers

by Greg Gifford @ DealerOn

I presented a webinar for Digital Dealer yesterday, and we wanted to share the recording here on our blog. Learn the latest tips to help get your dealership to rank higher in local searches, from on site optimization to off site links and citations. Need help with SEO for your dealership? Let us know! We can help – even if...

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DealerOn Speaking Schedule

by Greg Gifford @ DealerOn

The spring conference season is in full swing, and The Beard and the Hair are on the road spreading knowledge about SEO and PPC. This week’s Wednesday Workshop video shares all of the spots where you can check out DealerOn live and learn some in-depth tips to help your dealership kick some butt in 2016. VIDEO TRANSCRIPT Welcome back to...

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The Secret to Writing Awesome Local Content

by DealerOn @ DealerOn

  Do you read your web content out loud before hitting “publish?” This week, Greg Gifford has another blog post for us over at Search Engine Land asking this very question. The fact of the matter is that even though content signals from your website are arguably the most important part of your local SEO strategy, not many websites actually have quality content. In fact,...

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Tips for Auto Dealers to Avoid Email Spam Filters

by Ali Amirrezvani @ DealerOn

It is so frustrating when trying to send a legitimate, valuable email to a customer (future or current), and have it be blocked by a spam filter.  While there are some auto dealers that do send emails that might be properly classified as spam, most dealers who have spam issues are sending real emails to real customers.  Their email campaigns...

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Barbie Brand Joins DealerOn’s Regional Account Executive Team

by DealerOn @ DealerOn

DealerOn.com, the premier website and digital marketing provider for American car dealers announced the hiring of Barbie Brand as a member of the Regional Account Executive Team. “Barbie has spent the last 15 years helping customers, in and out of the automotive industry, improve their businesses,” said Ali Amirrezvani, Chief Executive Officer. “Adding her to the DealerOn team will really...

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SEO Doesn’t Have To Be Tricky To Learn About

by Jim Theisen @ High Target Marketing LLC

The visitors determine a website’s success. Sites with merchandise need visitors. Websites that are ranked high in search engines have more visitors. These rankings can

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Southfield MI SEO Firm | Web 7 Marketing Southfield Michigan


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You’ve got to own your dealership’s backyard

by Greg Gifford @ DealerOn

In this week’s Wednesday Workshop video, we’re back to talking about SEO and local search results. Far too many dealers spend all of their effort trying to show up in searches in nearby (larger) cities or metros – while ignoring their own town. It’s important to own your own backyard before you go after your neighbor’s. With the recent updates...

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Maximizing the Effectiveness of Your Website

by Ohno Staff @ Ohno Design

  When: Monday, Aug. 14, Noon – 1 p.m. Where: CMURC, 122 Uptown Dr., Suite 204, Bay City What: CMURC Community Lunch Topic “Making Your Website the Center of Your Digital Marketing World” by Ohno Design Your business website can do more than just help customers find your address and phone number. With just a little extra effort, your website can help ... Read More

The post Maximizing the Effectiveness of Your Website appeared first on Ohno Design.

April’s Biggest SEO News, SEM Updates, and Social Media Buzz

by Pure Visibility @ Pure Visibility

Ever feel like you can’t keep up with Facebook’s newest analytics tools and features? Worried about discovering a new Google algorithm after it’s too late? We’re here to help. Every month, the ever-dynamic field of digital marketing experiences shake-ups. We track and...

The post April’s Biggest SEO News, SEM Updates, and Social Media Buzz appeared first on Pure Visibility.

DealerOn Does Napa

by Acacia Grant @ DealerOn

While in San Francisco for NADA earlier this month, DealerOn took the opportunity to treat some of our partners, colleagues, customers, and friends in the dealership community on a daylong excursion to the Napa Wine Valley.  We had an opportunity to enjoy world-class reserve wines straight from the barrel at the Cakebread and Frank Family wineries.  In between we squeezed...

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DealerOn Joins the Mitsubishi Diamond Digital Solution Website Program

by DealerOn @ DealerOn

DealerOn, a premier car dealer website and digital marketing provider in the United States and Mitsubishi Motors North America, Inc. (MMNA) jointly announced that DealerOn has officially joined the Mitsubishi Diamond Digital Solutions ("DDS") Website Program, becoming the fourth website provider in the program.

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Should It Stay or Should It Go? A Guide to What Goes On Your Mobile Site

by DealerOn @ DealerOn

  5 Things That Don’t Go On Your Mobile Site (and 5 Things that Do) If you’ve been living under a rock, then you might not know that people are starting to use their mobile devices for browsing websites more than they use their desktops. That’s right, all that information and data, shrunk down onto a tiny phone or tablet screen....

The post Should It Stay or Should It Go? A Guide to What Goes On Your Mobile Site appeared first on DealerOn.

Presentation from Brighton SEO [VIDEO]

by Greg Gifford @ DealerOn

I just got back from speaking at the largest SEO conference in the UK, and as always, we wanted to share the presentation with you. This time, we’ve got a video from the actual presentation… They streamed it live online, and we took the recording and added it to the slides (that’s why the video player is wider than normal)....

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Simple Ways to Personalize Your Multi-Channel Marketing Campaigns

by Tiffany Moss @ Allegra Marketing Print Signs – Auburn Hills, MI

Today’s top marketers are always exploring meaningful ways to reach and engage prospective and existing customers. One of the most widely embraced marketing strategies for establishing and maintaining customer rapport and loyalty? Personalized marketing leverages your customer data to individualize messaging, adding important relevancy. Personalization can be applied to most of your marketing channels: direct… [Read More]

The post Simple Ways to Personalize Your Multi-Channel Marketing Campaigns appeared first on Allegra Marketing Print Signs - Auburn Hills, MI.

Lead Generation – Extending Beyond Local

by Webfox Marketing @ Web Design | Managed Websites and SEO Company

Lead generation can be defined as, the process of identifying and cultivating potential customers for a business’s products or services. It is all about finding unique ways to attract people/prospects to your business. Obtaining contact information from interested parties, can transpire to promote and expand that interest into sales. This organic approach is personal. When […]

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The Most Important Question To Ask In Local SEO

by DealerOn @ DealerOn

  Over at Search Engine Land, we have another helpful guest blog post from Greg Gifford, DealerOn’s Director of Search and Social. The topic of Local SEO is oh-so-important to businesses trying to rank in their geographic areas, so don’t miss out if your dealership is having trouble beating out the local competition. The question of the day is, “Why...

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More Reasons Your Car Dealership NEEDS an Optimized Mobile Website

by Ali Amirrezvani @ DealerOn

While at NADA, I heard quite a bit of buzz about mobile websites. Does my dealership need one?  If I already have one, do I need to actually optimize it?  Is mobile traffic really growing as rapidly as everyone says it is?  Should I be making my car dealership’s mobile website a priority to sell more cars? The answer to...

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Micro Websites or Microsites

by Michigan WordPress SEO Designers @ Web 7 Marketing Inc

Why should you have a microsite? Microsites help increase your overall visibility of your main website. Web 7 Marketing can develop small 3 to 5 page websites that will link back to your main website and increase its ranking. With microsites, we can strategically increase quality backlinking and target specific geo-graphic areas and keyphrases. If […]

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Mike Davenport: How to Close & Deliver 3 Cars in 1 Day

Mike Davenport: How to Close & Deliver 3 Cars in 1 Day

by DealerOn Podcasts @ The Dealer Power Hour

YUP! The title says it all! We’re going to dedicate a full hour to show you, in detail, how rock star car salesman Mike “The Louisville Chevy Dude” Davenport does just that. He should know! He does a hat trick about 5 times a month on average! To most people in the car biz it seems like a herculean feat...

DealerOn Does NADA 2010

by Acacia Grant @ DealerOn

With the NADA Convention and Expo just around the corner, I wanted to let everyone know the plans DealerOn has for the upcoming weekend in Orlando. We’ll be arriving around noon on Saturday, February 13, and headed back to the cold temperatures of the Washington DC area on Monday, February 15.  During that time, Jeff, Amir, Ali, and Chris will...

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Pogo Parr Joins DealerOn as Vice President of Sales

by DealerOn @ DealerOn

DealerOn.com, the premier website and digital marketing provider for American car dealers announced the hiring of Pogo Parr as their new Vice President of Sales.

The post Pogo Parr Joins DealerOn as Vice President of Sales appeared first on DealerOn.

That Time Your Website Redesign Didn't Go As Planned

by @ WRIS Web Services

If your website has been around for any length of time, you’ve probably gone through a redesign or at least a round of significant updates. Hopefully, each time has been a great success and you’ve never looked back. But for the rest of us there’s likely been at least one time when we thought...OMG, what have we done?

It might have been obvious right from the start. The moment the new site was launched it became crystal clear that not every change was for the better. Or, it might have taken a while for the reality to set in….maybe customer feedback wasn’t as positive as you’d hoped, or maybe the proof was in the analytics and your site’s performance started to tank.

Whatever the case, if you find yourself in that situation, you know you have to do something. But what? Ideally, whoever you partnered with on your redesign will work with you to help you feel comfortable with the state of your website. Maybe you can work together to come up with a solution.

But what if they can’t or won’t? Believe it or not, it is possible to salvage a redesign gone wrong if you have the right web development partner.

First step is to identify the problem. Is it just the look and feel of the site that isn’t working? Did it look good in development but now in the real world it’s just not a good fit for your company? If so, some simple graphic changes might do the trick. A color change here, a font change there, an additional image there, you might be surprised what these types of updates can do. Or, maybe the look is fine but somehow it wasn't built in a responsive format. Believe it or not, many sites can be retro-fitted as mobile-friendly while still retaining the integrity of the branding.

Maybe it’s not the look and feel, though. Maybe it’s the overall flow of the site that your customers are finding cumbersome. Did you move things around in a way your customers don’t appreciate? Has it become too difficult to navigate your site? Again, you might be able to fix things with just a few changes. Renaming navigation, combining unnecessary clicks, even just changing the position of a link might make all the difference. You just need to think about how your customers use the site and go from there. A web development partner can help you make sure your site’s usability meets your customers’ needs.

But maybe it’s not the front-end of the site at all. Maybe your customers love it but the content management system is not as easy and straightforward as promised. If you can’t maintain your site and make updates easily, you’ll just end up frustrated with a site that slowly becomes stagnant. Hopefully, your site is built on a platform that is conducive to back-end updates and additions and allows a good web developer the opportunity to give you what you need.

Whatever the reason for the dissatisfaction, if there’s a way to fix it without starting over, a good web development team will help you do that. So find one. In the end, you might decide that it doesn’t make sense to try to fix it because it’s just too broken. Does this mean you have to start from scratch? Yes and no.

Every website is different and functionality can range from the most basic to the most complex. If it makes sense, you can take advantage of a design template that can be modified to your branding. Leverage a development platform providing functionality that is customizable but not custom, and including a content management system that can be as robust or simplistic as you need. Yes, this means another redesign project, but not necessarily the same redesign budget.

So if your redesign did not go as planned, don’t throw in the towel but do take action. The sooner you admit defeat, find a web development partner, and get on the road to recovery, the sooner you’ll find you and your site on victory lane.

4 Ways to Use Keywords to Build Your Brand

by Tiffany Moss @ Allegra Marketing Print Signs – Auburn Hills, MI

If you’re new to digital marketing and have been looking at ways to help build your company’s online presence, chances are you’ve come across the term SEO in your research. SEO stands for search engine optimization. Among other tactics, it’s how the use of certain words, or keywords, can help search engines find you and… [Read More]

The post 4 Ways to Use Keywords to Build Your Brand appeared first on Allegra Marketing Print Signs - Auburn Hills, MI.

Practical SEO Solutions For Your Website And Business

by Jim Theisen @ High Target Marketing LLC

Building a web site is just part of the process of getting your business noticed online. SEO is a key part of the puzzle. The

DealerOn Photos From NADA, Courtesy of April Rain

by Ali Amirrezvani @ DealerOn

  Amir, April Rain, and our DrivingSales Dealer Satisfaction Award! We’re so proud! Amir Presenting Amir Accepting Our Award from Jared from DrivingSales Amir with Jon Lamb

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Detroit SEO & Web Design

Detroit SEO & Web Design


Adxotic Online Marketing Services

DETROIT SEO EXPERTS DETROIT WEB DESIGN A Search Engine Optimization and Web Design firm for Detroit WEB DESIGN SEO 0CLIENTS 01ST PAGE RANKINGS 0+YEARS EXPERIENCE 0+LEADS GENERATED DETROIT SEO IS A …

Google Helps Your Dealership “Settle the (Quality) Score”

by Acacia Grant @ DealerOn

Google Adwords is probably one of your dealership’s biggest and most important online marketing investments. Even if your dealership has hired an agency to manage your investment, you should spend 15 minutes to read the information Google just put out on Quality Score. Quality Score (QS) can be one of the more confusing aspects of Google’s Adwords algorithm, but its...

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I Love Rock and Roll (and the DrivingSales Executive Summit)

by DealerOn @ DealerOn

What did you do last week? Well, we were at the DrivingSales Executive Summit for a few days of serious learning. While the event included lots of speakers, we had the privilege of sending The Beard (Greg Gifford) and The Hair (Shaun Raines) to Las Vegas to do a dual-panel presentation. We saw familiar faces there, like Jessie Hochhalter of...

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We’re coming to Chicago!

by Greg Gifford @ DealerOn

This week’s video is a short one, cause Shaun and I are both in Philadelphia speaking at Sean Bradley’s Internet Sales 20 Group conference. We stepped out of the conference this morning to shoot the video at the top of the iconic Rocky stairs, so we could let you know that we’re bringing our Topgolf event series to Chicago! We’ll...

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Who is a Good Client for Overflow Marketing?

by Martin Smith @ Overflow Marketing Solutions | Digital Growth Hacking Marketing Agency With Real Results

Wondering if working together might be a good idea? We’d love to speak with you and discuss having you apply to one of our programs, but first let’s take a look at who makes a good client for working with Overflow. We only work with second stage companies that are successful, but looking for more ... Read more

How to know if your SEO company is the one

by Pure Visibility @ Pure Visibility

If you’ve been in the market for SEO services, you’ve probably read the articles detailing the warning signs of a bad provider: pitches or prices that seem too good to be true, buying links, and guarantees of #1 rankings top...

The post How to know if your SEO company is the one appeared first on Pure Visibility.

The Best SEO Conferences to Attend in 2016 [VIDEO]

by Greg Gifford @ DealerOn

It’s time for the final Wednesday Workshop video of 2015! Since we’re just a few days away from the new year, we wanted to share a list of the best SEO conferences to attend in 2016. We know that a lot of dealers prefer to handle their own SEO, and the best way to stay up to date on best...

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The Consequences of AdWords for Dummies [VIDEO]

by Greg Gifford @ DealerOn

Does your dealership (or your SEM vendor) run a fully automated SEM management platform? Sure, they’re easy and convenient, but the AdWords for Dummies approach misses several important factors that will help your campaigns be more successful. This week’s Wednesday Workshop video explains the elements that the automated platforms miss and explains why some human interaction in your AdWords account...

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Writing content for your site? Read it out loud [VIDEO]

by Greg Gifford @ DealerOn

The content on your dealership’s website is the most important signal of relevancy for Google. If you want more visibility in local searches, you’ve got to have amazing content – content that answers any questions potential customers might have… Content that makes you stand out from all of your competitors… Content that’s unique, relevant, and useful. Most dealerships have pretty...

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You May Actually WANT a High Bounce Rate!

by Greg Gifford @ DealerOn

http://dealeron-1.wistia.com/medias/jyg7qsnefy?embedType=async&videoFoam=true&videoWidth=907 In this week’s Wednesday Workshop, we explain (gasp!) why your dealership might actually want a high bounce rate… Most people don’t understand how bounce rate is actually calculated by Google Analytics, so we start with an explanation. Once the calculation is explained, we explain why a high bounce rate isn’t always a bad thing – and could sometimes be...

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Topgolf Scottsdale: Closing Out Strong

by DealerOn @ DealerOn

  2016 is drawing to a close, and we just had our last Topgolf event for this year in Scottsdale, AZ. If you didn’t get the memo, it happened last Wednesday, December 7, and it featured the top minds from DealerOn, Google, and ELEAD1ONE. By this point, of course, word about DealerOn’s Event Series had spread among the automotive world,...

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Virtual Home Tours For Realtors – Custom Online Real Estate Home Tours

Virtual Home Tours For Realtors – Custom Online Real Estate Home Tours


Dot Com Web Productions - Website, Hosting, SEO

Dot Com Web Productions is the premier downriver Website Development Firm where serious Michigan Business Owners go for real online results.

Acura Selects DealerOn As Certified Website And Digital Advertising Provider

by DealerOn @ DealerOn

DealerOn, the premier car dealer website and digital marketing provider, has just been selected by Acura, as a Certified Website Provider and a Certified Digital Advertising Provider. Acura becomes the 9th major manufacturer to certify DealerOn as an official partner of their website and digital advertising programs. “We’re thrilled to be selected by Acura as one of their premier, Certified Website...

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NADA 2016 – Man on the Street Interviews

by Shaun Raines @ DealerOn

For this week’s Wednesday Workshop video, we’re taking you back to the NADA convention The Hair and The Beard shot a bunch of man on the street interviews that will make you smile. We asked some hard-hitting questions, and hopefully the answers we uncovered will help your dealership thrive in 2016. We want to extend a big thank you to...

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Setting Up Local Listings in Search Engines (Besides Google)

by Ali Amirrezvani @ DealerOn

Most people tend to focus a lot of their local search engine marketing for their auto dealer website on Google Places.  While it’s true that a lot, if not most, of your search  traffic comes from Google, it’s still important to make sure your dealership is properly optimized for the other major players as well. Here are directions to set...

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Properly functioning air conditioner systems are vital for the summer months in Michigan.

by Travis Dobbs @ Holland Heating

Michigan is notorious for their hot and humid summer months. The summer time can be dangerous for young children and the elderly due to the extreme heat. Without a properly functioning air conditioner system, the summer can be extra brutal. Holland Heating and Cooling believes that it is important for each home to [...]

The post Properly functioning air conditioner systems are vital for the summer months in Michigan. appeared first on Holland Heating.

Rage Against the Machine: Getting Your PPC Automation Straight

by Shaun Raines @ DealerOn

In the wonderful world of PPC, we’ve all come to know and love (to some degree) automation services. For most of us, using automation with our paid search efforts has made life easier. But, while it can certainly make your PPC campaigns run more efficiently, it can also waste money at a pretty alarming rate if not set up correctly. Now,...

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Amir Amirrezvani – Increase Leads 50%: Leveraging A/B Testing and How the Brain Works

Amir Amirrezvani – Increase Leads 50%: Leveraging A/B Testing and How the Brain Works

by DealerOn Podcasts @ The Dealer Power Hour

  Are you unhappy with your current website conversion rate? Or are you always looking for ways to improve your conversions? In this 1 hour webinar, DealerOn Co-Founder Amir Amirrezvani will give dealers a framework to influence online visitors using proven techniques, case studies, and neuromarketing principles. He will show you how these techniques can be applied to create highly persuasive...

