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“I just got sick and tired of being sick and tired of life,” said Dave Casper, a 2012 graduate of Jackson County’s Recovery Court

by akai @ American Office Solutions

JACKSON, MI – Dave Casper’s blood alcohol level was 0.24 when he was arrested in early 2010 for his fourth drunken-driving offense. The number was especially surprising since Casper’s last...

The post “I just got sick and tired of being sick and tired of life,” said Dave Casper, a 2012 graduate of Jackson County’s Recovery Court appeared first on American Office Solutions.

Media Buying: A Business of Art & Science

by Webmaster @ King Media

Media buying is not an easy task. Even though I have more than 30 years of experience as a national media buyer, I still have to admit that media buying is a complicated and tough work. Media buying is a

The post Media Buying: A Business of Art & Science appeared first on King Media.

Google Getting It Right

by SEOteric User @ SEOteric

Google has been rolling out updates and changes for a while now, and every time there is a “significant” update, the web stirs up with analysis and break downs on what the changes are, who got penalized, and what percentage of websites are affected. These changes really affect the SEO industry as a whole and... CONTINUE READING

The post Google Getting It Right appeared first on SEOteric.

SEO at Christmas

by Jami Heward @ Nifty Marketing

Are you taking advantage during the holiday season? The Holiday season is an important time to make sure you’re doing what you need to be doing on your website in...

The post SEO at Christmas appeared first on Nifty Marketing.

Preparing to Sell SEO to Small Businesses

by Pete Rufo @ UpCity

Whether you’re an established business who has decided to start offering SEO services or you’ve just decided to branch off on your own and start an agency, selling SEO is harder now that it has ever been. Just like in anything else you do for your business, you have to prepare and selling SEO, in particular, […]

The post Preparing to Sell SEO to Small Businesses appeared first on UpCity.

We Can Place Your Business On The First Page Of Google?

by K.Whitinger @ Mid-Michigan Interactive | Web Design & Online Marketing For Your Business

What does that actually mean, “We Can Place Your Business On The First Page Of Google”?  As a business owner, we all have had many companies contact us in some shape or form trying to sell this service. It could have been an email, a Facebook message or a phone call.(Most likely automated). These companies are relentless and keep trying to get in touch with business owners to sell this service Do we as business owners understand what they are talking about?  In this post I will give a brief explanation of the 3 different areas of a Google Search Results, questions you should ask, why you should use a local company for this service. When we do a search on Google, whether it is on a desk top computer or a mobile phone, Google produces 3 different results on the first page Google for the product or service your looking for. The first thing we need to understand is this, when you do a search on Google, the search results are based on where we are when we do the search.  If I Google “Plumber” and I am in East Lansing these are my results : Area 1 is Google Adwords. Will always be at the top of all search results.  These are ads that businesses pay for each time the add is clicked. This is the only service that can guarantee your business will show up on the front page of Google.  I like to call it Pay to Play.  It does have it;s advantages and disadvantages. Area 2 is Local Search results.  If there are any local business near where I am searching from, then Google will show me these businesses here.  Google found that over 85% of all search were local.  Over the years this has been called Google Places, Google Local and is now called Google My Business.  A local business is not guaranteed to show in this area.  I highly recommend that all local businesses claim or add their business.  There are a lot of benefits to this that I will get into in a future post.   Area 3 is what I call website results or SEO.  This is the area that Google will start listing websites that they feel is relevant to your search query. This is decided about a lot of different factors. Some of those factors are based on your websites structure and keywords, the content on your website and content publish else where online and what authoritative websites have a link going back to your website.  These are just a few things that going into getting your website on the First Page Of Google.   If your looking for this type of service to help your Business get more online exposure these are some questions that you should be asking of the company.  Where are you located?  (Do you want to work to with a company that isn’t local? I always recommend working with a local company whenever possible. If you get a referral to a company from someone you trust then go with the referral.) Ask if the company is working with any other businesses in your area that provide the same product or service you do? (Remember, we are talking the First Page of Google. Do you want to work with a company that is also working with your competitors.  That is way my company has a exclusive clause with our clients when it comes to search. Two businesses can’t occupy the top post) Ask the caller if they will be doing the work? (This is where it gets tricking. A lot of companies farm out this type of work overseas and hire a bunch of people in a call center. If they aren’t doing the actually work, would you want to spend your marketing dollars with this company. Always choose a local company that does the work in house, if your able too) How long have you been in business? What other businesses are you working with in my area? (I know you already asked question #2, but you want to be able to call these businesses they are working with.) What are the terms if I do work with your company and what are your cancellation policy? (You want to how long your committed for contractually. You also want to know about cancelling service.  There are some companies that require a 30 or 60 day notice to cancel.  You will want to know all this upfront.) A lot of these companies will offer call tracking.  I always recommend against call tracking.  These can be fudged.  I always recommend putting a system in place at your business to track calls and walks in. Thank you for taking the time to read my post.  I understand you may have questions and I am always here to answer them for you. Our next post will get into more detail about Area 2, Local Search Results and what you can do to stand out.      