Holiday AdWords Tips [VIDEO]

by Greg Gifford @ DealerOn

It’s that time of year again… The holiday season is upon us. It might be the most important time all year to make sure you’re spending your AdWords budget wisely. This week’s Wednesday Workshop video shares several tips that will help you make the most of this year’s holiday season. VIDEO TRANSCRIPT Welcome back to the DealerOn Wednesday workshop. Does...

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DealerOn Event Series: Digital Strategy Summit

by Ali Amirrezvani @ DealerOn

Here’s the deal. We’re going to take you right to the source…the source of digital excellence, that is. We’re pleased to announce that our next Topgolf event is OFFICIALLY on the books. DealerOn’s signature Digital Strategy Summit is going to be held in Chicago, on August 2, at Topgolf Wood Dale! We’re partnering with Google once again, to bring you a...

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Search Engine Optimization with your Website Vendor

by Acacia Grant @ DealerOn

Auto dealer search engine optimization is one of the most important things when it comes to the success of your car dealership website.  Without it, most of your potential car buyers wouldn’t be able to find your site online.  This is why your dealership website vendor needs to be well-versed in SEO, and be able to educate their dealership clients....

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Massive fine for fake reviews

by Greg Gifford @ DealerOn

This week’s video shares the terrifying story of a dealership group in California that was recently fined $3.6 million for fake reviews. Don’t get caught posting fake reviews, or even influencing what customers write in their reviews – watch and learn more… VIDEO TRANSCRIPT Welcome back to another Wednesday Workshop from DealerOn. This week, the Beard and I are up...

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Google Getting It Right

by SEOteric User @ SEOteric

Google has been rolling out updates and changes for a while now, and every time there is a “significant” update, the web stirs up with analysis and break downs on what the changes are, who got penalized, and what percentage of websites are affected. These changes really affect the SEO industry as a whole and... CONTINUE READING

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Robert Thomas – Landscape Design Contractor

by Jasen Wyrembelski @ Website Marketing MI | Web Site SEO Services | SEO Company in Michigan

Company: Robert Thomas Landscape Environments Location: Auburn Hills, MI Website: http://landscapeenvironments.com Industry: Landscaping Company, Landscape Design Firm, Landscape Contractor Summary of Services: Web Design, SEO Services, Website Marketing

Site Not Ranking as Well as You’d Like? Check With Google

by Ali Amirrezvani @ DealerOn

If you aren’t happy with the way your dealership website is performing in terms of search engine results (and you aren’t violating Google’s webmaster guidelines), you can ask Google to “reconsider” your site.  Essentially, you can ask Google to take a look at your site to see if it was manually marked as spam. Over the years, Google has improved...

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6 Local Marketing Lessons Learned at San Diego ComicCon

by DealerOn @ DealerOn

  Our new Director of Search and Social Greg Gifford was lucky enough to attend ComicCon in San Diego a few weeks ago (we’re all pretty jealous). He’s also a columnist for Search Engine Land, and his latest article shares 6 important local marketing lessons from ComicCon. He uses actual examples from the vendors at ComicCon to point out the...

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The Digital Edge Summit: Proven Strategies Your Dealership Can Implement NOW!

by Ali Amirrezvani @ DealerOn

If you are in the Bay area or anywhere else in Northern California and you aren’t already planning on attending the Digital Edge Summit, Tuesday, March 27, 2012 at the San Francisco Marriott Union Square…you should be. Come join DealerOn and other leading companies (DrivingSales University, eXteres, eBay Motors, and CallSource) in the automotive digital field for this packed one-day...

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Change to Google’s Quality Score Algorithm Affects Car Dealers

by Ali Amirrezvani @ DealerOn

For those out that use Google AdWords for your auto dealer website, this is big news.  After some testing in foreign markets, Google has announced that they are changing the algorithm used to determine the Quality Score of PPC ads to give landing page quality more weight. According to Jonathan Alferness, director of product management on Google’s ad quality team,...

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DealerOn Joins Kia Digital Certified Solution Program

by DealerOn @ DealerOn

“We are extremely excited to begin helping even more Kia dealerships dominate their local markets”, said Ali Amirrezvani, DealerOn’s CEO and President. “Though we already have a great track record of helping Kia dealers dramatically increase their website leads, now we can offer our best products and services as a part of Kia’s official co-op package. For dealers that take...

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Keep Your Dealer Site on the Top of Google’s SERP

by Ali Amirrezvani @ DealerOn

There are many reasons why your search engine rankings can drop, and unfortunately, many times car dealers are at the mercy of Google and the other search engines.  Google is earnest in their mission to provide the most relevant content to  their customers, so they provide tips and suggestions for how content providers can rank highly for their relevant terms. ...

The post Keep Your Dealer Site on the Top of Google’s SERP appeared first on DealerOn.

Free Stuff for Improving your Facebook Ads

by Martin Smith @ Overflow Marketing Solutions | Digital Growth Hacking Marketing Agency With Real Results

Today I found a few free Facebook related offers that I just had to share. A Facebook Ads training course, image template, and a Facebook Messenger Wordpress plugin. Only free for a limited time, so grab them while you can. Free Facebook Ads Measurement Course Andrew Tweito of Funnel Boom was the featured guest on the ... Read more

Website Design Royal Oak MI

by Michigan Web Designers @ Web 7 Marketing

The post Website Design Royal Oak MI appeared first on Web 7 Marketing.

Elise Kephart – How to Win Over the Most Difficult Customers

Elise Kephart – How to Win Over the Most Difficult Customers

by DealerOn Podcasts @ The Dealer Power Hour

  Some customers go online and ask only about pricing.  Heck, some of them don’t even give real phone numbers and/or leave only email.  Or maybe you’ve sent a quote to a customer and they never respond back. Or, when they do finally respond back – they bought elsewhere.  SO FRUSTRATING! Does any of this sound familiar? Let’s be real!...

Whey Protein: Benefits and Side Effects

by Lyndon Kinnear @ MITECH+

Before gym buffs started to carry those large black jars everywhere like a trophy, whey was considered to be a waste by-product of cheese and curd manufacturing. The Rennet extract involved in cheese and curd manufacturing coagulates the milk, separating the particles with the whey on the top. Whey protein, when taken along with an…

Continue reading Whey Protein: Benefits and Side Effects

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SEO Like A Pro: Tips For Your Website

by Jim Theisen @ High Target Marketing LLC

There isn’t a reason to have your website if people aren’t visiting. Your site should sit as close to number one as possible. This means

DealerOn’s New Director of Search and Social

by Greg Gifford @ DealerOn

Hey, I’m Greg, the new Director of DealerOn’s SEO department. I’m a big fan of video, so we’ll be sharing lots of video content moving forward – and here’s our first video… Important Links: My Search Engine Land ComicCon Post Register for my Digital Dealer Webinar Register for my DealerOn Webinar VIDEO TRANSCRIPT Hey – I’m Greg Gifford, DealerOn’s new...

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Guy Kawasaki, Digital Summit at Mountain View Speaker, Releases New Book

by Ali Amirrezvani @ DealerOn

Even though the free copies have been exhausted, I’m definitely planning on checking out “What the Plus! Google+ for the Rest of Us” by Guy Kawasaki, before hearing him speak at the Digital Summit at Mountain View, May 7-9. I’ve written before about how Google+ can be used to increase the local SEO for your auto dealer website, as well...

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How to Use INDEX MATCH in Excel to Give Copy & Paste a Rest

by Pure Visibility @ Pure Visibility

SEO professionals, social media strategists, and site analysts alike can sympathize with the struggle of unordered data lists. Despite the promise and allure of “all-in-one” data aggregators, many multivariable data reports require the use of multiple tools and websites in conjunction.

The post How to Use INDEX MATCH in Excel to Give Copy & Paste a Rest appeared first on Pure Visibility.

4 Benefits of Facebook Live that Can Enhance Your Digital Marketing Plan

by Tiffany Moss @ Allegra Marketing Print Signs – Auburn Hills, MI

Since its debut in January 2016, Facebook Live – the service that allows users to live-stream video directly from their mobile devices to their friends and page followers – has infiltrated every user’s timeline and changed the way the world views live news. In fact, Facebook says that one in every five videos is a… [Read More]

The post 4 Benefits of Facebook Live that Can Enhance Your Digital Marketing Plan appeared first on Allegra Marketing Print Signs - Auburn Hills, MI.

The biggest mistake on auto dealer websites – and how to avoid it

by Shaun Raines @ DealerOn

Want to know about the biggest mistake dealers make with their websites? This week’s Wednesday Workshop video shares the answer… Far too many dealers choose their website based on how it looks – instead of how it performs. Your website has one job, and that’s to convert visitors into leads. Watch the video for more information about why it’s absolutely...

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Find the Right PPC Provider for You

by Acacia Grant @ DealerOn

Car dealers that use pay-per-click advertising for their dealership website often turn to a managed service.  If your car dealership is ready to turn your PPC campaign over, or you’re just looking to get started with PPC, here are some things you should look for when determining which car dealer PPC manager is best for your dealership. It’s so important...

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Step Up Your Swag to Build Brand Awareness

by Tiffany Moss @ Allegra Marketing Print Signs – Auburn Hills, MI

For building brand awareness, one of the most effective tools is logoed promotional products. According to a 2016 study by the Promotional Products Association International (PPAI), approximately 87 percent of marketers credit promotional products with helping them to reach marketing goals. In today’s multi-channel landscape, what can brands do to get their best ROI out… [Read More]

The post Step Up Your Swag to Build Brand Awareness appeared first on Allegra Marketing Print Signs - Auburn Hills, MI.

View From the Top: SEO Signals

by Greg Gifford @ DealerOn

SEO Is Not a Project – It’s All of Them I want to talk about SEO from a bit of a high level. I share a lot of specific tips & strategies for boosting specific signals for your dealership, but today we’re going to take a step back. A lot of people are disappointed in their SEO efforts because they’re thinking of...

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Update your holiday hours in Google!

by Greg Gifford @ DealerOn

This week’s Wednesday Workshop is a short one, but it’s incredibly important. We explain how to update your holiday hours in the Google My Business dashboard so that customers know when you’re open. Many dealerships have modified hours during the holidays (or might be closed on certain days), so it’s important to keep your customers informed. VIDEO TRANSCRIPT And welcome...

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Big News From Hair Mechanix!

by VR Metro @ Hair Mechanix

Winner Winner Chicken Dinner! We here at Hair Mechanix are excited to announce the winner of our Hot Tub giveaway contest! We paired up with Sunny’s Pools and More (formally known as Viscount Pools West), 101 WRIF and 94.7 WCSX to give away a free hot tub, and we’ve got one lucky winner! You might ...

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The Responsive Experience: What Car Buyers Really Want

by Ali Amirrezvani @ DealerOn

Much of what has been published over the last couple of years about responsive website design has surrounded its effect on search rankings. Google has made it very clear that they want, at a minimum, a uniform URL structure that presents the same basic information to people regardless of device. That is at the low end of what they deem...

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Website Conversion 101

by Mike Somerville @ DealerOn

  You know what’s cool? Having a website that shows how awesome you are. Even cooler than that? Having a website that gets clicks & conversions. Ice Cube may have been All About the Benjamins, but if you’re hoping to do some business on your website, then you need to be All About the Conversions. What is it? So what...

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Is Your Website Responsive or Broken?

by Webfox Marketing @ Web Design | Managed Websites and SEO Company

In today’s digital world, we have information at our fingertips, and many styles for our fingers to do the walking. Whether we use a desktop, laptop, tablet, or smartphone, we can search just about any time and any place. Websites can appear on any of these platforms, but may not be easy to view and […]

The post Is Your Website Responsive or Broken? appeared first on Web Design | Managed Websites and SEO Company.

The Google Bike at Mountain View

by Ali Amirrezvani @ DealerOn

Many Google employees use bikes to get around the Mountain View campus, but the original “GBikes” were too small for some of the taller employees.  So in Google fashion, they asked their employees to submit ideas for a better bike to get around campus. Here’s what they came up with – So cool to see something like this, designed by...

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Fall in Love with Promotional Products

by Tiffany Moss @ Allegra Marketing Print Signs – Auburn Hills, MI

Fall is the perfect time for small business marketers to make a bold move that leaves lasting impressions on current and potential customers ahead of the busy year-end holiday season. One of the most effective and cost-efficient ways to increase your brand’s awareness is with promotional products. According to a recent Advertising Specialty Institute (ASI)… [Read More]

The post Fall in Love with Promotional Products appeared first on Allegra Marketing Print Signs - Auburn Hills, MI.

Freedom of the Press

by @ WRIS Web Services

WordPress, that is.

If you are online in any capacity, chances are you’ve at least heard of WordPress. It’s a development language that is used to create websites and blogs. It’s open source, and it’s generally affordable. But just like everything, it has its pros and cons.

Availability

WordPress is not hard to find. Just about any developer can work with it...even if it’s not their primary development language. You can even build a WordPress site on your own, and many do. But while building your own website may seem appealing, the resulting website may not be able to say the same. Creating a website can be overwhelming, so whether you decide to start the process yourself before seeking assistance or you opt to work with a developer from the beginning, those resources shouldn’t be hard to find. Which also comes in handy if you already have a WordPress site but need some help with it.

Open Source

What does this mean exactly? Well, when a development language is classified as open source, it basically means that enhancements and improvements can be created and contributed by developers everywhere. Someone may find themselves with a need, design a solution to it, and then decide to share it with the rest of the WordPress community. This saves someone else from having to come up with a solution to the same problem. They just search to see if something (specifically a plugin, see below) already exists, download it, install it, and wa-la! Problem solved. The confusion arises when there are several solutions for the same issue. Which one is best? Which will work for you? You might end up installing an enhancement only to find it doesn’t do what you thought it would. A developer with experience can help pinpoint the solution that will be best for you.

Plugins

What are these? Think of them as additions to your core website. Need a tool to help you create tables easily on your pages? Search for a plugin. Want to be able to display a real-time stock ticker? Search for a plugin. Want to integrate with an ecommerce partner? Plugin. Just about anything you can imagine can be achieved with a plugin. This saves time if you hit the mark with the first one you try, but can be a real pain if you have several misses along the way. (See above re: how a developer with experience can help with this.)

Affordability

If it fits your needs, WordPress is definitely more affordable than custom development. It can be a viable solution for smaller companies, or even bigger companies that don’t need a supersized, complex website. After all, it doesn’t need to be written from scratch. It has solutions to new problems available almost every day, often for little to no cost. And it’s readily available. Of course, not every problem can be solved with a plugin. Plus, because it is a language meant to be universally appealing, there are a lot of features you will never use but will still have to wade through because they are part of the package. It can be confusing. Which is why working with a developer can help you streamline the tools you need so that you end up with a site that functions the way you need it to function.

Turnaround

It makes sense that if you are not creating something from scratch (custom development), you are not only going to see cost-savings but time-savings as well. The time to create a WordPress site is generally weeks vs. months, so if time is of the essence, WordPress might be a good fit for you.

Is WordPress right for you? Let us help you figure that out and you’ll be on your way to a fresh site in no time.

DealerOn wins 5th DrivingSales Satisfaction Award

by Ali Amirrezvani @ DealerOn

  Derwood, Maryland – February 24, 2016 – DealerOn is the recipient of a “Top Rated” Website award in the seventh annual DrivingSales Dealer Satisfaction Awards. Upon hearing the news, Ali Amirrezvani, DealerOn’s CEO and Co-Founder responded, “We are extremely proud DealerOn was able to take home the Top-Rated Website Provider Award, for the fifth year in a row. Our...

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How To Get Proper SEO Training

by Lyndon Kinnear @ MITECH+

More and more people are taking an interest in SEO training. After all, the digital world is still thriving, and the need for SEO specialists is still climbing as well. If you are interested in becoming a specialist that can work for an SEO agency in San Diego, then you have to go through the…

Continue reading How To Get Proper SEO Training

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Check out our new Local SEO Guide

by Greg Gifford @ DealerOn

Grab a copy of our SEO guide today! Download the guide now In this week’s Wednesday Workshop video, we talk about the release of our new book about Local SEO… OK, so it’s an e-book, and we’re not done writing it yet – but the first section is finished, and we’re releasing it as a stand-alone guide! The first section...

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Click or Brick?

by DealerOn @ DealerOn

Do you “click” to buy things online? Or do you physically go to a “brick”-and-mortar store to do your shopping? There’s no denying that e-commerce has been gaining momentum over the years, and in some areas, it’s completely eclipsed traditional storefront sales. GameStop is one of the largest video gaming retailers in the industry, and they’ve had to deal with the...

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Advantages of Private Home Care Agencies Compared to Private Caregivers

by Lyndon Kinnear @ MITECH+

Although both private home care agencies and private caregivers provide personalized home-based elderly care, they both have their unique characteristics that make people in home care St. Louis want to choose one over the other. But when you check the scheme of things, private home care agencies show more advantages than the private caregiving option.…

Continue reading Advantages of Private Home Care Agencies Compared to Private Caregivers

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Tracking Keywords and Website Analytics

by Acacia Grant @ DealerOn

When optimizing your dealership website for search engines, finding the most effective keywords to focus on is often the most difficult aspect (and one of the most important) of your SEO efforts.  With average search terms getting longer and longer, and 20-25% of the search terms Google sees are unique (never used before), it is getting more and more difficult...

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What is the Right Fade Hairstyle For You?

by VR Metro @ Hair Mechanix

When people hear the words “fade haircut”, they begin to imagine the endless possibilities of how it might look. Some people are unable to tell the difference between a low fade and a high fade, whereas others think that an undercut and a taper fade are the same type of hairstyles. Nonetheless, each guy’s appeal ...

The post What is the Right Fade Hairstyle For You? appeared first on Hair Mechanix.

Getting on the First Page of Google with Your Web Design

by Adxotic @ Adxotic Online Marketing Services

In our previous post on Why SEO is important to a business, we revealed that 91% of users don’t make it past the first page of Google when searching the web. Improving your search rank is the best method of increasing organic traffic to your website. With 32.5% of all traffic going to the first…

Now Dry Basement Water Proofing

by Jasen Wyrembelski @ Website Marketing MI | Web Site SEO Services | SEO Company in Michigan

Company: Now Dry Basement Waterproofing Location: Fenton, MI Website: http://nowdry.com/ Industry: Basement Water Proofing, Foundation Repairs, Water in Basement, Wall Crack Repair Summary of Services: Website Marketing, SEO, Web Design, Google Adwords

Google Posts: How to Use Google’s New Feature for Local SEO

by Alicia Zeluff @ Pure Visibility

Do you feel like you don’t stand out when it comes to local search? Are you looking for an easy way connect with your regional audience? If so, Google’s new Google Posts feature may be a great way for you to increase engagement through your Knowledge Graph and Google Maps listing, without sinking a lot of time and money into the effort.