Rewarding Customer Loyalty

by Webmaster @ King Media

Over the last 20 years, customer loyalty programs have become standard practice in most business-to-consumer relationships. Having become so commonplace, do they still do what they were originally intended to do? It seems harder and harder to buy things at

The post Rewarding Customer Loyalty appeared first on King Media.

Boy Scouts of America’s Capitol Area Council Chooses to Go Solar!

by MeridianSolar @ Meridian Solar

Meridian Solar, one of the nation’s leading commercial solar companies, has partnered with the Boy Scouts of America to develop and install a 74.15 kW solar PV system on the Frank Fickett South Training and Service Center located in north Austin, Texas. Austin, TX April...

The post Boy Scouts of America’s Capitol Area Council Chooses to Go Solar! appeared first on Meridian Solar.

Brand Management is a Full-Time Job

by Webmaster @ King Media

My husband and I recently attended the Michigan State University Spartans vs. University of Michigan Wolverines hockey game at blustery Soldier Field in Chicago. More than 30,000 people attended the event and it was a featured live broadcast of the

The post Brand Management is a Full-Time Job appeared first on King Media.

5 Revealing New Local Pack Click Through Rate Studies

by Mike Ramsey @ Nifty Marketing

Reports of a massive change to the design of local search results in the serps started to surface around August 6th worldwide. Of course I was at a family reunion...

The post 5 Revealing New Local Pack Click Through Rate Studies appeared first on Nifty Marketing.

Facebook for Small Business

by admin @ LocalX Marketing

  Facebook is a subject that often has family businesses asking, “Why do we need it?” You may feel like it can’t help your business that has been around for 3 generations, but it absolutely can! The community may know you, but what about everyone else? With Facebook content management and marketing you can grow […]

The post Facebook for Small Business appeared first on LocalX Marketing.

MSU Wharton Center

by Webmaster @ King Media

“Wharton Center for Performing Arts is proud of the relationship we have fostered over the years with Coleen King and her creative team at King Media. Creativity and innovation, being at the heart of what we do in the performing

The post MSU Wharton Center appeared first on King Media.

Dominating the Airwaves

by Webmaster @ King Media

King Media is proud to partner with many aggressive and entrepreneurial clients in their quest to generate “top of mind” awareness for their brands and services. In today’s multi-media jungle, it takes experts in the art of media strategy to

The post Dominating the Airwaves appeared first on King Media.

The Things You Hear at Tailgates

by Webmaster @ King Media

Last Saturday was the annual MSU vs. U of M game and my husband Chris and I spent the day going from tailgate to tailgate, visiting old friends and meeting new ones. One person we happened to run into was

The post The Things You Hear at Tailgates appeared first on King Media.

Mid-Michigan Vlahakis Commercial

by Webmaster @ King Media

“We thank you and your staff at King Media for the fine job developing and coordinating an effective marketing plan for the introduction of NAI Mid Michigan to our target market. You listened to our needs and stayed within our

The post Mid-Michigan Vlahakis Commercial appeared first on King Media.

Successful Rebranding is Possible

by Allison Navarra @ King Media

For any business owner, the thought of rebranding can be intimidating. It can include many different things, from a slight redesign of your current logo to offering an entirely different set of services under a new name. Why do companies

The post Successful Rebranding is Possible appeared first on King Media.

What We Achieved in 2014

by Webmaster @ King Media

“Those who cannot remember the past are condemned to repeat it.” These wise words remind me of how important it is to reflect on the recent past in order to create new opportunities for the future. I want to start

The post What We Achieved in 2014 appeared first on King Media.