The post Google Posts: How to Use Google’s New Feature for Local SEO appeared first on Pure Visibility.

Maximizing Service Department Offerings

by Ali Amirrezvani @ DealerOn

Promote Your Service Dept. to Increase Revenue According to the National Auto Dealers Association in 2007, 46% of the total dealership operating profits was brought in by service departments. Successfully plugging your service bay could up this percentage by giving you two sources of additional revenue: an immediate increase from customers spending more of their service dollars with you, and...

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Title Tag Best Practices for Your Car Dealership Website

by Ali Amirrezvani @ DealerOn

Title tags should be a part of the SEO strategy of every car dealership website.  Why?  Its contents not only provide the text for the blue-links shown on search engine result pages (meaning users use them to help decide whether or not to click onto your dealership’s site), but also tell search engines what each unique web page contains.  ...

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We’re hiring: Technical SEO Analyst position

by Pure Visibility @ Pure Visibility

Pure Visibility is looking for an experienced Technical Search Engine Optimization Analyst to join our growing company. Our team members are committed to providing great, responsive service to clients and coworkers alike. In our open, collaborative work environment, we help and learn from each other proactively—in a world of dynamic digital marketing, knowledge can’t flow quickly enough through cubicle walls.

The post We’re hiring: Technical SEO Analyst position appeared first on Pure Visibility.

PPC Campaign Views

by Acacia Grant @ DealerOn

According to the Google AdWords blog, Google will now show its AdWords users the number of searchers that saw your pay-per-click (PPC) ad, didn’t click on it, but bought from your dealership within 30 days.  Google calls these “View-through Conversions.” This new reporting can be helpful when determining your return on investment (ROI) for your PPC ad campaigns.  By combining...

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You Need to Test the New Google Ad Platform Now

by Chris Deringer @ DealerOn

  You might have missed it, but in late September, Google announced a potentially revolutionary new Adwords marketing channel that they’ve named Customer Match. Google is giving dealers the ability to sell and service more cars by getting more value out of an asset they already own – their existing customer lists. Historically, Google’s business model has been serving ads...

The post You Need to Test the New Google Ad Platform Now appeared first on DealerOn.

Michigan Dog Doors

by Jasen Wyrembelski @ Website Marketing MI | Web Site SEO Services | SEO Company in Michigan

Company: Michigan Dog Doors Location: Macomb Twp., MI 48044 Website: http://midogdoors.com Industry: Pet Supplies, Pet Dog Doors, Cat Doors, Dog Door Installation Summary of Services: Web Design, SEO Marketing, Internet Marketing

Stop Your Dealership From Missing Mobile PPC Leads

by Ali Amirrezvani @ DealerOn

When you’re looking for a local business on your phone, how often are you in a position to write down a phone number, and then call?   It’s much easier to click the number of the business and have your phone call automatically – it seems obvious.  Did you know that less than 40% of car dealer’s PPC ads use this...

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Automotive Cash Incentive Alternatives

by Ali Amirrezvani @ DealerOn

For Dealers Who Can’t Use Cash Incentives (Or Want to Try Something New) Online incentives are often what convince hesitant website visitors into actual leads.  While most dealerships use cash incentives, some manufacturers or state governments don’t permit this type of Internet offering.  For example, both Honda and Acura have very strict guidelines about what their dealers can offer, and...

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Greg Gifford Joins DealerOn as Director of Search & Social

by DealerOn @ DealerOn

DealerOn.com, the premier website and digital marketing provider for American car dealers announced the hiring of Greg Gifford as their new Director of Search and Social. “Having Greg on board to oversee our search and social team will bring DealerOn to the next level in the automotive digital marketing space,” noted Ali Amirrezvani, Chief Executive Officer. “His industry knowledge, proven...

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Supernatural FX Showreel

by Web Designer @ overheaddoorwest

The term minimalism is also used to describe a trend in design and architecture where in the subject is reduced to its necessary elements. Minimalist design has been highly influenced by Japanese traditional design and architecture. In addition, the work of De Stijl artists is a major source of reference for this kind of work.

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SEO Presentation from the Innovative Dealer Summit [VIDEO]

by Greg Gifford @ DealerOn

Check out our presentation from last week’s Innovative Dealer Summit in Denver, Colorado. We kicked the show off with an entertaining and informative keynote session about Local SEO. As always, we wanted to share the video here on the blog so that everyone has access to the awesome tips.

The post SEO Presentation from the Innovative Dealer Summit [VIDEO] appeared first on DealerOn.

DealerOn Receives Dealer Marketing Magazine’s Technology Leadership Award

by DealerOn @ DealerOn

DealerOn Presented with Best Website Design Award DealerOn Inc. is the recipient of the Best Auto Dealer Website Design award as a part of Dealer Marketing Magazine’s Technology Leadership Awards. These awards will be presented during the 2013 National Automobile Dealers Association (NADA) Convention & Expo in Orlando, Florida. “Winning this award is especially important and meaningful” said Ali Amirrezvani,...

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Let’s Make 2017 the Year of Honest Reviews!

by DealerOn @ DealerOn

  Well, 2017 is upon us and our fearless Director of Search and Social, Greg Gifford, has got some more best SEO best practices for us. He wrote a helpful little article over at Search Engine Land, and it’s all about how to manage your business’s online reviews. The problem is that plenty of folks still have less-than-best practices when it...

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Google Browser Size Tool

by Acacia Grant @ DealerOn

It can be easy for ISM’s to forget that not everyone has the fastest Internet connections or the biggest monitors when looking at their auto dealer website. In order to maximize the power of your dealership website’s calls to action, inventory links, and specials, try using the Google Browser Size tool. This webtool allows you to enter the URL of...

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New Technology Makes DealerOn Car Dealer Websites 10 Times Faster

by Acacia Grant @ DealerOn

Almost a year and a half ago, Google announced that their search algorithm would begin to include car dealer website load times.  This meant that auto dealerships with slow loading sites would not only lose potential leads from website traffic that “bounced”, but also risked hurting their search engine optimization (SEO) efforts. DealerOn originally built their website platform with this...

The post New Technology Makes DealerOn Car Dealer Websites 10 Times Faster appeared first on DealerOn.

See Our Article On SEOmoz!

by SEOteric User @ SEOteric

Check out our article on www.seomoz.org!  http://www.seomoz.org/ugc/its-getting-harder-and-harder-to-keep-a-white-hat-clean. We did a write up about blog comments and spam SEO tactics. We will do a follow-up on our site from info gathered from the comments on SEOmoz. Stay Tuned!

The post See Our Article On SEOmoz! appeared first on SEOteric.

Website Design Troy MI

by Michigan Web Designers @ Web 7 Marketing

The post Website Design Troy MI appeared first on Web 7 Marketing.

New Social Media Features and Layout

by Acacia Grant @ DealerOn

If you are an admin for your dealership’s Facebook Page, you should have received an email regarding an exciting update about the new layout and features available for your Facebook Business Page.  Now, your dealership’s Facebook Page will resemble a personal profile, and allows you to interact through Facebook as your dealership.  Here is an overview of what is changing:...

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New 2017 Data: Best Cities in America to Get an SEO Job

New 2017 Data: Best Cities in America to Get an SEO Job


Sandbox SEO

Supply and demand. Jobs and applicants. With new data, we rank the top 75 cities to get an SEO job. Not to be all click-baity but #1 may surprise you…

Coming to NADA? Check this out…

by Greg Gifford @ DealerOn

This week’s Wednesday Workshop is a short one, cause we know that everyone’s getting ready for NADA in New Orleans. DealerOn will be there in full force, so make sure you check out the video to see when our team will be presenting, and come see us at booth 1611 to say hi (we’ll have a full bar!) and check...

The post Coming to NADA? Check this out… appeared first on DealerOn.

Increasing Dealer Website Conversion

by Acacia Grant @ DealerOn

On Tuesday, I wrote about how website design, content, navigation, and technical problems can affect your auto dealership website conversion rate.  Your online marketing efforts can also affect the rate at which traffic on your car dealer website converts into leads.  Here’s how: Keyword Selection (SEO & PPC): People who use search engines expect to find websites that are related...

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Quality Score Targeting Keywords

by Acacia Grant @ DealerOn

Google’s Quality Score play a big role in determining how much your dealership pays for your pay per click (PPC) ad campaign and the location of your ad on the search results page.  The higher the Quality Score, the less your dealership has to pay for the same location on the results page.  Since Quality Score is determined by the...

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Advanced SEO Presentation from Brighton SEO

by Greg Gifford @ DealerOn

This week’s Wednesday Workshop video is an awesome one… I was in the UK last month, speaking at one of the biggest SEO conferences in the world. For the first time ever, I did a horror movie theme for the presentation, and it turned out ridiculously awesome. So, kick back – this week’s video is about 24 minutes long, but...

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Madrid’s photo marathon

by Web Designer @ overheaddoorwest

The term minimalism is also used to describe a trend in design and architecture where in the subject is reduced to its necessary elements. Minimalist design has been highly influenced by Japanese traditional design and architecture. In addition, the work of De Stijl artists is a major source of reference for this kind of work.

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3 Ways to Build the Perfect List for Your Next Direct Mail Campaign

by Tiffany Moss @ Allegra Marketing Print Signs – Auburn Hills, MI

In today’s digital world, the physicality of direct mail can help amplify your marketing strategy to break through the clutter and drive action. In fact, according to the Online Marketing Institute, direct mail yields the highest conversion rates for both B2B and B2C campaigns in terms of response rates. When it comes to direct mail… [Read More]

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DealerOn Appoints Jeff Clark to Chief Sales Officer

by DealerOn @ DealerOn

Ali Amirrezvani, DealerOn’s CEO, said, “Jeff has been a huge asset to DealerOn over his seven-year tenure with us. Given how he has grown our sales during his time focusing on business development, having him at the head of all of our sales efforts is very exciting for us. Combining his talents and automotive knowledge with DealerOn’s industry-leading Responsive Design...

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Google+ Mistakes Your Dealership May Be Making

by Ali Amirrezvani @ DealerOn

Now that Google+ is open to businesses, many are trying to figure out the best way to utilize this new social media portal (including DealerOn).  I’ve gathered some of the more common mistakes that businesses are making to shorten the learning curve for auto dealerships. Like all other social media sites, not posting on a regular basis can hurt your...

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Recent trends in storytelling

by Web Designer @ overheaddoorwest

The term minimalism is also used to describe a trend in design and architecture where in the subject is reduced to its necessary elements. Minimalist design has been highly influenced by Japanese traditional design and architecture. In addition, the work of De Stijl artists is a major source of reference for this kind of work.

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Website Design Southfield MI

by Michigan Web Designers @ Web 7 Marketing

The post Website Design Southfield MI appeared first on Web 7 Marketing.

Stop Advertising to Millennials (and here’s why)

by DealerOn @ DealerOn

  Well, okay, maybe not stop altogether. But here’s the deal, your advertising campaigns aimed at the younger generation might not be working. Why? The simple answer is that millennials are not responsive to the same kinds of advertising methods that worked on previous generations. Now, if you’re already tired of reading this post, here’s the main point: Stop trying...

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DealerOn Karaoke Party at NADA [VIDEO]

by Greg Gifford @ DealerOn

Don’t miss our awesome karaoke after party at NADA! If you’ve been to any automotive conferences in the last few years, you’ve probably been to, or at least heard about, one of the underground Joe and Shaun Karaokethon parties. This time, we’re going bigger… DealerOn is throwing a karaoke after party on Saturday April 2, from 11pm to 4am at...

The post DealerOn Karaoke Party at NADA [VIDEO] appeared first on DealerOn.

Facebook Wants Your Site to Be Mobile-Friendly

by DealerOn @ DealerOn

  If you pay attention to the world of technology and digital marketing, you’d know that anytime an internet giant like Facebook, Twitter, Google, etc talks about updating their platform, people take notice. Last week, Facebook said via its Business News Page that they will start to “prioritize” (i.e., limit) advertising space available to businesses based on how “mobile-friendly” the advertiser’s website is....

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Wednesday Workshop – Mean Tweets from NADA

by Greg Gifford @ DealerOn

We had a blast at NADA last weekend, and we shot a ton of video footage at our booth. Inspired by a late night comedy bit (which you’re probably familiar with), we had a few dealers and vendors read mean tweets about themselves. We even had a few of our own employees suffer through some tweets join in the fun....

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Mike Davenport – How to use Video during Downtime to Increase Sales

Mike Davenport – How to use Video during Downtime to Increase Sales

by DealerOn Podcasts @ The Dealer Power Hour

  YouTube and Facebook can easily be major income producers for car salespeople. If done right, salespeople could earn double digit increases in car sales simply by posting unique videos on these two popular social media sites.  However, most folks don’t utilize one or both correctly, or they make boring videos not worth watching. DO YOU WANT TO KNOW HOW TO MAKE...

Get Digital Marketing Solutions & Accelerate Your Business in Mid-Michigan

by admin @ Solutio

Find the Right Digital Marketing Provider Have you ran the gamut of digital marketing providers in mid-Michigan without any luck in finding a company that can fit your specific needs? Have you researched site after site, hoping for some sort of clarity concerning a tech-savvy...

The post Get Digital Marketing Solutions & Accelerate Your Business in Mid-Michigan appeared first on Solutio.

Installing Google Analytics on Your Dealership Website

by Ali Amirrezvani @ DealerOn

No matter how sophisticated or rudimentary your website provider‘s reporting platform is, having Google Analytics on your website is a “no-brainer”.  You want to “trust, but verify” your website provider’s analytics by making sure they are similar to those in Google Analytics.  At DealerOn, we have made it a standard part of our process to create a Google Analytics account...

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How to Hurt Your Google Places Listings

by Ali Amirrezvani @ DealerOn

I’ve written multiple pieces on how to properly set up and maintain your Google Places listing and account, but haven’t touched on the mistakes you could be making, hurting your car dealership online marketing strategy. Here are the places where you could really screw up your listing if you aren’t careful: Don’t use a post office box. Even if this...

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Auburn Hills Michigan Heating and Cooling - Holland Heating

Auburn Hills Michigan Heating and Cooling - Holland Heating


Holland Heating

About Our BusinessWe started Holland Heating & Cooling in 1981 with a focus on customer service and a drive to become the best heating and air conditioning companies in Auburn Hills, Michigan. Because we only hire trained technicians who are as passionate about what

We’ve got magical plans for NADA 2017

by Greg Gifford @ DealerOn

http://dealeron-1.wistia.com/medias/stk414al03?embedType=async&videoFoam=true&videoWidth=500 Welcome to the first Wednesday Workshop video of 2017! NADA is coming soon – we’ll all be down in New Orleans in just a few short weeks… This week’s video walks you through all of our awesome plans so you’ll be sure to catch everything! VIDEO TRANSCRIPT Welcome to the first Wednesday Workshop video of 2017! I’m reporting to...

The post We’ve got magical plans for NADA 2017 appeared first on DealerOn.

Local SEO vs. Traditional SEO

by Greg Gifford @ DealerOn

Did you know that Google treats some businesses differently than others? In this week’s Wednesday Workshop video, we explain how Local SEO is different from Traditional SEO… using pizza. Watch the video and learn an incredibly simple way to demonstrate how Google serves up local search results, even if a city isn’t included in the search query. Since Google treats...

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Forget about unique content. Try actually BEING local!

by DealerOn @ DealerOn

  We’ve got another helpful article to send your way! The SEO industry is full of changes, and what worked 5 years ago doesn’t necessarily work today. Heck, 2015’s best practices have even changed in 2016, just take a look at the recent Possum, & Penguin updates. Greg Gifford, our Director of Search and Social, has some more tips and...

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Website Traffic Analysis Decision Tree

by Tylor Hermanson @ Sandbox SEO

Why did my website traffic drop (or increase)? Last Updated: 8/6/2017 Diagnosing a sudden drop off in traffic, or even an unexpected surge, can be daunting. When you open up Google Analytics, you’re certain the answer is in there somewhere, but how do you know where to check first? While you sift through the kajillion [...]

The post Website Traffic Analysis Decision Tree appeared first on Sandbox SEO.

Tips to Improve Your Dealership’s Google Places Listing Ranking

by Ali Amirrezvani @ DealerOn

I recently found a great article that discusses very specific things businesses should be doing to help their Google Places Listing improve its ranking.  Bizible, a start-up that makes local marketing software for businesses, conducted a pretty scientific attempt to determine how best to improve the rank of your Google Places Listing. It is also interesting because his is the...

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Solutio Inc. Web design | Websites | SEO

Solutio Inc. Web design | Websites | SEO


Solutio

Solutio Inc is a team of professionals specializing in web marketing and design. We provide quality, promotion of local, Michigan businesses.

Great SEO Advice To Boost Your Web Traffic

by Jim Theisen @ High Target Marketing LLC

You can tell how well a site is doing by looking at how much traffic it gets. Sites used to sell product need lots of

Digital Marketing Services in Athens & Atlanta - SEO and Website Design

Digital Marketing Services in Athens & Atlanta - SEO and Website Design


SEOteric

SEOteric is a digital marketing agency specializing in web design and SEO with locations in Athens and Atlanta, GA serving clients across the USA.

DealerOn Accepts Overall Winner of Spring 2012 Digital Dealer Website Excellence Awards

by DealerOn @ DealerOn

Ali and Amir were so proud to accept our award for Overall Winner of the Spring 2012 Digital Dealer Website Excellence Awards for the Ideal Nissan website, presented by Jason Ezell!   Find Out More…

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Google: SEO is Not Spam

by Ali Amirrezvani @ DealerOn

For the most part, search engine optimization (SEO) is a recognized necessity of running a successful auto dealer website.  Not just in the auto industry, but there are still some hold-outs that think building websites and content to be found by search engines is a little spammy. According to Matt Cutts, the head of Google’s web spam fighting team, his...

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Advanced SEO Presentation from SearchLove

by Greg Gifford @ DealerOn

This week’s Wednesday Workshop is PACKED with awesome, advanced tips on Local SEO. Last month, I spoke at SearchLove in Boston – one of the most prestigious SEO conferences in the US. They invite the top experts in SEO, PPC, and online marketing to share advanced tips, and my session was one of the highest rated sessions at the conference!...

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Website Design West Bloomfield MI

by Michigan Web Designers @ Web 7 Marketing

The post Website Design West Bloomfield MI appeared first on Web 7 Marketing.

A few truths about SEO

by Greg Gifford @ DealerOn

In this week’s Wednesday Workshop, we share a few simple truths about SEO. Things can get incredibly complicated, and it’s hard to keep the big picture in mind when you’re digging into specific strategies. This week’s video helps point out the important truths to keep in mind, so you’ll head down the right path with the right expectations. VIDEO TRANSCRIPT...

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How Your Dealership Can Use Google+ To Increase Local SEO

by Ali Amirrezvani @ DealerOn

A few weeks ago I wrote about how Google was going to include items from Google+ in their regular search results when users were signed in, calling it “Search Plus Your World”. Now that users have had some time to get accustomed to it, I wanted to touch on how this new way of searching could benefit your car dealership’s...