Can Someone Please Explain Bounce Rate?

by SEOteric User @ SEOteric

One of the most common questions we get when looking at Google Analytics data is “What is Bounce Rate?“. Bounce rate is a tricky little metric that can be deceiving at first glance. Let’s go ahead and define a “Bounce” as “when a web site visitor only views a single page on a website, that... CONTINUE READING

The post Can Someone Please Explain Bounce Rate? appeared first on SEOteric.

Building Success for Skilled Trades: A Robust Digital Campaign

by Webmaster @ King Media

The Associated General Contractors (AGC) of Michigan represents construction professionals in our state, working together to support the industry. Collectively, members were all struggling with the same major issue: attracting and retaining talent. Initially, AGC contacted King Media to pitch

The post Building Success for Skilled Trades: A Robust Digital Campaign appeared first on King Media.

King Media Wins National Agency Elite Award

by Webmaster @ King Media

EAST LANSING, MI – Local marketing and advertising agency King Media has won first place in the PR News Agency Elite Awards in the category of Digital/Social Media. King Media bested four other finalists, all of whom are located in

The post King Media Wins National Agency Elite Award appeared first on King Media.

Telling Our Stories: Branding in Education

by Webmaster @ King Media

Education has become an increasingly complex industry. As districts compete for students – and the funding that comes with them – they often find themselves struggling with how to set themselves apart from neighboring schools and other educational options. It’s

The post Telling Our Stories: Branding in Education appeared first on King Media.

The House of Promise

by Webmaster @ King Media

Quick turnaround and stellar design is second nature to our talented, deadline-driven team members and providing quality work on time and on budget is where we excel. The House of Promise Founder and Executive Director, Shari Montgomery approached King Media

The post The House of Promise appeared first on King Media.

Verndale at East Bay

by Webmaster @ King Media

“King Media has been an incredible partner with my new development in Northern Michigan, Verndale at East Bay. The vision for creating and developing the brand, the in-depth understanding of the industry and the ability to target our market has

The post Verndale at East Bay appeared first on King Media.

Michigan Works! Southeast

by Webmaster @ King Media

It is with great pleasure that I am writing this letter to recommend the services of King Media to your organization. During the recent merger of three agencies. Coleen and her team were able to successfully complete their scope of

The post Michigan Works! Southeast appeared first on King Media.

MSU Department of Supply Chain Management

by Webmaster @ King Media

“I have always been aware of King Media as a professional full-service advertising agency, but recently found the need to contact them with an urgent project. Distinguished Michigan State University Professor, Dr. Donald J. Bowersox, Ph. D, had passed away

The post MSU Department of Supply Chain Management appeared first on King Media.

The Meridian Company: Reviews & Testimonials Lansing & East Lansing

The Meridian Company: Reviews & Testimonials Lansing & East Lansing


TheMeridianAdvantage.net

The Meridian Company is committed to the satisfaction of our customers. Call us today at 517-339-6300 and experience the difference quality makes. Read our reviews today!

Undergoing Creative Transformation in Michigan

by Allison Navarra @ King Media

Creative Many, an organization dedicated to developing a creative and competitive economy in Michigan, has released their 2016 Creative State Michigan Creative Industries Report. In the report, there was an abundance of information about the current and future economic contributions

The post Undergoing Creative Transformation in Michigan appeared first on King Media.

Tracking Your Digital Advertising Efforts

by Allison Navarra @ King Media

Though digital marketing and advertising has been around since the 1990s, many companies are just now beginning to understand the many benefits of an online campaign. Digital advertising is becoming more sophisticated every day. Now, clicks and impressions just scratch

The post Tracking Your Digital Advertising Efforts appeared first on King Media.

Changes in the Media Mix

by Allison Navarra @ King Media

There are an amazing amount of options when it comes to allocating your marketing budget. Similar to the stock market, it’s unwise to put all of your eggs in one basket. We are entering the age of “omni-channel marketing.” With

The post Changes in the Media Mix appeared first on King Media.

Commercial Solar Installations - Meridian Solar

Commercial Solar Installations - Meridian Solar


Meridian Solar - Austin

Headquartered in Austin, Texas, Meridian Solar specializes in the development, engineering, construction, and financing of high-quality solar projects.

Internet Marketing - Best SEO Agency in Tupelo Ms

Internet Marketing - Best SEO Agency in Tupelo Ms


SEO Marketing | Digital Marketing Agency

Let our SEO agency experts grow your business and dominate your competition. Your Tupelo, Ms company can be on top of search engine results, through effective optimization, Web Design and Video Marketing

4 Ways to Use Keywords to Build Your Brand

by Tiffany Moss @ Allegra Print Design Mail – Meridian, MS

If you’re new to digital marketing and have been looking at ways to help build your company’s online presence, chances are you’ve come across the term SEO in your research. SEO stands for search engine optimization. Among other tactics, it’s how the use of certain words, or keywords, can help search engines find you and… [Read More]

The post 4 Ways to Use Keywords to Build Your Brand appeared first on Allegra Print Design Mail - Meridian, MS.

Macomb County

by Webmaster @ King Media

It is my genuine pleasure to recommend Coleen King and her team at King Media. In 2014, while I was serving as Macomb County’s Assistant County Executive in Mark A. Hackel’s administration, we selected King Media to execute a brand

The post Macomb County appeared first on King Media.

3 Conversion Rate Optimization Techniques for Field Service Businesses

by Josh Astete @ UpCity

In addition to guest posting on the UpCity blog, Web Full Circle is featured as a Top Marketing Consultant in Charlotte. Check out their profile here. For a long time, field service businesses have relied primarily on traditional marketing tactics. However, most field service businesses are realizing the importance of having a strong online presence and are making a foray into […]

The post 3 Conversion Rate Optimization Techniques for Field Service Businesses appeared first on UpCity.

Prime Meridian a Leader in SEO and PPC

by Matthew Harris @ New Jersey Top Communications and Marketing Agency | Prime Meridian Communications

This is where content will go for this post. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Pellentesque et felis lobortis, tincidunt urna ut, aliquam nibh. Nunc vitae dui eu lectus fringilla sagittis. Aenean laoreet posuere augue. Duis porta mi lorem, ac accumsan leo blandit vitae. Fusce iaculis blandit metus. Etiam arcu enim, mollis aRead more about Prime Meridian a Leader in SEO and PPC[...]

A Winning Case

by Webmaster @ King Media

“The Abood Law Firm was founded by our father in 1956 and prides itself on being the leader in providing unequaled services to our clients. Our brand represents not only our practice, but our family as well. King Media has

The post A Winning Case appeared first on King Media.

American Orchid Society

by Webmaster @ King Media

(AOS Certificate of Appreciation) “One important measure of our Society’s success at fulfilling our mission is our ability to interface effectively with community resources. Since our Show is probably the most important event the Society conducts, our ability to communicate

The post American Orchid Society appeared first on King Media.

Converting More Customers With Better Funneling

by SEOteric User @ SEOteric

Increase Website Conversions with Featured Content One of the best ways to capture the attention of your website visitors is to quickly show them what they are looking for. When a website visitor visits your website, you have just a few seconds to capture their attention. During that brief first impression period, they have to... CONTINUE READING

The post Converting More Customers With Better Funneling appeared first on SEOteric.

Hit the Ground Running

by Webmaster @ King Media

After recent success of working with The House of Promise, a faith-based outreach ministry with the mission of providing a safe environment for sexually abused and trafficked girls, King Media was engaged to create a logo and event poster to

The post Hit the Ground Running appeared first on King Media.

The Meridian Company | Plumbing in 1999 East Saginaw Highway - East Lansing MI - Reviews - Photos - Phone Number

The Meridian Company | Plumbing in 1999 East Saginaw Highway - East Lansing MI - Reviews - Photos - Phone Number


BirdEye

201 reviews of The Meridian Company from East Lansing, MIExcellent installment of wall water heater. Prompt, efficient, clean, and courteous

Michigan Association of School Boards

by Webmaster @ King Media

“Coleen and her team are very creative, professional and effective. They keep the project on track and handle details large and small. I highly recommend King Media and referred her team to other districts across the state.” — Jennifer Rogers

The post Michigan Association of School Boards appeared first on King Media.

The Ripple Effect: How to be An Everyday Innovator

by Tiffany Moss @ Allegra Print Design Mail – Meridian, MS

When it comes to developing fresh approaches that lead to significant growth and powerful transformation, many leaders of businesses and nonprofits struggle with out-of-the-box thinking. In fact, research shows that 98 percent of adults don’t consider themselves creative and 80 percent of Americans report feeling an increasing amount of pressure to be productive rather than… [Read More]

The post The Ripple Effect: How to be An Everyday Innovator appeared first on Allegra Print Design Mail - Meridian, MS.