The post How Your Dealership Can Use Google+ To Increase Local SEO appeared first on DealerOn.

Ranking reports don’t show SEO success

by Greg Gifford @ DealerOn

This week’s Wednesday Workshop video shares some important info about SEO reports. At NADA a few weeks ago, we talked to a ton of dealers who still get super old-school ranking reports from their SEO providers. Ranking reports do NOT show yo how well you’re doing with SEO, and they don’t tie in to the bottom line of the dealership....

The post Ranking reports don’t show SEO success appeared first on DealerOn.

Back to Basics

by @ WRIS Web Services

Today, creating a successful website is a skill in its own right. Not only do you need a great graphic design, you also have to consider usability, speed, mobile-friendliness, optimization, analytics, functionality...the list goes on and on. But at its core, a website serves a purpose for an audience. The purpose may vary, as will the audience, but the ultimate goal remains the same. Provide that audience with a successful online experience. And sometimes it’s easy to overlook some of the most basic requirements needed to do that.

Talk to your Audience.

Who do you want to visit your site? Whoever that is, you need to know them. Understand why they are coming to your site and then provide them with that in the appropriate manner. Are they students or senior citizens? Are they tech-savvy or still using a flip-phone? Will they be coming to your site familiar with what you do or will you be their introduction? Don’t alienate them from the homepage with an award-winning design that’s not a winner for your audience. Instead, make sure they feel welcome and eager to delve deeper into your site. It’s important for you to like your site, of course, but more important for your customers to like it.

Be Honest.

Okay, so you’re probably not going to outright lie to your customers on purpose. But sometimes a marketing effort can go awry if your audience feels like you’re trying to pull the wool over their eyes. There’s a fine line between tooting your own horn and being blatantly arrogant. Promote your accomplishments and the things you do well, but don’t overstate your case. Display your products but either use your own images or find some that are realistic. And don’t make promises you can’t keep. Honesty really is the best policy.

Tell your Story.

Content Marketing is important. Keywords are important. Text optimized for search engines is important. But the most important purpose of the content of your site is to provide your site visitors with information. So while yes, you should do what you can to make sure your content is search engine friendly, you also want it to be interesting and readable.

Use your Analytics.

Assuming you’ve done all of the above and launched your site, you now have one important step left to do: Don’t sit back and relax. Analytics are meant to be used, so use them! If the numbers indicate people are leaving your site too quickly, or never making it past the homepage, pay attention! And don’t be overwhelmed, if you’d rather not deal with statistics like this (or just aren’t comfortable doing it), hire a professional who can decipher the information and help you take the right next-steps.

Keep Changing.

Websites are not a ‘one and done’ deal. You can’t launch a site and expect an overnight improvement in sales or calls. Your site will constantly be evolving and growing and changing and that’s normal. Just when you think you have it ‘perfect’, you’ll find something else you want to add or change or improve. But that’s what will help you keep your site interesting and effective, and your audience will appreciate it.

Your Social Media Followers More Likely to Buy

by Acacia Grant @ DealerOn

It seems like everyone is telling auto dealers that they NEED to have a social media presence; if they don’t, they are only missing out on sales and exposure.  Well, according to a recent study from the market research firm Chadwick Martin Bailey and iModerate Research Technologies, “they” are right. Over 1500 consumers were surveyed, and the majority said they...

The post Your Social Media Followers More Likely to Buy appeared first on DealerOn.

Friends Don’t Let Friends Use Keyword Planner to Measure SEO Competition

by Tylor Hermanson @ Sandbox SEO

The only constant is vicious, rampant change in the world of SEO. While that’s the reality we know all too well, some facts do remain. Here are a few: Keyword Planner 1 is a PPC tool. Keyword Planner is made for PPC keyword research. Keyword Planner is NOT intended for organic keyword research. STOP using [...]

The post Friends Don’t Let Friends Use Keyword Planner to Measure SEO Competition appeared first on Sandbox SEO.

How to do a quick citation check

by Greg Gifford @ DealerOn

Citations are mentions of your dealership’s name, address, and phone number on other websites – what most dealers think of as directory listings. They’re incredibly important to local SEO – and it’s important that they’re consistent everywhere they appear. This week’s Wednesday Workshop video walks through a simple free tool that allows you to check the top 15 citation sources...

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Hashtags Turn 10: 3 Tips to Use Them Effectively

by Tiffany Moss @ Allegra Marketing Print Signs – Auburn Hills, MI

The hashtag, once only known as the pound sign, recently celebrated its tenth birthday. Used primarily on Twitter and Instagram with some Facebook, Pinterest and Google+ overlap, hashtags are words or phrases preceded by the pound or hash (#) sign that make it easier for users to find information and conversation about a given topic.… [Read More]

The post Hashtags Turn 10: 3 Tips to Use Them Effectively appeared first on Allegra Marketing Print Signs - Auburn Hills, MI.

"Optimize Your Online Presence" – Webinar Recap and Slides

by Ali Amirrezvani @ DealerOn

Yesterday, our very own Amir Rezvani, VP of Performance at DealerOn, had the opportunity to lead a webinar with ResponseLogix.  For those that couldn’t make the webinar, I wanted to share some of the highlights from his presentation and provide a link to the slides and audio as well. Amir provided a quick overview of how a dealer can immediately...

The post "Optimize Your Online Presence" – Webinar Recap and Slides appeared first on DealerOn.

85 Gnarly Local SEO Tips for Auto Dealers [VIDEO]

by Greg Gifford @ DealerOn

  In case you missed it yesterday, we wanted to share the recording of my epic SEO webinar yesterday. I share 85 Local SEO tips to help your dealership show up better in local searches in Google. You’ll learn about on site optimization, link building, citations, reviews, and social media. I also point out many common mistakes that car dealers...

The post 85 Gnarly Local SEO Tips for Auto Dealers [VIDEO] appeared first on DealerOn.

Michigan Contractor Web Design

by Michigan WordPress SEO Designers @ Web 7 Marketing Inc

Michigan Contractor Web Design Are you looking for a contractor website to be developed? If so, you have come to the right place. We are a leading contractor web design firm in Oakland County Michigan, and with years of design experience and SEO knowledge you can rest assured you will get the best in contractor […]

The post Michigan Contractor Web Design appeared first on Web 7 Marketing Inc.

Back To School: Local Link Building

by DealerOn @ DealerOn

  How to Build Local Links with School Partnerships The end of the school year is here again. While children across the country salivate for the impending arrival of summer, new link opportunities are in full bloom. Building links through partnerships with local schools and universities is nothing new to the world of Local SEO, but linkbuilders have often fallen...

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Tips for Avoiding Over-Optimization Penalties on Your Dealership Website

by Ali Amirrezvani @ DealerOn

Google announced a few months ago that they were going to start penalizing websites that were deemed to be over-optimized for SEO as an attempt to “level the playing field”.  While many auto dealer websites shouldn’t have an issue with this (your site provider should not only be up to date on Google’s latest algorithm changes, but make sure your...

The post Tips for Avoiding Over-Optimization Penalties on Your Dealership Website appeared first on DealerOn.

Tweet or Tweet Not, There is No Try

by Shaun Raines @ DealerOn

If you’re new to Twitter, let me be the first one to welcome you to 2007. Actually, Twitter officially launched in the summer of 2006, and has steadily grown into a social network with 255 million active monthly users. Twitter’s mission is to give everyone the power to create and share ideas and information instantly, without barriers. Think about that....

The post Tweet or Tweet Not, There is No Try appeared first on DealerOn.

Car Dealers Should Stop Running SEM Campaigns Right Now

by Shaun Raines @ DealerOn

  If you’re just going to let a machine do all the work, you might as well stop. The majority of SEM campaigns running for car dealers today are machine-based programs. Is this all bad? No, but there are consequences that come with “set it and forget it” SEM platforms. Honestly, some dealers can afford to run SEM campaigns through...

The post Car Dealers Should Stop Running SEM Campaigns Right Now appeared first on DealerOn.

See Greg Gifford at Affiliate Summit West 2016 in Vegas!

by DealerOn @ DealerOn

Our very own Search Expert, Greg Gifford, is not only speaking, but keynote speaking at the Affiliate Summit West 2016, Tuesday, January 12, 2016 at Paris Las Vegas. Greg is a regular speaker at search, social, and automotive conferences all over the world; he’s speaking at brightonSEO in England later this month. Not only is he incredibly knowledgeable, he has...

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Details about the latest Google update

by Greg Gifford @ DealerOn

In this week’s Wednesday Workshop video, we share updated info about Google’s latest update to its search algorithm. Back in September, Google rolled out (the unfortunately named) Possum Update, which changed several elements of local search results. My friend Joy Hawkins (one of the smartest Local SEO experts out there – go follow Joy on Twitter) has done extensive research...

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Client Testimonial: Vie Fitness & Spa

by Martin Smith @ Overflow Marketing Solutions | Digital Growth Hacking Marketing Agency With Real Results

I just got an email from one of my favorite clients, Heather Co-Owner of Vie Fitness & Spa. Yes, all of our clients are favorites, but I know they’d admit that their businesses aren’t always as fun and exciting as Vie. 🙂 I’ve personally taken a very hands on approach with Vie, mixing quite a ... Read more

Content Optimization: Getting Results with Blogs, Webpages & More

by Katie Gerweck @ Pure Visibility

If you’re in marketing, you’ve likely heard the phrase “content is king.” Content is valuable because it can raise brand awareness, drive traffic to your site, and rack up social shares -- but only if it’s done correctly.

The post Content Optimization: Getting Results with Blogs, Webpages & More appeared first on Pure Visibility.

Three Easy Ways to Start Building Local Links

by DealerOn @ DealerOn

  This post was written by our Search and Social Team Manager, Steve Shackelford. To hear his recent webinar, “SEO for Noobs,” click this link. So, you’ve decided to start building local links. Welcome to the wide, wonderful world of competitive link building. The good news: your dealership is probably already doing a lot of great things that are helping...

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SEO Website Design: How to Use SEO Elements for Smart Web Design

by Adxotic @ Adxotic Online Marketing Services

Are you a small to medium-sized business thinking about web design and SEO? Your online presence can be a major factor in the growth and success of your business! But do you know how to use SEO elements for smart web design? Or maybe, do you have no idea where to start? We can help! When it…

Digital Marketing & Content Advantages

by Webfox Marketing @ Web Design | Managed Websites and SEO Company

Have you ever heard of a buying cycle? It exists. For online consumers to make any purchasing decisions, there are multiple steps leading up to it. First there is awareness, a person has a problem or a need that must be met. Next comes research as a solution is investigated (online) and sought. Following this […]

The post Digital Marketing & Content Advantages appeared first on Web Design | Managed Websites and SEO Company.

Embrace Abundance: There’s More Where That Came From

by Martin Smith @ Overflow Marketing Solutions | Digital Growth Hacking Marketing Agency With Real Results

I can’t deal with people that have a scarcity mindset. I know I’m unfairly judging people, but I can’t help it. When someone shows that they have chosen scarcity over abundance, I politely tune out. You’re either riding for abundance & prosperity, or scarcity & crabs in a bucket. There’s rarely in between, and both ways of thinking ... Read more

Pure Visibility - Internet Marketing Company in Michigan

Pure Visibility - Internet Marketing Company in Michigan


Pure Visibility

Are you looking to maximize ROI from your digital marketing campaigns? Pure Visibility provides expert SEO, PPC, social media and analytics services.

10 Local Link Building Tips for 2016

by Greg Gifford @ DealerOn

  My monthly column on Search Engine Land just went up and I wanted to share it with all of you fine dealers. This month, I focus on specific link building strategies for auto dealers. If you’re handling the SEO for your dealership, this post will be a life-saver. For this month, rather than just talk about why it’s important...

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7 Good Reminders from Pouring through Every #SEERQandA Chat

by Tylor Hermanson @ Sandbox SEO

I know. This is an oddly specific title for just my third post 1. Am I running out of ideas already? Why write about the Seer Interactive Q&A chats on Google Plus that were put to bed over two years ago? Besides having a minor man crush on Seer’s CEO, Wil Reynolds, the truth is [...]

The post 7 Good Reminders from Pouring through Every #SEERQandA Chat appeared first on Sandbox SEO.

SEO In Flint MI | High Target Marketing LLC

SEO In Flint MI | High Target Marketing LLC


High Target Marketing LLC

Search Engine Optimization Where do you rank in Flint MI? Double your sales in Flint MI this year with Search Engine Optimization. Get Quote Now! SEO can increase business 100 – 200% SEO Increases traffic to your website Increased traffic means more prospects More prospects mean more sales More sales produce an increased bottom line Search Engine Optimization (what is it?) Search engine optimization (SEO) This is the art of improving the ranking of your website in a search engine (i.e.Google, Bing, Yahoo, Etc). When someone types in a "search term" to find a service or product in Flint MI the websites or webpage with that are most optimized will rank higher causing the website owner to have more traffic. As an Internet marketing strategy, SEO evaluates how search engines work, what people search for, the actual search terms and/or keywords typed into search engines. Optimizing a website may involve editing its code and content to increase its relevance to specific keywords in Flint MI.

DealerOn Is Now a Mazda Digital Certified Program Partner

by DealerOn @ DealerOn

We are excited to announce that DealerOn has been selected by the Mazda Motor Corporation as a certified website and digital advertising service provider. This will give Mazda dealerships the opportunity to use DealerOn’s premium website, SEO, and digital advertising services. “We’re excited to begin this new relationship and to have the chance to share our award-winning websites and data-driven...

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6 Steps to the Frictionless Customer Experience (FCX)

6 Steps to the Frictionless Customer Experience (FCX)

by DealerOn Podcasts @ The Dealer Power Hour

Today’s automotive shoppers make the choice of who they want to do business with long before they step foot in a dealership. That’s why creating a Frictionless Customer Experience (FCX) is The Ultimate Dealership Competitive Advantage. By “Frictionless” we don’t mean just “good” customer service, or shorter sales process. It’s much more than that. Today’s customers – particularly millennials – want their buying experiences...

Why Small Businesses Fail and Trends in Small Business

by Lyndon Kinnear @ MITECH+

It is often accepted in the business scenario that between 65 and 75% of all new small businesses will fail. Most of these failures occur within the first three years of starting up, referred to as “initial danger period” and sometimes continue until the next two years, unless a serious business facelift is done, or…

Continue reading Why Small Businesses Fail and Trends in Small Business

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Mat Koenig – How to be Socially AWESOME in 2017!

Mat Koenig – How to be Socially AWESOME in 2017!

by DealerOn Podcasts @ The Dealer Power Hour

  FACT: Most dealerships are doing social marketing wrong. It’s true! And it is very likely that your dealership is one of them. Furthermore, those online missteps are costing your dealership a lot in money, time, effort, man hours and sales.  It’s 2017! It’s time you finally got serious about your social marketing program! ARE YOU READY TO LEARN HOW TO...

SEO Presentation from Digital Dealer 20 [VIDEO]

by Greg Gifford @ DealerOn

Download the slides here Whether you didn’t make it down to Florida for Digital Dealer or you just want to watch it again, here’s a copy of my SEO presentation from last week. It’s about 50 minutes long, so make sure you’ve got time to watch, but I share several advanced tips that I’ve never talked about before. You definitely...

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Are you prepared for the future of Search?

by Michigan WordPress SEO Designers @ Web 7 Marketing Inc

We are undergoing a time of unparalleled instability in the search industry. But still, there are elements that are still relevant. Over the years, search has been almost completely about Google and what you type in that simple one line search field. However, over the past few years, there has been a definite shift in […]

The post Are you prepared for the future of Search? appeared first on Web 7 Marketing Inc.

Kate Frost – 5 Mistakes You’re Making on Instagram (…and How to Fix Them!)

Kate Frost – 5 Mistakes You’re Making on Instagram (…and How to Fix Them!)

by DealerOn Podcasts @ The Dealer Power Hour

  No one likes to make mistakes. In Social Media, mistakes are often embarrassing and, in business, are usually expensive as well. To help you avoid any missteps on the popular photo-sharing site Instagram, we’ve asked Social Media Maven Kate Frost to show you 5 Mistakes You’re Making on Instagram (and How to Fix Them!) Kate is an undisputed Instagram...

Erik Meier- Professional Speaker

by Jasen Wyrembelski @ Website Marketing MI | Web Site SEO Services | SEO Company in Michigan

Company: Erik Meier – Professional Sales Speaker Location: Troy, MI 48098 Website: http://erikmeier.com Industry: Sales Training, Professional Speaker, Business Consulting Firm Summary of Services: Website Marketing, SEO, Web Design

Prioritize your marketing channels

by Shaun Raines @ DealerOn

The Beard and the Hair are back for this week’s Wednesday Workshop video! This week, we’re talking about prioritizing your marketing channels so you get maximum return. All marketing channels are not created equal. Some work better for B2B, yet fail miserably in B2C situations. You’ve got to find the right marketing channels for your dealership and prioritize the ones...

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March’s Biggest SEO News, SEM Updates, and Social Media Buzz

by Pure Visibility @ Pure Visibility

Digital marketing changes every day. From the newest Google update to the freshest pay-per-click ad option or Instagram feature, it can be hard to keep up! Thankfully, we’ve done the hard work of finding last month’s top search engine optimization, search engine...

The post March’s Biggest SEO News, SEM Updates, and Social Media Buzz appeared first on Pure Visibility.

Google Explains How Paid Search Auction Works

by Ali Amirrezvani @ DealerOn

Working in a dealership, you have a million more important things to worry about than how Google’s Paid Search Auction works. But your dealership is probably spending thousands of dollars a year on paid search because it’s a proven, high ROI marketing channel for your dealership. Google’s Chief Economist, Hal Varian, just put out a quick, new video updating how...

The post Google Explains How Paid Search Auction Works appeared first on DealerOn.

Woodworking Skills Highlighted on the Newest Website by Ohno

by Ohno Staff @ Ohno Design

Working with an artist such as Ken Wallace is always a treat. While creating the new website for Woodcreek Customs, we were amazed by the beauty and functionality of the custom pieces that Ken handcrafts. We also loved seeing how the latest technology and the internet could work together to help people discover this Michigan craftsman employing vintage skills. We ... Read More

The post Woodworking Skills Highlighted on the Newest Website by Ohno appeared first on Ohno Design.

Expert from Facebook Answers Your Questions

Expert from Facebook Answers Your Questions

by DealerOn Podcasts @ The Dealer Power Hour

If you didn’t attend the original webinar, How to Sell Cars and Advertise on Facebook Like a Boss 2.0, here’s what you missed. Gabrielle Garrison returned for another power session on Facebook advertising, and it was AMAZING! A few months ago, she hosted a webinar on the same topic, and it was so popular, we had her come back to give some...