Fall in Love with Promotional Products

by Tiffany Moss @ Allegra Print Design Mail – Meridian, MS

Fall is the perfect time for small business marketers to make a bold move that leaves lasting impressions on current and potential customers ahead of the busy year-end holiday season. One of the most effective and cost-efficient ways to increase your brand’s awareness is with promotional products. According to a recent Advertising Specialty Institute (ASI)… [Read More]

The post Fall in Love with Promotional Products appeared first on Allegra Print Design Mail - Meridian, MS.

3 Ways to Build the Perfect List for Your Next Direct Mail Campaign

by Tiffany Moss @ Allegra Print Design Mail – Meridian, MS

In today’s digital world, the physicality of direct mail can help amplify your marketing strategy to break through the clutter and drive action. In fact, according to the Online Marketing Institute, direct mail yields the highest conversion rates for both B2B and B2C campaigns in terms of response rates. When it comes to direct mail… [Read More]

The post 3 Ways to Build the Perfect List for Your Next Direct Mail Campaign appeared first on Allegra Print Design Mail - Meridian, MS.

LegalZoom Installs 260kW of Rooftop Solar on Austin, Texas Office

by MeridianSolar @ Meridian Solar

Austin, Texas, 29, July 2014 – LegalZoom, Inc. (“Legal Zoom”), the leading provider of online legal help for businesses and families, has partnered with Meridian Solar, Inc. (“Meridian Solar”), a leader in commercial solar energy solutions, to engineer and construct a 260kW solar electric system...

The post LegalZoom Installs 260kW of Rooftop Solar on Austin, Texas Office appeared first on Meridian Solar.

World Cup Scores with Solar on Stadiums

by MeridianSolar @ Meridian Solar

For soccer fans around the world, the time has come. Last Thursday, June 12, the 2014 FIFA World Cup kicked off in host-country, Brazil. While players on the field are energized by fans who have traveled from around to the world to cheer on their...

The post World Cup Scores with Solar on Stadiums appeared first on Meridian Solar.

Now Hear This!

by Webmaster @ King Media

“My wife, Dr. Linda Wright, and I opened our own business in 2003. We wanted to take our family business to the next level so we approached King Media to evaluate our marketing and advertising efforts. King Media rebranded us

The post Now Hear This! appeared first on King Media.

Michigan Association of Counties

by Webmaster @ King Media

“I am pleased to provide this letter of recommendation on behalf of King Media, a valued partner of the Michigan Association of Counties. As you may know, we have been partners with King Media for many years and I have

The post Michigan Association of Counties appeared first on King Media.

Race for District 5 seat on Jackson County Board of Commissioners pits veteran against newcomer

by akai @ American Office Solutions

JACKSON, MI – James Shotwell Jr., the longest-serving chairman of the Jackson County Board of Commissioners, faces his first challenge to retaining his District 5 board seat in the August...

The post Race for District 5 seat on Jackson County Board of Commissioners pits veteran against newcomer appeared first on American Office Solutions.

Make Your Website Work For You

by Matthew Harris @ New Jersey Top Communications and Marketing Agency | Prime Meridian Communications

Content for post Lorem ipsum dolor sit amet, consectetur adipiscing elit. Pellentesque et felis lobortis, tincidunt urna ut, aliquam nibh. Nunc vitae dui eu lectus fringilla sagittis. Aenean laoreet posuere augue. Duis porta mi lorem, ac accumsan leo blandit vitae. Fusce iaculis blandit metus. Etiam arcu enim, mollis a risus sed, mollis volutpat urna. DonecRead more about Make Your Website Work For You[...]

Does Your Hosting Account Matter?

by SEOteric User @ SEOteric

Your Website Developer Matters – Part 2 In Part 1 of Does Your Website Developer Matter, we talked about the process of building a website, some costs, and what really goes into making a successful website. An often overlooked part of websites is the hosting account. A hosting account acts as a host for the... CONTINUE READING

The post Does Your Hosting Account Matter? appeared first on SEOteric.

In a Nutshell: Commercial Solar in Austin

by MeridianSolar @ Meridian Solar

*IMPORTANT UPDATE*  Effective June 26th at 3pm – Austin Energy reduces the commercial solar PBI to $0.08 per kWh generated Going solar isn’t as expensive as it’s cracked up to be. Local and federal tax incentives cover anywhere from 30% to 60% of the system cost...

The post In a Nutshell: Commercial Solar in Austin appeared first on Meridian Solar.

Close to 1,000 kids run through the mud at inaugural Childrenz Challenge at MIS

by akai @ American Office Solutions

BROOKLYN, MI — In a strange turn of events, parents were cheering on and encouraging their children to run through the mud and to get as dirty as possible on...

The post Close to 1,000 kids run through the mud at inaugural Childrenz Challenge at MIS appeared first on American Office Solutions.

It’s Game Time

by Webmaster @ King Media

The BIGGEST game in sports – the Super Bowl – happens this week, and millions of people around the country will watch and cheer their favorite team to victory. While attaining this lofty place for teams is a tribute to

The post It’s Game Time appeared first on King Media.

Setting Anchor in Southwest Michigan

by Allison Navarra @ King Media

King Media Opens New Office in St. Joseph St. Joseph, MI – For more than 15 years, King Media has immersed itself in the Southwest Michigan community, helping clients like Tabor Hill Winery & Restaurant, Gerbel & Company, P.C. and

The post Setting Anchor in Southwest Michigan appeared first on King Media.

Reversing Deterrence Failure on the Korean Peninsula

by Matthew Harris @ New Jersey Top Communications and Marketing Agency | Prime Meridian Communications

Appeared in Charged Affairs on January 30, 2015 North Korea’s continued pursuit of a long-range, nuclear-armed missile capable of hitting the U.S. homeland represents a growing threat to the American people. Earlier this month, South Korean officials reported that North Korea had likely reached a “significant” level of technology toward miniaturizing a nuclear device toRead more about Reversing Deterrence Failure on the Korean Peninsula[...]

King Media Honored with National Award

by Webmaster @ King Media

EAST LANSING, MI – Local marketing and advertising agency King Media has been awarded Honorable Mention in the PR News Social Media Awards in the category of Facebook | Best Marketing Campaign. King Media was recognized alongside major global brands

The post King Media Honored with National Award appeared first on King Media.

Digital Marketing Services in Athens & Atlanta - SEO and Website Design

Digital Marketing Services in Athens & Atlanta - SEO and Website Design


SEOteric

SEOteric is a digital marketing agency specializing in web design and SEO with locations in Athens and Atlanta, GA serving clients across the USA.

Driven by Experience

by Webmaster @ King Media

Williams AutoWorld of Lansing and King Media continue their long standing relationship, started in 1999. As the agency of record for 15 years, King Media manages the media buying for all of the Williams brands, including Audi, Subaru, Volkswagen, Mercedes-Benz,

The post Driven by Experience appeared first on King Media.

Networking: Don’t Emulate Others, Inspire Them

by Matthew Harris @ New Jersey Top Communications and Marketing Agency | Prime Meridian Communications

“Someone you haven’t even met yet is wondering what it’d be like to know someone like you.” – Iain Thomas I recently read several online discussions on networking, which tend to describe its importance as “critical” for success, especially for career success. Some argue that networking is required to identify and create relationships with theRead more about Networking: Don’t Emulate Others, Inspire Them[...]

Business Owner’s Guide to SEO

by Allison Navarra @ King Media

SEO, SEM, PPC – The world of digital marketing can seem a bit like alphabet soup. And like all good soups, it begins with a strong base – your business’s website. A search engine optimized website is a strong foundational

The post Business Owner’s Guide to SEO appeared first on King Media.

From Regional to National: Brand Elevation on the Web

by Webmaster @ King Media

Based in Grand Rapids, Michigan, Kamps Pallets has been steadily expanding their footprint. First they established themselves in the Midwest – now their operations span from coast to coast. But the old Kamps Pallets website didn’t reflect their national brand.

The post From Regional to National: Brand Elevation on the Web appeared first on King Media.