Get Started In Search Engine Optimization With Some Solid Advice

by Jim Theisen @ High Target Marketing LLC

Search engine optimization is a hefty topic to learn about. It may take time and trying different things to find the right balance for the

How do redirects affect page load time?

by Tylor Hermanson @ Sandbox SEO

photo credit: Sarah Caufield We talk about redirects in the SEO field regularly. From cleaning up 404s to preparing for a site migration, it continues to be a critical part of our website audits and site maintenance. However, when it comes to SEO, redirects are almost exclusively considered in how link equity is transferred. But [...]

The post How do redirects affect page load time? appeared first on Sandbox SEO.

The most important question to ask for SEO

by Greg Gifford @ DealerOn

http://dealeron-1.wistia.com/medias/qg56y9vp1d?embedType=async&videoFoam=true&videoWidth=907 In this week’s Wednesday Workshop video, we share the most important question to ask when you’re doing SEO. Of all the signals that influence how a site shows up in search results, the content of the site is most important. When you ask yourself this all-important question and answer it well, your content will be amazing… VIDEO TRANSCRIPT Welcome...

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Use Twitter to Contact Google My Business Support!

by DealerOn @ DealerOn

  Instead of talking about the usual (websites, SEO, PPC, and optimization), we thought you might like to know about this cool trick for contacting Google My Business. It comes from our Director of Search and Social, Greg Gifford. He wrote about it first over at Search Engine Land, where you can read the article in its entirety.  Want to...

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Tips to Optimize Your Dealership’s Google+ Page

by Ali Amirrezvani @ DealerOn

Have Content Ready: Google recommends having 10-20 posts on your Google+ business page before you really start promoting it.  Recent posts is one of the things they use to judge the quality of your page, so having it full of content once people start visiting it will help. Promote Your Page: Add a Google+ button everywhere you promote your other...

The post Tips to Optimize Your Dealership’s Google+ Page appeared first on DealerOn.

Google Adwords and Your Brand

by Chris Deringer @ DealerOn

  A couple weeks ago, I spoke with the Internet Director for a huge dealer group whose website/SEM provider had told him NOT TO BUY his dealership name on Google. I was stunned. I thought that everyone by now understands that dealers absolutely MUST be buying their dealership’s name (and any/all variants of their name). But because this prominent provider...

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The High Cost of Poor Process

by Shaun Raines @ DealerOn

The lifetime value of a car dealership customer is between $250,000 and several million dollars.  Stay with me… Far too many dealers are living in a bubble, knowing a lot, but doing a little.  When dealers fail to execute, the lost dollars add up quickly.  I speak with Dealer Principals, General Managers and various internet personnel on a regular basis...

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DealerOn Auto Dealership Customers Win Dataium Website Performance Awards

by DealerOn @ DealerOn

DealerOn, the premier automotive dealer website company, announces that two of their auto dealership customers have been awarded Dataium Website Performance Awards for January 2013.  Dataium uses various performance metrics collected from over 12,000 participating auto dealer websites to recognize dealerships and their website providers for their online performance.  Adamson West won Dataium’s most prestigious metrics-based award, the Auto Shopper...

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Local SEO Is About So Much More Than Tools

by DealerOn @ DealerOn

  Hey, check it out, our very own Greg Gifford is on his soapbox again over at Search Engine Land. The topic of the rant? Letting online SEO tools do all the work for you, instead of using them to help you do SEO work.  It’s time to rage against the machine, folks. The computer machine, that is, because the...

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Dealer Website Conversion Factors

by Acacia Grant @ DealerOn

The conversion rate of a dealership’s website is the most commonly used metric to measure the success of a website’s success at generating leads.  Conversion rates are usually expressed as the percentage of traffic that submits a lead to your website.  Obviously, the higher the conversion rate, the better it is for your auto dealership. Most analytics tools calculate conversion...

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Common Social Media Mistakes Auto Dealers Should Avoid

by Ali Amirrezvani @ DealerOn

While not every dealership is actively involved with social media, it’s a form of connecting with potential customers that doesn’t seem to be going away.  If your dealership is participating in social media sites (Facebook, Twitter, etc), try to avoid making these common mistakes. Replacing Your Dealership Website with Social Media Profiles: Maintain both for optimal results.  When you put...

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Winning Answer from the DealerOn Webinar with Bill Wittenmyer, VP of ELEAD One

by Ali Amirrezvani @ DealerOn

Katie Wagner, ISM at Swant Graber Chevrolet-Dodge-Ram-Ford, was the winner of a 500 name GoldDigger Campaign Gift Certificate, valued at $1750, during today’s weekly DealerOn webinar.  The prize was donated by ELEAD One – they also lent us their VP, Bill Wittenmyer, to present CRM strategies dealerships can use to maximize their profits. Listeners were asked to share the most...

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A Chance to Give Yelp Your Input

by Chris Deringer @ DealerOn

Yelp has been making a lot of news recently.  Yesterday they announced that they have rolled out a new feature that alerts a business when Yelp detects that their company is receiving multiple reviews from the same IP address (for instance the IP at your dealership).  Just to remind everyone, Yelp’s official stance from their blog is “we encourage businesses...

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Feature Friday: Geo-fencing

by Michael DeVito @ DealerOn

Happy Friday! I’m excited to announce a new series we’ll be rolling out today: Feature Friday Videos! In these videos, we’ll be showing off some of DealerOn’s top-performing, results-driven features. They’ll give you a more in-depth look at the tools that make us tick. Our goal is to help you better understand some of the features of DealerOn websites that...

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Don’t Let Your Best SEO Ideas Die in Your Client’s Inbox

by Tylor Hermanson @ Sandbox SEO

Disclaimer 1: This post is written from the agency SEO perspective, but if you replace “client” with “boss” or “CEO”, it should be pretty applicable. Disclaimer 2: This is true for all of my posts, but please know these opinions are entirely my own. You know the feeling… Great idea. Great rationale. Great mojo. But [...]

The post Don’t Let Your Best SEO Ideas Die in Your Client’s Inbox appeared first on Sandbox SEO.

Why Age Doesn’t Matter When You’re Learning An Instrument

by Lyndon Kinnear @ MITECH+

There’s a theory that learning an instrument is sort of like learning a new language. Therefore, it is much easier to accomplish it when you’re young. While this may be true, it does not mean that learning to play an instrument when you’re an adult will be impossible, or even challenging. There are forty-year-olds who…

Continue reading Why Age Doesn’t Matter When You’re Learning An Instrument

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Portugal 2013 road-trip gallery

by Web Designer @ overheaddoorwest

The term minimalism is also used to describe a trend in design and architecture where in the subject is reduced to its necessary elements. Minimalist design has been highly influenced by Japanese traditional design and architecture. In addition, the work of De Stijl artists is a major source of reference for this kind of work.

The post Portugal 2013 road-trip gallery appeared first on overheaddoorwest.

Yes. Your New Year’s resolutions will fail.

by Jeff Clark @ DealerOn

  Starting a new year is exciting. It’s always filled with promise, enthusiasm and the hope that everything will be better than the year before. Many of us jump into the year with the tried and true “New Year’s resolutions” list of things that won’t ever get done. There’s been much written about why the typical resolution of “eat better”...

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Test, Test, Test Your Local SEO Strategy Out

by Greg Gifford @ DealerOn

Want to know one of my secrets to staying ahead in Local SEO? Don’t believe everything I say. What do I mean by that? Well, it’s important to use industry research, knowledge, case studies, and best practices when putting your Local SEO strategy together. But you can’t just rely on other people’s research, even if they happen to be experts....

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What Can You Do With Great Rankings, But Low Website Traffic?

by Ali Amirrezvani @ DealerOn

Many dealerships focus their search engine optimization reporting on how well they are ranking for certain terms.  As long as they show up on Page 1 of Google’s search results, they are happy.  While search engine page ranking is an important part of every dealership’s online marketing efforts, what happens if your auto dealer website is showing up on page...

The post What Can You Do With Great Rankings, But Low Website Traffic? appeared first on DealerOn.

Google Pagerank Incorporates Twitter Presence

by Acacia Grant @ DealerOn

Not all auto dealers use Twitter as part of their online marketing campaigns.   For those that do or those that are considering it, it’s important to know what criteria Google uses when ranking tweets now that the search engine giant is beginning to integrate real-time search results. According to Amit Singhal, a Google “Fellow,” Google will take into consideration not...

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Free Web Tools for Car Dealership Websites

by Ali Amirrezvani @ DealerOn

In a follow-up comment to a post I wrote last week about social media web tools, Jared Hamilton asked me about other free tools I’d recommend for dealers and internet managers to be as effective as possible in their daily marketing efforts.  Below are some tools that various team members at DealerOn use or have used in the past. Compete.com...

The post Free Web Tools for Car Dealership Websites appeared first on DealerOn.

Website Conversion 101: CTAs

by Mike Somerville @ DealerOn

I’ve talked before about the importance of a well-optimized site, examining specific elements of your website like the homepage. Well, today we’re talking about the all-important Call-To-Action (CTA). To help you determine if your CTAs are doing their job, I put together a 5-question litmus test that you can try out today. Go ahead, take ’em for a spin.  If...

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Long Distance Relationships

by @ WRIS Web Services

As you may be aware, WRIS moved to a new office space a few months ago. We stayed in the same city...our main office is still based out of Solon, OH.

What you may not be aware of, though, is that in addition to our Solon location, we have WRIS designers and developers based out of Boston, MA; Charlotte, NC; Washington, D.C.; Portland, OR; Orlando, FL; Charleston, SC; and Atlanta, GA.

So yeah, we’re all over the place.

And you know what else is all over the place? Our clients. Here’s a visual of some of the cities where we currently have clients:

 

 

As you can see, we’re crossing the Atlantic and it’s great!

We make sure that all of our clients, no matter where they are, receive the same first-class customer service that we pride ourselves on delivering. No, we aren’t jumping on a flight every other day (although we DO schedule visits as needed). We are taking advantage of virtual technology and it’s allowing us to conduct business as usual.

Obviously, because we are in the development business our work is online. Clients have instant access to their project in a development environment from anywhere they have internet access. In addition, we use an online project management tool that keeps track of all correspondence and project-related information in one easy-to-use portal. Clients can be updated and monitor progress 24/7.

We can also have real-time conversations at any time. Tools like Google Chat and Slack make it easy to communicate efficiently without worrying about the time zone.

When it’s not possible to be in the same physical location for a meeting, we take advantage of tools like Google Hangouts. It allows you to conference in on audio and/or video, so it feels like you’re right there. You can even do a screen share, letting all participants see what you’re seeing and watch what you’re doing.

Our own internal ticket system allows all of our clients to submit support requests 24/7, with alerts being sent to the entire support team. That’s always been in place. But now we’ve added another level with the use of Jira. This ticketing system allows for tracking of all of the intricate details and complex layers involved with web and software development. Team members can track progress, upload screenshots, and even comment back and forth all within the same ticket.

So wherever you are, if we provide a service you need, we can deliver.

Split Your Split Testing

by Michael DeVito @ DealerOn

  Let’s talk some website optimization. Everyone knows that A/B testing (or split testing) is vital to finding out which elements of your site convert best. It’s the fine art of showing your website visitors variables of things like CTAs, banner ads, click-to-call buttons, and more so that you can pick the ones that performs the very best. But, are...

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SEO Is Not For Dummies: Smart Tips For Smart Webmasters

by Jim Theisen @ High Target Marketing LLC

Techniques for drawing search engines to your site are crucial to making your business visible on the Internet. Use the tips in this article to

The Benefits of Claiming Your Google My Business Listing

by admin @ Solutio

Short and sweet, a Google My Business listing can be a significant part of your presence on the web. When customers are searching for a product or service, Google My Business provides the directional arrow to you. The benefits of claiming your Google My Business listing are many, and it would be more than a missed opportunity not to claim it and actively manage it.

The post The Benefits of Claiming Your Google My Business Listing appeared first on Solutio.

How To Do Barnacle SEO [VIDEO]

by Greg Gifford @ DealerOn

Have you ever noticed that a ton of directories and 3rd party sites show up in a lot of the automotive searches in your city? That’s one of the results of last summer’s Pigeon update. While all of your competitors are still sitting around whining about the fact that there are fewer spots on page one of Google than ever...

The post How To Do Barnacle SEO [VIDEO] appeared first on DealerOn.

How to Use Google Analytics Reports to Speed Up Your Website

by Chris Deringer @ DealerOn

We all know that one of the most important traffic sources for the typical car dealer website is Google’s organic search listings.  Google has made it very clear that one of the most important factors in determining where your dealership’s website content ranks on Google is the speed at which that page loads for their users.  Google has stressed that...

The post How to Use Google Analytics Reports to Speed Up Your Website appeared first on DealerOn.

Voice search – is your dealership ready?

by Greg Gifford @ DealerOn

This week’s Wednesday Workshop should scare a lot of you… Seriously! Hardly anyone is considering voice search, and how the rise of non-typed searches will change the way people look for local car dealerships. Have you thought about how you need to prepare for searches on Siri, Alexa, Cortana, or Google Home? Has your SEO provider thought about it, and...

The post Voice search – is your dealership ready? appeared first on DealerOn.

In the wake of a storm you might need a reliable HVAC service at your disposal.

by Travis Dobbs @ Holland Heating

As many of you know storms can leave a tremendous path of destruction after they have blazed through a city or town. There can be astronomical problems and then there can be extremely small issues. Like losing the electricity in an entire city for days or just having the lights go out for [...]

The post In the wake of a storm you might need a reliable HVAC service at your disposal. appeared first on Holland Heating.

Automotive Trust Building

by Ali Amirrezvani @ DealerOn

Use Your Dealer Website to Earn the Trust of Prospects Many people are hesitant to give up their contact information online, especially to auto dealerships.  They are concerned about things like identity theft and email SPAM.  Because of these fears, getting a visitor to raise their hand can be difficult.  Diminishing the fears that many have about providing their contact...

The post Automotive Trust Building appeared first on DealerOn.

PPC Presentation From Digital Dealer 20 [VIDEO]

by Shaun Raines @ DealerOn

Download the slides here, This week’s Wednesday Workshop video is a recording of my rockin’ presentation from Digital Dealer 20 in Orlando. As always, we wanted to share it here on our blog so everyone could have access to the info. The presentation’s about 25 minutes long, and it’s filled with awesome tips to help you take your PPC up...

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Is Your Social Audience Listening?

by Webfox Marketing @ Web Design | Managed Websites and SEO Company

Social media marketing is effective, affordable, and it doesn’t matter whether it involves a large company or a small one. The goal is to place an effective message in front of your targeted audience, generate engagement, and then track and measure it all. It is important to always keep focused on the company’s goals and […]

The post Is Your Social Audience Listening? appeared first on Web Design | Managed Websites and SEO Company.

Dealership Closings – Can Your Website Compete?

by Acacia Grant @ DealerOn

While I was at the NADA Convention in New Orleans this past weekend, the biggest news I heard was the announcement by General Motors (GM) that they plan to close 400 dealerships yearly until 2012.  According to Left Lane News, the company hasn’t decided what will determine which dealerships will be shut down, but “the automaker will base its decision...

The post Dealership Closings – Can Your Website Compete? appeared first on DealerOn.

Optimize your site for the right location

by Greg Gifford @ DealerOn

In this week’s Wednesday Workshop, we share a tip that stems from a discussion with a dealer in our booth at Digital Dealer 23 last week. The dealer was wondering why he didn’t show up for generic brand searches in his own town town. After a bit of digging, we realized that he was optimizing his entire site for the...

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Come Check Us Out At Digital Dealer 20 [VIDEO]

by Greg Gifford @ DealerOn

If you’re heading to Digital Dealer in Orlando next week, you don’t want to miss all the awesome events we’ll be involved with… We’ve got 4 awesome speakers, some great booth giveaways, and we’re throwing one of our famous parties. This week’s Wednesday Workshop video explains everything we’ve got going on next week – we’ll see you in Orlando!

The post Come Check Us Out At Digital Dealer 20 [VIDEO] appeared first on DealerOn.

Automotive Blogging

by Acacia Grant @ DealerOn

Just like you, I’m always trying to do what I do better.  I’ve recently been reading The Corporate Blogging Book by Debbie Weil for a bit of a “back to basics” blogging lesson.  I came across a few good reminders, and wanted to share some with you. Blogs are used for so many different purposes, but here are some of...

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Join DealerOn at the Digital Summit at Mountain View

by Ali Amirrezvani @ DealerOn

I am so excited to be a part of this year’s Digital Summit at Mountain View, May 7-9, 2012.  This is an amazing opportunity to be able to learn from automotive industry experts, spend time on Google’s campus, and gain insight from actual Google product specialists, and I am honored to be able to be a presenter. This elite digital...

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Hair Mechanix Auburn Hills

Hair Mechanix Auburn Hills


Hair Mechanix

The best place in Auburn Hills for a men's hair cut is at Hair Mechanix. Visit our Auburn Hills location today for a great haircut or shave!

What Exactly are WordPress Theme Frameworks?

by Lyndon Kinnear @ MITECH+

Much of the impression that customers or users have about a company comes from the official website. Before they start to read the contents, the first thing that their eyes will grace is the overall aesthetics where they can make inferences about trustworthiness, credibility, and whether they like you or not. First impressions matter and…

Continue reading What Exactly are WordPress Theme Frameworks?

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Four Great Benefits of a Restorative Yoga Practice

by The Yoga Studio Downtown @ The Yoga Studio Downtown

Restorative practices are often considered a great way to wind down, relax and destress. While a restorative practice can be all of those things, it’s not necessarily intended to be an easy or mindless practice. In reality, when done right, and with the mindfulness that is necessary to get the full benefit of the practice, [...]

The post Four Great Benefits of a Restorative Yoga Practice appeared first on The Yoga Studio Downtown.

Scott Empringham – 10 Proven Steps to Dominate Your Next Sales Event

Scott Empringham – 10 Proven Steps to Dominate Your Next Sales Event

by DealerOn Podcasts @ The Dealer Power Hour

  Practical Tools to Get Your Unfair Share of Sales It is believed that the first car dealership opened in June of 1898 in Reading, Pennsylvania…and we’re pretty sure that the first big car sales event was held in July. Yet even after all this time and all of the technological advancements, every dealership sales event still brings the same...

Michigan SEO Company with Guaranteed ROI | Detroit SEO

Michigan SEO Company with Guaranteed ROI | Detroit SEO


Overflow Marketing Solutions | Digital Growth Hacking Marketing Agency With Real Results

Discover 5 Secrets for Hiring The Right SEO Agency Watch this video and in 5 minutes you'll know 5 things SEO & Lead Generation Agencies won't tell you. Like, why so many of their clients never

Lead Follow Up Times

by Ali Amirrezvani @ DealerOn

Connect Almost Instantly to Your Internet Leads Studies show that Internet leads expect to receive a response from a dealership more quickly than ever.  According to the CapGemini’s Cars Online 07/08 report, 34% of Internet leads want a response within 4 hours, 8% want an instantaneous response, and almost 50% are willing to wait up to 24 hours. Why not...