Hashtags Turn 10: 3 Tips to Use Them Effectively

by Tiffany Moss @ Allegra Print Design Mail – Meridian, MS

The hashtag, once only known as the pound sign, recently celebrated its tenth birthday. Used primarily on Twitter and Instagram with some Facebook, Pinterest and Google+ overlap, hashtags are words or phrases preceded by the pound or hash (#) sign that make it easier for users to find information and conversation about a given topic.… [Read More]

The post Hashtags Turn 10: 3 Tips to Use Them Effectively appeared first on Allegra Print Design Mail - Meridian, MS.

King Media hires Laurie DeYoung as Account Director

by Webmaster @ King Media

EAST LANSING, Mich. – King Media is pleased to announce the hiring of Laurie DeYoung as Account Director. She will be responsible for relationship management of several large client accounts, assist in the development of strategic marketing communication solutions, as

The post King Media hires Laurie DeYoung as Account Director appeared first on King Media.

3 Easy Ways to Enhance Your Email Marketing Results

by Tiffany Moss @ Allegra Print Design Mail – Meridian, MS

According to Forrester, email marketing is the most direct way to reach and interact with your audience – even more so than social channels, like Facebook. The study says that people are twice as likely to sign up for your email list as they are to interact with you on Facebook. Like any marketing channel,… [Read More]

The post 3 Easy Ways to Enhance Your Email Marketing Results appeared first on Allegra Print Design Mail - Meridian, MS.

King Media Joins Pure Michigan Business Connect as a Marketing Service Provider

by Webmaster @ King Media

EAST LANSING, Mich. – King Media has joined the Michigan Economic Development Corporation’s Pure Michigan Business Connect (PMBC) program as a marketing service provider in an effort to support other Michigan businesses. As part of the PMBC services program, King

The post King Media Joins Pure Michigan Business Connect as a Marketing Service Provider appeared first on King Media.

The Longevity of SEO: Why You Need It for The Long Haul

by Christopher.Spallone @ LocalX Marketing

Search Engine Optimization (SEO) can be a difficult process to understand. There are a lot of moving parts that go into optimizing a business’s web presence on search engines and a lot of that work is complicated and technical. It can also be difficult because SEO is deemed a “long-term solution”, which leads many business […]

The post The Longevity of SEO: Why You Need It for The Long Haul appeared first on LocalX Marketing.

Does It Matter Who Builds Your Website?

by SEOteric User @ SEOteric

Your Website Developer Matters – Part 1 You need a website, but aren’t sure what direction to go. You see commercials about $199 websites, getting a website for $9.99 a month, and then see companies charging thousands of dollars for websites.  Is there a difference in these services, and which one is right for you?... CONTINUE READING

The post Does It Matter Who Builds Your Website? appeared first on SEOteric.

4 Tips for Creating Engaging B2B Content

by Tiffany Moss @ Allegra Print Design Mail – Meridian, MS

Intentional or not, most businesses and organizations create an enormous amount of content every day. With more web writing, blogs, emails, case studies and the like, the risk of favoring quantity over quality grows. Content should be engaging, educational and/or actionable to your key audience. Here are four reminders for your content producers: 1. Share… [Read More]

The post 4 Tips for Creating Engaging B2B Content appeared first on Allegra Print Design Mail - Meridian, MS.

SEO: Debunking the Myths

by admin @ LocalX Marketing

  As one of the earliest core elements of digital marketing, a lot of misinformed information has been spread about Search Engine Optimization (SEO). Some of these myths have come from comparisons to other digital marketing strategies, which can be more streamlined and flexible; other myths haves started simply because people don’t understand how SEO […]

The post SEO: Debunking the Myths appeared first on LocalX Marketing.

Step Up Your Swag to Build Brand Awareness

by Tiffany Moss @ Allegra Print Design Mail – Meridian, MS

For building brand awareness, one of the most effective tools is logoed promotional products. According to a 2016 study by the Promotional Products Association International (PPAI), approximately 87 percent of marketers credit promotional products with helping them to reach marketing goals. In today’s multi-channel landscape, what can brands do to get their best ROI out… [Read More]

The post Step Up Your Swag to Build Brand Awareness appeared first on Allegra Print Design Mail - Meridian, MS.

The VA Medical Center in Fayetteville, Arkansas now has 100 covered parking spaces that are generating energy. Read more about how Meridian and Suniva made it happen.

by MeridianSolar @ Meridian Solar

Suniva Powers VA Medical Center in Arkansas Veterans Health Care System of the Ozarks Gets Powered by Suniva®   May 6, 2014 – Suniva, Inc., a metro-Atlanta based manufacturer of high-quality, high-efficiency crystalline silicon solar cells and modules, today announces its high-powered modules power the...