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Internal Linking Helps With Car Dealer Search Engine Optimization

by Acacia Grant @ DealerOn

Search engine optimization can be a complicated process, especially since Google is rumored to use over 200 factors when determining how high (or low) your car dealership website ranks on their result pages.  While most people attribute successful SEO to things like keywords, meta tags, and external links, some SEO vendors forget about the importance of internal linking. Internal linking...

The post Internal Linking Helps With Car Dealer Search Engine Optimization appeared first on DealerOn.

Choosing energy efficient windows in Michigan

by webdesignerW7M @

Choosing energy efficient windows in Michigan There are 4 deciding factors to consider when choosing energy efficient windows in Michigan: Frame Glass Design Installation Choosing the perfect windows for your Michigan home can be overwhelming given the many styles, materials, and high-end features that are available. In addition, replacing your windows is a major investment,...

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Dealership Banner Advertising

by Acacia Grant @ DealerOn

Marketing, both online and traditional, is only effective if the intended audience actually pays attention to your message.  It’s also important that your marketing be effective at persuading consumers to purchase from your dealership.  If your marketing efforts aren’t seen by consumers and have an effect on them, you might as well be throwing that money away. Internet banner advertising...

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See the Beard and the Hair LIVE

by Greg Gifford @ DealerOn

In this week’s Wednesday Workshop, we share all of the upcoming events where you can see the Beard and the Hair live and in person… They’re both out on the road sharing awesome knowledge nuggets about SEO, PPC, and digital marketing in general. If you’re at any of these events, make sure you find the DealerOn team and say “hi”...

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Barry Brodsky – How to Get Maximum Profits from Your Trade-in Leads

Barry Brodsky – How to Get Maximum Profits from Your Trade-in Leads

by DealerOn Podcasts @ The Dealer Power Hour

  FACT: 82% of car shoppers have a trade-in. However, 32% of trade-ins offered to car dealers are under-water…and the trend is on the rise. All dealers know how important the trade-in process is to closing more deals. After all, when done right, trade-ins can be a huge revenue stream for the dealership. Conversely, missteps during the appraisal process can...

Local SEO Presentation From Confluence Conference

by Greg Gifford @ DealerOn

For this week’s Wednesday Workshop video, we’re sharing another recent presentation on Local SEO. I presented at the Confluence Conference in Oklahoma City recently, and this time they filmed my presentation. We’re sharing the video here on the blog so you can see the actual session – it’s almost like you were there! The slides are a little dark in...

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WordPress SEO Company in Michigan

by Michigan WordPress SEO Designers @ Web 7 Marketing Inc

WordPress SEO If you have a WordPess website, and you are in need of WordPress SEO, we can help. Optimizing for WordPress isn’t as easy as installing a plugin and setting the options. Properly performed WordPress SEO is much more complicated. There are so many areas within WordPress, and WordPress themes, that the average user, […]

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2 Things You Need to Know About Local SEO in 2017

by Greg Gifford @ DealerOn

  Last week, we packed up the DealerOn van and headed to San Jose to take in the glorious SMX West conference, programmed by our wonderful friends at Search Engine Land. There was a TON of great knowledge about SEO and SEM at the conference, but there were two things in particular that stuck out to me. So, naturally, I...

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Look Healthy & Blooming: How to Apply Cosmetics Safely

by Lyndon Kinnear @ MITECH+

Real professional makeup artists are always meticulous to clean and sanitize their tools and equipment. Many consumers, however, have a much more cavalier attitude toward makeup applicator cleanliness. This can be a grave mistake; since using dirty applicators may cause or spread skin infections, and exacerbate conditions such as acne or rosacea. Makeup Brush Cleaning…

Continue reading Look Healthy & Blooming: How to Apply Cosmetics Safely

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6 Cutting Edge Video Strategies that Drive Sales and Service

6 Cutting Edge Video Strategies that Drive Sales and Service

by DealerOn Podcasts @ The Dealer Power Hour

If you are not using video to improve conversion, traffic, customer loyalty, branding, sales or service then you are missing an enormous opportunity! ARE YOU A VIDEO PRO…OR A VIDEO NOVICE? Not to fear! The experts are here and they are ready to help! In this 1 hour webinar, Anthony Carroll, Senior Account Executive with Google’s Automotive Retail team, and “Mr. Video”...

We Turned it Up To ‘Eleven’ at Internet Battle Plan XXI

by DealerOn @ DealerOn

  Last week, the Beard (Greg Gifford) and the Hair (Shaun Raines) headed to Atlanta, GA to speak at Internet Battle Plan XXI. If you’ve never heard of it, the IBP conference is hosted by our friend Jim Ziegler of Ziegler SuperSystems and it’s two days packed full of amazing presentations from the top minds in automotive. Like most conferences,...

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Google Is Putting PPC Ads on the Bottom of SERP Pages

by Ali Amirrezvani @ DealerOn

One of the SEO sites that I frequently read (www.searchengineland.com) has a VERY interesting post by a  reader, LebSEO Design’s Wissam Dandan.  He has found examples of Google Adwords ads appearing at the bottom of the page for some searches. No one on our search team at DealerOn has come across these examples yet, and  judging by the information I’ve...

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MINI USA Selects DealerOn as Certified Website & Digital Advertising Provider

by DealerOn @ DealerOn

This is exciting news for both MINI USA and DealerOn, as they gain an industry leader in the world of digital marketing & advertising, and we gain a new opportunity to elevate dealerships across the country. MINI USA’s unique customer base will benefit from our knowledge team of website builders & optimizers, as well as our paid search experts, and...

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2017 Local Search Ranking Factors

by Greg Gifford @ DealerOn

The 2017 Local Search Ranking Factors were just released last week at the MozCon Local conference in Seattle, and this week’s video shares all the details! Watch and see how the factors have changed since last year’s study, so you’ll know how you need to adjust your SEO strategy for 2017! VIDEO TRANSCRIPT Welcome back to another Wednesday Workshop from...

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Website Design White Lake MI

by Michigan Web Designers @ Web 7 Marketing

The post Website Design White Lake MI appeared first on Web 7 Marketing.

Can Someone Please Explain Bounce Rate?

by SEOteric User @ SEOteric

One of the most common questions we get when looking at Google Analytics data is “What is Bounce Rate?“. Bounce rate is a tricky little metric that can be deceiving at first glance. Let’s go ahead and define a “Bounce” as “when a web site visitor only views a single page on a website, that... CONTINUE READING

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Jesse Goes Back to School

by Ohno Staff @ Ohno Design

Jesse Dockett took back-to-school season seriously this year when he joined the Bay-Arenac ISD Career Center as an Emerging Technology Instructor. Since 2012, Jesse has been a Web Developer for Ohno. Starting this month, he will work for Ohno only occasionally. His primary job will be teaching computer programming, web development, and multimedia production to high school juniors and seniors ... Read More

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When to replace the windows in your home

by webdesignerW7M @

When to replace the windows in your Michigan home. Ask yourself the questions below to judge your old windows and assess the benefits of purchasing new ones. Do you have old windows? Are you tired of babying your old windows, or are you fine with the maintenance tasks that go with them? Think: Ease. Do...

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How To Get Google Review Links After The G+ Update

by Greg Gifford @ DealerOn

I recently wrote an article on Search Engine Land, the foremost website for all things SEO, where I talk about how the recent update separating Google Business pages from Google + has left old review links broken. Don’t freak out, I also share how you can generate new ones. Local Search continues to be wildly important to car dealers. Reviews, in...

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What’s up with Google’s Mobile First Index?

by Greg Gifford @ DealerOn

In this week’s Wednesday Workshop, we share more information about Google’s impending Mobile First Index. I was up in Seattle last week for SMX Advanced, one of the top digital marketing conferences in the country, and I say in on a session about the upcoming update. A Google representative shared several important tidbits about the update, including when we should...

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April 2016 Replacement Windows Specials

by webdesignerW7M @

Replacement Window Company in Michigan April 2016 Specials on Siding & Windows 20% OFF Entire Home Window Replacement FREE ESTIMATE • 0% FINANCING Cannot combine offers. New contracts only, cannot be applied to existing orders. Must present coupon. 20% OFF Entire Home Vinyl Siding Replacement FREE ESTIMATE • 0% FINANCING Cannot combine offers. New contracts...

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Changing Ad Formats: The future of mobile search

by Aurko Chatterjee @ DealerOn

  In May 2015, Google announced a flurry of new ad formats emphasizing what it called “moments” and officially launched them today. Amidst this, it also launched what are dubbed automotive ads – a rich, immersive ad format that has been showing up with increasing frequency over the last few months and almost certainly will impact how you need to...

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How Well Do You Impress? Reputation Management Online.

by Webfox Marketing @ Web Design | Managed Websites and SEO Company

Yes, how well do you impress? What impact do you have on others? How do you know? In today’s digital world, it’s important to know what impression your business has made on others. Not only that, but you need to know what impression others have of your business/services. No doubt you’ve worked hard to build […]

The post How Well Do You Impress? Reputation Management Online. appeared first on Web Design | Managed Websites and SEO Company.

Social Media Must-Do’s for Auto Dealers

by Ali Amirrezvani @ DealerOn

The amount of “best practices” and “tips” involved with social media marketing can be overwhelming to say the least (and yes, I’m guilty of sharing my own).  In the last couple months, I’ve received emails with “99 Tools for Social Media Marketing”, “5 Top Tips For Successful Social Media Marketing”, “8 Hot Social Media Tips From Eight Industry Experts”, and...

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13 Ways to Give Your Linked In Profile an Edge

by Jasen Wyrembelski @ Website Marketing MI | Web Site SEO Services | SEO Company in Michigan

Have you looked at your LinkedIn profile lately? If not, maybe you should take a few minutes to remind yourself how you appear to both the people who view it and those who might. Social networking sites like LinkedIn periodically go through updates and changes. You should check to see what new features are now […]

PPC Tip – Use Micro Ad Groups

by Shaun Raines @ DealerOn

Most PPC accounts are set up in a way that saves lots of time – but saving time isn’t your goal! This week’s Wednesday Workshop explains why the “every keyword in one ad group” strategy isn’t a great idea… and then explains why “micro ad groups” are the right way to set up your account. If your dealership does any...

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Stop abusing your H1 headings

by Greg Gifford @ DealerOn

Lately, we’ve seen an alarming number of dealership websites incorrectly using H1 headings – or flat out abusing them. In this week’s Wednesday Workshop video, we talk about how you SHOULD be using your H1 headings. We share several examples of H1 abuse that we’ve seen lately, and we show you how to check your own site for these errors....

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Design for the Device

by Michael DeVito @ DealerOn

  Website design is about more than just having the sleekest, flashiest thing on the market, it’s about functionality. Above all, your site has to be useable, and that’s even more critical for your mobile site. I’ve talked before about mobile optimization and different tips & tricks for boosting optimization. A lot of people tend to think that the “mobile”...

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How to Improve Design of Your Website For Better Use

by Adxotic @ Adxotic Online Marketing Services

Should you improve design for your website? If you aren’t sure, then check this out: Online viewers only need 50 milliseconds to decide whether or not they should leave your website. 94% of the time, these first impressions are actually design related. Website design goes beyond just the appearance of your website, it is also…

Content Silos and Blog Posts

by DealerOn @ DealerOn

  When you’ve got new content to add to your website, where does it go? If your answer was, “Our blog,” then you might want to reconsider. Why? Because that kind of site structure isn’t always the best for SEO purposes, and there’s a much better strategy.  That’s right, we’re talking about using silos to group & store content on your...

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Targeting Mobile Shoppers Presentation From Digital Dealer 20 [VIDEO]

by Michael DeVito @ DealerOn

Download the slides here For everyone who didn’t make it down to Orlando last week, or for anyone who sat in on the session and wanted to watch again, here’s the recording of Mike DeVito’s Digital Dealer 20 presentation. Learn how to target mobile shoppers in 2016, and what your dealership’s website needs to have in order to compete in...

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DealerOn Operations Smooth Despite Sandy

by Ali Amirrezvani @ DealerOn

This weekend, along with much of the Eastern Seaboard, DealerOn prepared for an onslaught as weather and media reports warned of potentially devastating force from Hurricane Sandy. Making the safety of our employees our number one priority, we still wanted to live up to our commitment to deliver industry-leading customer service, and did not want to let the hurricane close...

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Converting More Customers With Better Funneling

by SEOteric User @ SEOteric

Increase Website Conversions with Featured Content One of the best ways to capture the attention of your website visitors is to quickly show them what they are looking for. When a website visitor visits your website, you have just a few seconds to capture their attention. During that brief first impression period, they have to... CONTINUE READING

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Jeffrey Veen – About Design

by Web Designer @ overheaddoorwest

The term minimalism is also used to describe a trend in design and architecture where in the subject is reduced to its necessary elements. Minimalist design has been highly influenced by Japanese traditional design and architecture. In addition, the work of De Stijl artists is a major source of reference for this kind of work.

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How To Get Proper SEO Training - MITECH+

How To Get Proper SEO Training - MITECH+


MITECH+

More and more people are taking an interest in SEO training. After all, the digital world is still thriving, and the need for SEO specialists is still climbing as well. If you are interested in becoming a specialist that can work for an SEO agency in San Diego, then you have to go through the… Continue reading How To Get Proper SEO Training →

Josh Woodward – Already There Remix

by Web Designer @ overheaddoorwest

The term minimalism is also used to describe a trend in design and architecture where in the subject is reduced to its necessary elements. Minimalist design has been highly influenced by Japanese traditional design and architecture. In addition, the work of De Stijl artists is a major source of reference for this kind of work.

The post Josh Woodward – Already There Remix appeared first on overheaddoorwest.

NADA 2014 Recap – A DealerOn Perspective

by Acacia Grant @ DealerOn

The National Automobile Dealers Association convention came back to New Orleans this year.  NOLA never disappoints with its memorable blend of unique culture, food and music.  If you’ve never attended the NADA convention you might be overwhelmed by the size difference when compared to smaller events.  NADA is the “Big Show” and anybody and everybody in the automotive space shows...

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Optimize Your Site With These Tips On SEO

by Jim Theisen @ High Target Marketing LLC

Increased traffic on blogs or web sites is vital to anyone who is earning money on the Internet, because more visits leads to more pay.

Is Your Digital Advertising Ready for the Holidays?

by DealerOn @ DealerOn

  Winter is coming and so are large consumer appetites1. Consumer trends have always indicated a willingness for deal-hunting at the end of the year. Google’s own data in 2015 showed that mobile queries grew by 52% in the last three months of the year2.  This statistic is even more interesting when you compare it against actual car sales at...

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Live From Digital Dealer 20 [VIDEO]

by Greg Gifford @ DealerOn

This week’s Wednesday Workshop video is coming at you LIVE (sorta) from Digital Dealer 20 in Orlando. Shaun and I took a quick break from the booth to shoot a video in the warm sunny Florida weather – we hope you enjoy! We’ll be back in the office next week with another Wednesday Workshop!

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Down With Misleading Dealership Reports!

by Greg Gifford @ DealerOn

Sorry for the delay – this should have gone up yesterday, but I was flying back from the DMSC conference in Napa, and my plane got REALLY delayed in San Francisco… This week’s video takes a look at some of the shady, misleading reports that dealers need to avoid. If you get a weird report from a prospective vendor, or...

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List of Google+ Tips and Tricks for Auto Dealers

by Ali Amirrezvani @ DealerOn

Since Google+ is so new, I asked everyone on our team at DealerOn to put together a list of resources for car dealers trying to wrap their minds around this new way of social networking (myself included).  Here’s a list of links/sites that we’ve put together. The Google+ Project: A demo from Google that is pretty informative, but doesn’t explore...

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SEO Rap (not provided)

by Tylor Hermanson @ Sandbox SEO

Share on Twitter Share on FacebookShare on LinkedinShare on Google+ SEO Rap Details Before you throw some shade, check outcha boy’s deets. Disclaimer I debated putting this part in here. Just by saying I wish not to offend, I’m basically implicating myself as being offensive. Oh well. Hopefully when listening to this, it’s highly apparent [...]

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Have you heard about the updates to AdWords Editor?

by Greg Gifford @ DealerOn

If you’re a PPC Jedi, chances are you probably use Google’s AdWords Editor. In this week’s video, we talk about the recent updates made to the Editor and why they’re exciting. VIDEO TRANSCRIPT Hey… hello internet, and welcome back to another Wednesday workshop from DealerOn. S: Some of you PPC addicts out there are familiar with Adwords Editor and I’m...

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Differentiate Your Way to Better Mobile Ads

by Michael DeVito @ DealerOn

  Your dealership wants to attract local shoppers, and more and more frequently, those local shoppers are searching for you on a mobile device. Hopefully, your dealership has begun to invest in mobile PPC and SEO. However, if you’re treating those campaigns exactly like your traditional campaigns, you’re probably not getting as high of a return as you could. Is...

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Hop 2 It, LLC – Bounce House Rental Company

by Jasen Wyrembelski @ Website Marketing MI | Web Site SEO Services | SEO Company in Michigan

Company: Hop 2 It, LLC Location: Rochester Hills, MI Website: http://hop2itbouncehouse.com Industry: Bounce House Rentals, Rent Bounce Houses Summary of Services: Website Design, SEO Services, Website Marketing

Jennifer Suzuki – How to Give Awesome Sales Team Training in only 10 Minutes a Day!

Jennifer Suzuki – How to Give Awesome Sales Team Training in only 10 Minutes a Day!

by DealerOn Podcasts @ The Dealer Power Hour

  FACT: EMPLOYEE TURNOVER IS WORSENING According to the 2016 NADA Dealership Workforce Study, retention is on a steep decline with 67% of dealership employees leaving before 3 years.  Experts attribute this staggering statistic to lack of training, knowledge and/or coaching at the dealership level. DO YOU WANT TO REDUCE TURNOVER, RETAIN GOOD EMPLOYEES, AND SEE PEOPLE THRIVE IN A LONG-LASTING CAREER AT YOUR DEALERSHIP?...

Website Design Walled Lake MI

by Michigan Web Designers @ Web 7 Marketing

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Don’t Neglect This Basic SEO Factor

by Acacia Grant @ DealerOn

There are thousands of things to manage in each and every dealership, including your dealer website.  So much attention is devoted to leads, conversion rate, vehicle detail pages, etc., that sometimes it’s easy to forget one of the most basic SEO factors for your website – the speed at which it loads. According to KISSmetrics, 47% of consumers expect a...

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Lessons to Automotive from the Computer Industry

by Ali Amirrezvani @ DealerOn

According to recent reports, the private investment firm of Michael Dell, founder of Dell Inc, is entering the automotive retailing industry.   Jeffrey Rachor, former Pep Boys chief will be running their future dealerships of MSD Capital.  In a recent meeting of the Detroit Economic Club, Dell was asked about the outlook for Detroit’s auto industry.  “I think,” he said, “there...

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Gabrielle Garrison – How to Execute Thumb Stopping Creative on Facebook…Like a Boss!

Gabrielle Garrison – How to Execute Thumb Stopping Creative on Facebook…Like a Boss!

by DealerOn Podcasts @ The Dealer Power Hour

  Traditionally, marketers have leveraged print ads to remind consumers of a brand’s message. But the success of a campaign ultimately hinges on using the right creative in the right sequence to achieve optimal results, whether the metrics for success are driving consumer action or brand awareness.  Now with mobile being the center of discovery, users are scrolling at the...

How to Write Awesome Content For Your Website

by Greg Gifford @ DealerOn

This week’s Wednesday Workshop shares some awesome in-depth tips on how to write amazing content for your dealership’s website. Steve, one of our SEO Managers, was asked to speak at Pubcon Florida last month, and his slides were so awesome, we had to share them here on a Wednesday Workshop video. If you’re writing the content for your dealership’s site,...

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Revamp Your Contact Forms to Increase Dealership Website Conversion

by Amir Amirrezvani @ DealerOn

Many of the dealers I talk to are extremely concerned about the conversion rate of their dealership website, and rightfully so.  Converting website traffic into leads should be a priority of everyone involved with your site, from your vendor to your Internet Manager to your GM.  One way to affect your conversion rate is by optimizing the contact forms you...

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10 tips for avoiding shady SEO providers

by DealerOn @ DealerOn

Our very own Greg Gifford is at it again, blowing up the internet with his latest post on Search Engine Land. This month, he tackled the ever-present threat of the “shady SEO provider” which sadly, plagues the auto industry. His article highlights 10 tips that you can use to spot these types of shady practices and give you the ability...

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Avoid Automatically Generated Content

by Michigan WordPress SEO Designers @ Web 7 Marketing Inc

Why You Should Avoid Auto-Generated And Scraped Content Many website owners and SEO companies in Michigan use software or web-based tools to automatically generate content for their websites. This is done to save time and money, but it’s not necessarily the best method to help your site rank higher. Google has become quite smart in […]

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Paramount Rehab Services Unveils New Website

by Ohno Staff @ Ohno Design

Did you know there’s a correct way to stand up after you’ve been sitting? We learned that – and more – while working with the team at Paramount Rehabilitation Services. We updated the design and helped them showcase their health tips and other information. We’re excited that this new website helps Paramount fulfill their mission of teaching people about healthy ... Read More

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You Might Be Wasting Most of Your Marketing Budget… Here’s Why

by Martin Smith @ Overflow Marketing Solutions | Digital Growth Hacking Marketing Agency With Real Results

Point blank, if you are spending money on marketing you are doing it wrong. When you learn the smarter way to view your advertising budget, you’ll see instant results. (Don’t feel too bad, I’m a career marketer who only recently got himself together.) Effective marketing dollars are not spent but invested. Let’s take a look at how viewing your budget ... Read more

We Love SEO So Much, We Wrote a Book On It

by DealerOn @ DealerOn

  We’ve been kinda busy. Doing what? Writing a book, of course. We asked our Director of Search and Social, Greg Gifford, what dealers needed to know most when it comes to digital marketing. His answer: “Dealers absolutely need local SEO, not just traditional SEO, to make it in today’s world of online searching.” Local SEO is a more complex...

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Website Design Wixom MI

by Michigan Web Designers @ Web 7 Marketing

The post Website Design Wixom MI appeared first on Web 7 Marketing.

DealerOn Named One of 2011 Inc. 5000 Fastest Growing Private Companies

by DealerOn @ DealerOn

DealerOn, the premier car dealer website provider, has been named to 2011 Inc. 5000 List of Fastest Growing Private Companies at #2002, based on a three-year sales growth of 127%.  “DealerOn is thrilled to be a part of such an elite group of companies,” said DealerOn co-founder and CEO, Ali Amirrezvani.  “This recognition means so much to the DealerOn family. ...

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Does Your Hosting Account Matter?

by SEOteric User @ SEOteric

Your Website Developer Matters – Part 2 In Part 1 of Does Your Website Developer Matter, we talked about the process of building a website, some costs, and what really goes into making a successful website. An often overlooked part of websites is the hosting account. A hosting account acts as a host for the... CONTINUE READING

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6 Tips To Make Your Reviews Better

by Greg Gifford @ DealerOn

This week’s Wednesday Workshop shares 6 tips to help make your reviews better in 2017. I’ve been doing a lot of SEO audits with our NADA follow-ups, and we’ve seen a disturbing trend – lots of dealers are faking their reviews! We talk about fake reviews in this week’s video, and share several tips to help make your reviews more...

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Generate The Right Search Engine Optimization Strategy Using These Suggestions

by Jim Theisen @ High Target Marketing LLC

If you are looking for a way to increase website visitation a lot of it starts with SEO. Your website needs to show up in

Auto Dealer Websites Need a Mobile Version. Period.

by Acacia Grant @ DealerOn

Auto dealer websites need to have a separate, mobile version of their site, plain and simple.  Here’s why: Over 73 million people were mobile web users in 2009, a number that is expected to almost double by 2013. According to a study by Neilson, mobile Internet usage is increasing by 30% each year. Google has a separate search engine index...

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We’re headed to Vegas for Digital Dealer 23! You coming?

by DealerOn @ DealerOn

The post We’re headed to Vegas for Digital Dealer 23! You coming? appeared first on DealerOn.

How to get 10 results from Google Autosuggest

by Greg Gifford @ DealerOn

This week’s tip is a quick one, but it will help you be a MUCH better marketer for your dealership. One of the most important aspects of SEO and PPC is keyword research – you need to know how people search for the things you sell, so you can optimize your site and your ads. Our favorite keyword research tool...

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Oscar Wilde

by Web Designer @ overheaddoorwest

The term minimalism is also used to describe a trend in design and architecture where in the subject is reduced to its necessary elements. Minimalist design has been highly influenced by Japanese traditional design and architecture. In addition, the work of De Stijl artists is a major source of reference for this kind of work.

The post Oscar Wilde appeared first on overheaddoorwest.

Greg Gifford & Shaun Raines – Beard & Hair – Ask Me Anything!

Greg Gifford & Shaun Raines – Beard & Hair – Ask Me Anything!

by DealerOn Podcasts @ The Dealer Power Hour

  The Bad Boys of Automotive are at it again! DealerOn’s very own Greg Gifford (“the Beard”) and Shaun Raines (“the Hair”) will close out this summer’s webinar series with a high energy dual presentation on SEO and SEM. This outstanding 1 hour webinar is a fast-paced Q&A format where these two experts will share detailed answers to all of your critical SEO and SEM questions....

6 Ways To Optimize Your Content for Local

by DealerOn @ DealerOn

  Today, we’re going to get a little technical with it. We’re talking about optimizing your website for local signals, and we’ve got 6 specific spots on your website to focus on. If you didn’t know that having a solid Local SEO strategy was crucial to your visibility in the search engines, then you might want to read this article...

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Why is Search Engine Optimization Important to a Business?

by Adxotic @ Adxotic Online Marketing Services

Why is Search Engine Optimization Important to a Business? Search engine optimization, often abbreviated as SEO, refers to the variety of techniques that Internet marketers use to make sure a certain page ranks highly on a search engine results page (SERP). In other words, the aim is to ensure that if a person using Google…

Automotive Blogging – How To

by Acacia Grant @ DealerOn

I wrote a post last week about the search engine optimization (SEO) stats your dealership needs to track, and wanted to expand a bit.  Your dealership website needs to allow you to track more than just SEO statistics. The 6 things your dealership website provider needs to measure are: Traffic—this should include all sources like organic, paid (PPC), OEM, referring...

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Facebook Changes Rules for Landing Tabs

by Acacia Grant @ DealerOn

Looks like Facebook isn’t just pulling the privacy rug out from under its many users, it’s also changing the way small businesses, including most auto dealerships, can use the social media platform.  Previously, Facebook allowed all business pages to create a customized landing tab that visitors would see when visiting your auto dealer’s page.  Facebook has announced that now only...

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Josh Woodward – Already There

by Web Designer @ overheaddoorwest

The term minimalism is also used to describe a trend in design and architecture where in the subject is reduced to its necessary elements. Minimalist design has been highly influenced by Japanese traditional design and architecture. In addition, the work of De Stijl artists is a major source of reference for this kind of work.

The post Josh Woodward – Already There appeared first on overheaddoorwest.

Search Engine Optimization For A Better Website

by Jim Theisen @ High Target Marketing LLC

Search engine optimization isn’t always presented in a manner that is easy to understand. It seems like there is an overwhelming amount of information that

BOSS Updates Its Website

by Ohno Staff @ Ohno Design

Every website needs routine reviews to freshen the graphics and update all the SEO (Search Engine Optimization) elements. We recently worked with the team at BOSS Business Solutions to update their website. Most of the work was designed to improve the SEO of the website. SEO includes the technical and creative aspects of a website that internet search engines value. A ... Read More

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Sean Stapleton – 5 Steps to Creating Your Biggest Competitive Advantage

Sean Stapleton – 5 Steps to Creating Your Biggest Competitive Advantage

by DealerOn Podcasts @ The Dealer Power Hour

  Keeping a dealership running on all cylinders with happy customers coming back for more is quite a demanding task. Dealerships need all the help they can get. ARE YOU LOOKING FOR THE MOST EFFECTIVE ADVANTAGE OVER YOUR COMPETITION? Yeah, you are. For such an important topic, we called in the BIG GUNS! When it comes to creating sustainable competitive...

Best Cities to Get an SEO Job

by Tylor Hermanson @ Sandbox SEO

This research has been updated. View the most recent results here. Does where you live affect your odds of getting a job in SEO? Do large metropolises only seemingly have more SEO career opportunity until you adjust for population size? Supply and demand – that’s ultimately what I’m after with this exploration. And while there [...]

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Bobbie Herron – 5 Essential Steps to CRM Awesomeness!

Bobbie Herron – 5 Essential Steps to CRM Awesomeness!

by DealerOn Podcasts @ The Dealer Power Hour

  You’ve heard the constant complaints from your sales staff, BDC and managers. They all hate your CRM! “The CRM sucks, it doesn’t work, it’s stupid, it takes too long, it doesn’t help to sell anything, it crashes, it’s confusing, it’s a waste of time”, etc. Any of these sound familiar? The majority of the CRMs on the market today...

DealerOn Car Dealer Customers Win Dataium Website Performance Awards

by DealerOn @ DealerOn

DealerOn, the premier car dealer website company, announces that two of their automotive dealer website customers have been awarded Dataium Website Performance Awards for April 2013.  Dataium uses various performance metrics collected from participating dealership websites to recognize auto dealerships and their website providers for their online performance.  Ron Carter Hyundai was awarded the Auto Shopper Intensity (ASI) Award and...

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Top Rated Window Company in Michigan

by webdesignerW7M @

Need a Top Rated Window Company in Michigan? Thermal Shield is a top rated window company in Michigan. We serve all of Southeast Michigan with trusted products, and trusted advice. We know how crucial it is to purchase the right windows for your home, and we pride ourselves delivering the best replacement windows and ongoing...

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FCA Selects DealerOn as Certified Website Provider

FCA Selects DealerOn as Certified Website Provider


DealerOn

We're proud to announce that DealerOn is now part of the FCA family as a certified website provider! Our websites are twice as fast as any other provider in the industry, and our data-driven A/B split testing means they're the highest converting as well. You'll want to check this out.

How Much Does It Cost To Optimize A Website for Search?

by Michigan WordPress SEO Designers @ Web 7 Marketing Inc

The below mainly looks at the monthly costs of ongoing SEO assuming a website is already optimized. If the site is not optimized, you will need to consider the costs to have it optimized. A well-optimized website platform that delivers a great mobile-UX is crucial. This can be a big investment ($2,000-$4,000 on average), but […]

The post How Much Does It Cost To Optimize A Website for Search? appeared first on Web 7 Marketing Inc.

Auburn Hills MI Web Design

by Michigan Web Designers @ Web 7 Marketing

The post Auburn Hills MI Web Design appeared first on Web 7 Marketing.

Effective Content Marketing

by Webfox Marketing @ Web Design | Managed Websites and SEO Company

Content marketing is being utilized more often these days. This is true for prominent organizations, small businesses, and one-person shop owners all around the world. Why? Because it works!  An official definition for content marketing is: a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a […]

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Acupuncture 101: How Does It Work

by Lyndon Kinnear @ MITECH+

Acupuncture is an ancient treatment that originates from China. Although no records were found as to when the said treatment started, it has been estimated to be in practice since thousands of years ago. From China, this treatment has then spread out to Europe, Canada, and United States. Acupuncture mainly involves inserting very thin needles…

Continue reading Acupuncture 101: How Does It Work

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April 2016 Coupon with New Windows

by webdesignerW7M @

Thermal Shield Offers for April 2016 FREE Professionally Cleaned Windows With purchase of 8 or more Windows. Schedule a cleaning three weeks after installation, new windows only (1 door wall counts as one window). To qualify you must present coupon at time of estimate. Prior sales excluded. Limited time offer. 30+ YEARS With The Same...

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The Top 10 Videos of 2016

by Greg Gifford @ DealerOn

It’s the last Wednesday Workshop of 2017! To finish up an amazing year, we’re sharing the list of the most-watched Wednesday Workshop videos of 2017: 10. Learn more about the recent Google updates 9. Man on the street interviews from NADA 2016 8. How long does SEO take? 7. Local SEO presentation from Digital Dealer 21 6. Prove you need...

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Search Engine Optimization for Google’s Caffeine Update

by Acacia Grant @ DealerOn

Now that Google’s search engine update, Caffeine, is live everywhere, a lot of people have questions about how it will impact search engine results, and more specifically, what car dealers can do to better optimize for this update. I wanted to answer both questions, so let’s start with how Caffeine will impact search engine optimization in general.  Caffeine is an...

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Flat Rock Concrete Construction, Inc

by Jasen Wyrembelski @ Website Marketing MI | Web Site SEO Services | SEO Company in Michigan

Company: Flat Rock Concrete Construction, Inc Location: Shelby Twp., MI 48315 Website: http://flatrockconcretecontractors.com Industry: Concrete Company, Concrete Contractors, Cement Company Summary of Services: Web Design, SEO Marketing, Web Site Marketing

Everyone Claims They Are The Best – So who’s Really Is?

by Mike Piet @ Triple Your Traffic

There are numerous Michigan SEO Companies that claim provide the best SEO services. Some of these companies are composed of...

The post Everyone Claims They Are The Best – So who’s Really Is? appeared first on Triple Your Traffic.

Professional Hair Coloring Services For Men

by VR Metro @ Hair Mechanix

So you’re starting to get a few grays here and there or are just bored with your regular hair color. You want to try something new, but can’t really decide what. Coloring your hair is an easy way to mix it up and take a few years off you as well. Getting your hair professionally ...

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Facebook Changes Business Posting Rules

by Ohno Staff @ Ohno Design

In July, Facebook implemented several changes and new rules in an effort to combat fake news. As a result of this, you may have noticed some minor changes to your personal Facebook feed. Under the new rules, when businesses post to social media, Facebook captures and displays some of what’s on the back end of the linked website. The new ... Read More

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SEO Keynote Presentation From Kain Automotive Workshop

by Greg Gifford @ DealerOn

Want to learn the latest Local SEO tips that will help your dealership get more visibility online in 2016? Check out this video of my keynote presentation at the recent Kain Automotive Workshop in Lexington. I share all the latest Local SEO tips, as well as general tips that will help you with dealership branding and marketing. If you use...

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The Future of Google Local?

by Ali Amirrezvani @ DealerOn

Have you seen the new offering from Google for local search? Unless you live in Austin, Portland, Madison or San Diego, chances are that you haven’t. Google’s new “Beta” Local Directory Portals are a bit of a mix between their place pages and Yelp. They let users look at all of the businesses in a city in one place (similar...

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Why you Should be A/B Testing

by DealerOn @ DealerOn

  There has been some buzz around the conversion topic lately. Most internet marketers should know that conversion rate optimization (CRO) is important to their efforts online. Whether you think website conversion rate per form submission is the ultimate measuring stick for website performance or if you have a difference of opinion to what is measured as a conversion. We...

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Micro-Moments: Get There Early (and bring pics!)

by DealerOn @ DealerOn

Last week, we talked about Google’s “micro-moments” and how a typical automotive shopper uses their phone or computer to move further in the purchasing funnel. As they learn more about the car they’re interested in, customer research gets more and more detailed. We’ve all heard the Google mantra, “Be there, be useful, and be quick.” But after reading this blog...

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Advanced SEO Presentation from Digital Dealer 21

by Greg Gifford @ DealerOn

http://dealeron-1.wistia.com/medias/hptkoenf3t?embedType=async&videoFoam=true&videoWidth=907 In this week’s Wednesday Workshop video, we’re sharing my awesome advanced SEO presentation from Digital Dealer 21. It’s a bit longer than our usual Wednesday videos, so make sure you’ve got the time to kick back and watch… I share some basic tips for Local SEO, then move on and talk about some advanced tips that I’ve never shared...

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Google Changes its Search Ads Layout – Now What?

by Aurko Chatterjee @ DealerOn

  Google recently confirmed a major shift in how ads display on desktop searches for commercial queries. We thought we’d share some insights on how we think this might impact dealerships who spend ad dollars on pay per click (PPC) advertising. First, let’s define “commercial queries” for car dealers: Per Google, these are keywords that show a heavier commercial or...

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Best Michigan Window Company

by webdesignerW7M @

Need the best window company in Michigan? At Thermal Shield Windows, we know how important it is to hire the best window company in Michigan to install your new replacement windows. Your new windows must perform at their highest efficiency for many years, and we realize that. We pride ourselves on having the highest quality...

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Website Conversion 101: Banner Blindness

by Mike Somerville @ DealerOn

You’ve heard of the blind leading the blind, but maybe you haven’t heard of the blind ignoring your web banners. It may not be a global epidemic, but it’s a problem every website owner should be aware of, especially since banners are becoming more and more popular and necessary. But what exactly is banner blindness? It’s when site visitors either...

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Expert from Microsoft Discusses the True Value of Search

Expert from Microsoft Discusses the True Value of Search

by DealerOn Podcasts @ The Dealer Power Hour

Each day, millions of people use their computers and handheld devices to check out the worldwide web….several times a day….sometimes for hours at a stretch.  And whether it’s for research or shopping or just surfing, there’s no denying that search has become essential to, well, everyone! It is more important than ever to recognize the value of SEO and the impact it...

We Don’t Sell Jeeps! A story from the PPC trenches…

by Shaun Raines @ DealerOn

This week’s Wednesday Workshop video shares a story from a recent conversation with a dealer. In the middle of explaining the results of a PPC audit, our team mentioned Jeeps several times. The dealer finally stopped us and said, “We don’t sell Jeeps!” Watch the video to find out what happened… (it wasn’t our fault, and the dealer wasn’t mad...

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Michigan SEO Company | Search Engine Optimization & Web Design

Michigan SEO Company | Search Engine Optimization & Web Design


Web Design | Managed Websites and SEO Company

Michigan SEO Services Helping Local Businesses Increase Local Rankings Online. Our experienced SEO team is ready to bolster your online presence today!

Generate More Leads With These Search Engine Optimization Tips

by Jim Theisen @ High Target Marketing LLC

There are quite a few hard things to understand when dealing with SEO that may cause you confusion, but don’t allow that to make you

Micro-Moments and Your Mobile Website

by Greg Gifford @ DealerOn

  It’s no secret that the once-linear path to purchase has been fragmented with the advent of online shopping, but it’s been fragmented even further with mobile internet usage on the rise. In fact, we’ve said this before, but as of January 2017, nearly 50% of dealership website traffic was from a mobile device. That’s a lot. As per usual,...

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Simple Tips for PPC Conversion Optimization

by Amir Amirrezvani @ DealerOn

If your dealership is running pay per click campaigns as a part of your online marketing mix, one of your main goals is probably to maximize the number of sales or service leads for the dealership.  The potential complexity of running numerous, simultaneous PPC campaigns can be overwhelming, even if you have an expert managing your efforts. Whether or not...

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The Six Degrees of Automotive SEO [VIDEO]

by Greg Gifford @ DealerOn

Last week, I presented at Digital Dealer 19 in Las Vegas. Even though I got interrupted (twice!) by a fire alarm, the presentation was a huge hit with attendees. We wanted to share the presentation with everyone out there who wasn’t able to attend the conference, so we’re posting it here as this week’s Wednesday Workshop video. Since it’s a...

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Facebook Reviews – Are You Missing the Boat?

by Ali Amirrezvani @ DealerOn

Your dealership probably has at least one review portal that your marketing efforts are focused on…Google? Facebook? Yelp? DealerRater? Which portal works best for your car dealership? Is your focus in line with the portal your customers prefer to use? Mike Blumenthals, a local search and Google Places expert, recently created a Google survey to find out where American adult...

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Top Michigan SEO Company Generating First Page Rankings

Top Michigan SEO Company Generating First Page Rankings


Triple Your Traffic

Out Michigan SEO company and experts use our proven formula to get you to the top spots quickly & affordably - see why so many businesses choose us here.

Website Design Waterford MI

by Michigan Web Designers @ Web 7 Marketing

The post Website Design Waterford MI appeared first on Web 7 Marketing.

ComfortSmart Windows & Doors

by webdesignerW7M @

Need beautiful high-tech windows?  Ask us about ComfortSmart. Insulated Interior Glazing Tower creates an insulating pocket for enhanced thermal performance. Personalization Options allow you to customize your windows to create the look you want. Optional SmartCore Insulation provides almost two times the insulating properties of typical fiberglass insulation. Optional RigidCore Insulation delivers unsurpassed strength and...

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Is Your Business Prepared for Micro-Moments?

by admin @ Solutio

You no longer live in the moment. Face it—you live in micro-moments:

When your washer is beyond repair, a quick search tells you the pros and cons of top vs. front-loading machines. When you want to know, information is at your fingertip.
When you need caffeine out-of-town, a “nearest” search satisfies your craving. When you’re on the go, your mobile phone points the way.
When the printed instructions are lacking, you find your pick of videos in the blink of an eye. When you need “do” to be “done,” a video clip shows you how.
When you’re standing in the aisle debating which one to buy, the answer appears in a split second. When you’re ready to buy, your phone tells you which is “best.”
If that’s how you live your life, what does it mean for running your business? Is your business prepared for micro-moments?

The post Is Your Business Prepared for Micro-Moments? appeared first on Solutio.

The Key to Local SEO

by DealerOn @ DealerOn

  Everybody wants a great relationship with their clients, but it’s not always easy when your clients (or your bosses) don’t understand local SEO and the incredible amount of work it takes to optimize a website. If you ask our Director of Search and Social, Greg Gifford, it’s because most of us in the SEO business are so entrenched in...

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Car Dealer Websites Need to Embrace Blended Search SEO

by Acacia Grant @ DealerOn

Have you noticed that when you use Google or other search engines the results page is showing different types of media, like video, images, local info, and web search, all on one page?  This is being referred to as blended search, and it is showing up more and more on search engine result pages.  Blended search gives your auto dealer...

The post Car Dealer Websites Need to Embrace Blended Search SEO appeared first on DealerOn.

An important note about moving locations

by Greg Gifford @ DealerOn

In this week’s video, we talk about the importance of updating all of your online listings to reflect your new address whenever your dealership moves to a new location. It’s important for SEO, but it’s important for customer service too. Watch the video to learn why… VIDEO TRANSCRIPT Welcome back to another Wednesday Workshop from DealerOn. This week’s gonna be...

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How Last Week’s Google Update Impacts Your Dealership

by Ali Amirrezvani @ DealerOn

In an effort to further optimize local search results, Google has begun rolling out a new tweak to its algorithm that some in the SEO community have tentatively labeled Pigeon. Dealer’s need to be aware of these changes because the Pigeon update is designed to improve local search listings for businesses (like car dealers). According to Barry Schwartz at Search...

The post How Last Week’s Google Update Impacts Your Dealership appeared first on DealerOn.

Pictures from The Digital Summit at Mountain View

by Ali Amirrezvani @ DealerOn

Ali and Amir inside Google HQ – Digital Summit at Mountain View Ali, Jeff, and Bill Wittmeyer (eLeadCRM) at Google for the Digital Summit at Mountain View Jerry Petrotto, Grant Cardone, and Jeff Clark at the Digital Summit at Mountain View

The post Pictures from The Digital Summit at Mountain View appeared first on DealerOn.

When a Door Closes

by @ WRIS Web Services

We have a big announcement to make.

We're moving!

As you may or may not know, our current address includes the indicator of "Suite B1". And yes, "B" stands for basement. (But to be fair, this isn't the dark, spider-filled basement that nightmares are made of...as far as basements go, this one is pretty suite ;) We've enjoyed our time here, and we like the location. But it's time to go.

So you are probably wondering where we're going?

Someplace warm or on a beach?

Someplace right in the middle of the hustle and bustle of the CLE?

Well, no. Like we said, we kind of like our location so we figured, why ruin a good thing?

Which is why we're moving .2 miles away. That's right, you'll barely have to adjust your GPS.

We are already starting to settle in, but once the move is complete (by the end of May) our new address will be 33549 Solon Rd., Solon, OH 44139. Same phone, same fax, same email. Just a new addy.

You know what they say, when a door closes a window opens. We might be closing the door on Suite B1, but for sure we'll open the windows at 33549 Solon Rd.

Because we can! The new space has windows!

We'll let you know when we're all settled in so you can come visit. And breathe the fresh air.

Andrew Diffenderfer – Expert from Google Shares New Data on Today’s Automotive Path to Purchase

Andrew Diffenderfer – Expert from Google Shares New Data on Today’s Automotive Path to Purchase

by DealerOn Podcasts @ The Dealer Power Hour

  Google has done it again! They have just completed a brand new comprehensive study on Today’s Automotive Path to the Purchase! This groundbreaking analysis of online shopper behavior traces the micro-moments of a consumer’s search for their next car and details which influencers are most critical to the process. This is HUGE NEWS! To present material as vital as...

Contact Us - The Yoga Studio Downtown

Contact Us - The Yoga Studio Downtown


The Yoga Studio Downtown

Our studio is located in the heart of Downtown Utica, Michigan. We are on the north side of Auburn Road, Just west of Cass Avenue. The studio’s entrance is shared with Flaunt Salon, and we are located upstairs. Feel free to call us at 586.991.0760 or fill out the form below.

What To Expect When Supplementing With Slimfy?

by Lyndon Kinnear @ MITECH+

You may notice a lot of advertisements that focus on the effectiveness of the weight loss supplements that they make available for sale. One of these supplements is Slimfy. If you are also one of those individuals who is looking for the right weight loss supplement, you might also want to know what you can…

Continue reading What To Expect When Supplementing With Slimfy?

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Why Your Dealership Should Have a YouTube Channel

by Ali Amirrezvani @ DealerOn

Having videos on your auto dealer website has been shown to increase website leads, and when done with video search engine optimization (VSEO), helping your site climb the search engine result pages.  If your dealership has videos on your website, you should have those videos uploaded to your own dealership YouTube channel. Here’s why: Popularity: YouTube is the world’s largest...

The post Why Your Dealership Should Have a YouTube Channel appeared first on DealerOn.

Dealership Relevant Keywords

by Acacia Grant @ DealerOn

While using Google’s AdWords Keyword tool is a good place to start when you are trying to come up with a keyword list for your dealership online marketing, a lot of people start there, which means your competitors could have a very similar keyword list as your dealership.  To help you stay a step ahead, I want to highlight some...

The post Dealership Relevant Keywords appeared first on DealerOn.

Google’s Panda Update Hits Press Release Effectiveness

by Acacia Grant @ DealerOn

Many small businesses, including car dealerships, use press releases as a way to add to their search engine optimization. In fact, 3 years ago, DealerOn even recommended dealerships use a press release strategy. However, with Google’s recent algorithm changes, press release sites no longer have the search engine benefits they once did, unless and until they are able to fix...

The post Google’s Panda Update Hits Press Release Effectiveness appeared first on DealerOn.

Best Cities to Get an SEO Job

by Tylor Hermanson @ Sandbox SEO

Does where you live affect your odds of getting a job in SEO? Do large metropolises only seemingly have more SEO career opportunity until you adjust for population size? Supply and demand – that’s ultimately what I’m after with this exploration. And while there has been research posted on the subject, it didn’t take into [...]

The post Best Cities to Get an SEO Job appeared first on Sandbox SEO.

The Ripple Effect: How to be An Everyday Innovator

by Tiffany Moss @ Allegra Marketing Print Signs – Auburn Hills, MI

When it comes to developing fresh approaches that lead to significant growth and powerful transformation, many leaders of businesses and nonprofits struggle with out-of-the-box thinking. In fact, research shows that 98 percent of adults don’t consider themselves creative and 80 percent of Americans report feeling an increasing amount of pressure to be productive rather than… [Read More]

The post The Ripple Effect: How to be An Everyday Innovator appeared first on Allegra Marketing Print Signs - Auburn Hills, MI.

It’s Time To Get #carstrong [VIDEO]

by Greg Gifford @ DealerOn

It’s time to get #carstrong, auto family! Click here to donate: www.gofundme.com/sn6gxk Let’s help Bryan and Tamarra offset some of the crazy costs of the Digestive Clinic! They leave in about a week, so let’s band together and get that last little bit taken care of so we reach the $50,000 goal! VIDEO TRANSCRIPT Hey, and welcome back to another...

The post It’s Time To Get #carstrong [VIDEO] appeared first on DealerOn.

Upcoming @ Pure Visibility: Social Media Workshop Series

by Pure Visibility @ Pure Visibility

We’re excited to announce our newest series of free social media workshop! These four workshops are designed to help small businesses get the most from their social media efforts, whether paid or free.

The post Upcoming @ Pure Visibility: Social Media Workshop Series appeared first on Pure Visibility.

Kelly McNearney, Expert from Google: What Dealers Need to do to ROCK THE NEW YEAR!

Kelly McNearney, Expert from Google: What Dealers Need to do to ROCK THE NEW YEAR!

by DealerOn Podcasts @ The Dealer Power Hour

Originally recorded December 15, 2016. Ch-ch-ch-changes! New Year… New Start… New Problems?! Yup. 2017 holds the promise of a fresh start. But don’t kid yourself… it won’t be without new challenges too. After all, using the right digital marketing strategy on today’s savvy internet car buyers will maximize profitability, dramatically increase inventory velocity and greatly improve customer satisfaction. WANT TO...

Tips for Car Dealers Taking a Fresh Look at Your SEO

by Ali Amirrezvani @ DealerOn

The process of maximizing the amount of traffic and leads that your website generates from Google can be daunting.  Here are some basic things that our SEO team at DealerOn recommends focusing on if you are either changing website providers, contracting with a SEO or PPC vendor, or simply taking the pulse of the performance of your site and marketing...

The post Tips for Car Dealers Taking a Fresh Look at Your SEO appeared first on DealerOn.

The Importance of a Good Reputation

by Shaun Raines @ DealerOn

Level Set Justin Bieber, Miley Cyrus, Charlie Sheen, Celebrities, Politicians, Musicians and… BUSINESSES.  If this is the first time you’ve heard that your business reputation is important you should consider early retirement.  Okay, maybe that’s a bit harsh, but the truth still suggests 99.999% of those reading this understand the critical importance of a good business reputation. Why Is Reputation...

The post The Importance of a Good Reputation appeared first on DealerOn.

Triton Legal Debuts New Website

by Ohno Staff @ Ohno Design

We’re excited to see a team of lawyers open up a new office in Bay City to serve clients throughout Northern Michigan. For the last several months, we’ve been working with three attorneys – Brian H. Jean, Joseph J. Blata, and Adam C. Reddick – to develop a website highlighting the diverse specialties of Triton Legal PLC. Click here to ... Read More

The post Triton Legal Debuts New Website appeared first on Ohno Design.

Black Diamond Limousine LLC

by Jasen Wyrembelski @ Website Marketing MI | Web Site SEO Services | SEO Company in Michigan

Company: Black Diamond Limousine LLC Location: Shelby Twp., MI Website: http://bdlimollc.com Industry: Limousine Services, Limo Company, Party Bus Summary of Services: Web Site Design, SEO Services, Website Marketing

How Google Instant Search Could Change SEO

by Acacia Grant @ DealerOn

As I’m sure most people have heard, Google came out with a new feature yesterday that they’re calling Instant Search.  Since the announcement has been all over the Internet, I thought I’d try to explain what Instant Search does and how it can help your car dealer website. Google’s Instant Search resembles their auto-suggest feature, where potential search terms are...

The post How Google Instant Search Could Change SEO appeared first on DealerOn.

Facebook Changes Promotion Restrictions

by Acacia Grant @ DealerOn

Since many of our social media car dealerships use contests on Facebook as a way of gathering more “likes” for their page, I wanted to help keep you up to date on the changes Facebook is making regarding contests on their platform. In the past, any auto dealership looking to run a promotion (“sweepstakes, contest, competition, or other similar offering”)...

The post Facebook Changes Promotion Restrictions appeared first on DealerOn.

Google’s Major SEO Changes in 2012

by Ali Amirrezvani @ DealerOn

Google is constantly evolving their algorithms and search engine focus, and 2012 was a year full of changes your dealership needed to be aware of.  Here are some of the major changes Google made this past year: Increased Focus on Reputation & Trust Google made algorithm changes to penalize sites that didn’t have credible and relevant content, design, and external...

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As a Local Business, You Have to Own Your Own Back Yard

by DealerOn @ DealerOn

  This week on our blog, we’ve got another solid post over at Search Engine Land from our Director of Search and Social, Greg Gifford. The topic? Being the king of your own back yard before moving to your neighbor’s yard. In SEO terms, that means ranking for your local area before trying to outrank your competitors in nearby cities. Now,...

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Dealership Long-Tail SEO Searches

by Acacia Grant @ DealerOn

A recent study by Comscore finds that the “average” search term entered into Google continues to get longer and longer.  As it stands, the average search term contains just over 3 words, and this increase in the length of search terms doesn’t appear to be slowing. This makes search engine optimization (SEO) even more important than ever for your auto...

The post Dealership Long-Tail SEO Searches appeared first on DealerOn.

Rent A Photo Booth In Long Island Today

by Lyndon Kinnear @ MITECH+

Having a photo booth at your next event could change the way people remember the event. Thanks to Photo Booth by Expressions Cinema, different events have the opportunity to have an extremely unique experience, with their photo booth with social sharing capabilities. Be sure to contact Expressions Cinema below: Photo Booth by Expressions Cinema 1184…

Continue reading Rent A Photo Booth In Long Island Today

The post Rent A Photo Booth In Long Island Today appeared first on MITECH+.

Google Profiles takes advantage of Identity Searches

by Acacia Grant @ DealerOn

When you meet someone new and you want to find out more information about them, what do you do?  If you’re like a lot of people, you’ll head straight to Google and search for their name.  I would bet that a large number of potential customers perform an Internet search on your dealership after they’ve decided to purchase from you. ...

The post Google Profiles takes advantage of Identity Searches appeared first on DealerOn.

Dissecting Your Website’s Anatomy

by Michael DeVito @ DealerOn

Understanding the anatomy of a well-optimized site isn’t brain surgery, but it’s one of those fundamentals that you just can’t ignore. In order to provide a seamless experience for your site visitors, you should have the basics of site structure down to a science. To produce a finely tuned website specimen, there are a few variables you should keep in...

The post Dissecting Your Website’s Anatomy appeared first on DealerOn.

SEO Tips for Car Dealers Looking Ahead

by Ali Amirrezvani @ DealerOn

Google+ has been promoted lately by many in the SEO industry as a “must-do” for local businesses to help their search engine optimization efforts.  While an important tool for SEO moving forward, there are other areas your dealership can utilize to keep your search engine optimization on the cutting edge.   Here are a couple of additional things your car...

The post SEO Tips for Car Dealers Looking Ahead appeared first on DealerOn.

DealerOn and #PaulieStrong at NADA

by DealerOn @ DealerOn

  DealerOn is a very proud supporter of one of the auto industry’s truly good guys, Paul Jimenez. Earlier this year, the Jimenez family lost their 10-year-old son, Paul Ulysses Jimenez, to a rare form of pediatric cancer, Rhabdomyosarcoma. Since his passing, the PaulieStrong Foundation has been started by the family, inspired by the brave fight of Paulie. At this...

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5 Tips to Successful Hyperlocal Marketing

by admin @ Solutio

Hyperlocal Marketing When it comes to the concept of hyperlocal marketing, many people don’t know how to classify it. Is the idea just a flash-in-the-pan notion, or does the phrase truly represent a forthcoming trend in digital marketing that will change the way you spread...

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How long does SEO take?

by Greg Gifford @ DealerOn

This week’s Wednesday Workshop video covers the age-old question – How long does SEO take? Unlike PPC, organic optimization isn’t an instant on. It takes time for the optimization work to produce big results. We know that lots of dealers wonder why it takes so long, so for this week’s video, we explain why you won’t see immediate results, how...

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The SEO Hero Contest Doesn’t End for 6 Weeks but I May Have Already Lost

by Tylor Hermanson @ Sandbox SEO

Ugh. This is embarrassing. If you’re reading this, chances are you know about Wix’s SEO Hero contest. If not, you can read up on it here. I feel… pathetic. I’ve never claimed to be an SEO expert but I’ve been doing this thing for the better part of a decade. Surely I’ve learned something along [...]

The post The SEO Hero Contest Doesn’t End for 6 Weeks but I May Have Already Lost appeared first on Sandbox SEO.

4 Tips for Creating Engaging B2B Content

by Tiffany Moss @ Allegra Marketing Print Signs – Auburn Hills, MI

Intentional or not, most businesses and organizations create an enormous amount of content every day. With more web writing, blogs, emails, case studies and the like, the risk of favoring quantity over quality grows. Content should be engaging, educational and/or actionable to your key audience. Here are four reminders for your content producers: 1. Share… [Read More]

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