The post The VA Medical Center in Fayetteville, Arkansas now has 100 covered parking spaces that are generating energy. Read more about how Meridian and Suniva made it happen. appeared first on Meridian Solar.

Moore Trosper Construction Company

by Webmaster @ King Media

“We were referred to King Media through Garfield Bowman, President of Lansing Poured Wall as well as a trusted friend and business associate of many years. Moore Trosper is an established family owned and operated 30 year old construction company

The post Moore Trosper Construction Company appeared first on King Media.

Comic-Con Can Be a Great Teacher

by Allison Navarra @ King Media

Social media marketing is about creating a community for consumers and fans of your brand. Though it can be tempting to let the fans just talk amongst themselves, by doing so you are missing out on a key element of

The post Comic-Con Can Be a Great Teacher appeared first on King Media.

Simple Ways to Personalize Your Multi-Channel Marketing Campaigns

by Tiffany Moss @ Allegra Print Design Mail – Meridian, MS

Today’s top marketers are always exploring meaningful ways to reach and engage prospective and existing customers. One of the most widely embraced marketing strategies for establishing and maintaining customer rapport and loyalty? Personalized marketing leverages your customer data to individualize messaging, adding important relevancy. Personalization can be applied to most of your marketing channels: direct… [Read More]

The post Simple Ways to Personalize Your Multi-Channel Marketing Campaigns appeared first on Allegra Print Design Mail - Meridian, MS.

Making Waves for the Michigan DNR

by Webmaster @ King Media

“King Media has consistently provided superior customer service. When we’ve asked them to create a new concept, they’ve delivered insightful ideas that show they understand us, our goals, and our brand. When we’ve challenged them with a high volume of

The post Making Waves for the Michigan DNR appeared first on King Media.

Demographic Research: 5 Free Resources to Find Your Audience

by Kiyo Wiesnoski @ UpCity

In addition to guest posting on the UpCity blog, Adlava is featured as a Top Web Designer in Las Vegas. Check out their profile here. While there are many great premium data brokers that provide detailed insights on demographics and behavior, not all of these resources are accessible to small or mid-size companies with smaller budgets. Sure, the AdWords Keyword Planner […]

The post Demographic Research: 5 Free Resources to Find Your Audience appeared first on UpCity.

Five Nonprofit Marketing Strategies for Philanthropic Success

by Allie Schotanus @ UpCity

In addition to guest posting on the UpCity blog, Priority Marketing is featured as a Top Digital Marketing Agency in Fort Myers. Check out their profile here. Finding the most cost-effective way to reach the right people is particularly important to the non-profit sector. It’s part of the reason non-profit marketing is becoming increasingly digital-based. Here we cover five nonprofit […]

The post Five Nonprofit Marketing Strategies for Philanthropic Success appeared first on UpCity.

Michigan DNR

by Webmaster @ King Media

On behalf of the Parks and Recreation Division of the Michigan Department of Natural Resources (DNR), I would like to thank King Media for the outstanding graphic design services that the firm has provided to the division for the past three

The post Michigan DNR appeared first on King Media.

King Media Hires Jennifer Chiang As Brand Management/Public Relations Intern

by Webmaster @ King Media

EAST LANSING, Mich., June 1, 2014 – King Media is pleased to announce that Jennifer Chiang has recently joined King Media as Brand Management/Public Relations Intern. She will directly report to Jim Buckley, Senior Account Director, and will be responsible

The post King Media Hires Jennifer Chiang As Brand Management/Public Relations Intern appeared first on King Media.

King Media Tees Up for Success

by Webmaster @ King Media

One of Michigan’s biggest events this spring, the highly anticipated 75th Senior PGA Championship, returns to southwest Michigan. When King Media’s long time client, Tabor Hill Winery & Restaurant, wanted to get involved the management team reached out to King

The post King Media Tees Up for Success appeared first on King Media.

Nifty Marketing = SEO + Local + Design + Content + PPC

Nifty Marketing = SEO + Local + Design + Content + PPC


Nifty Marketing

We are a Digital Marketing Agency that works with good people and businesses across the world. We help them grow. We do it from Idaho. Let's talk...

Emily Magyar Joins King Media As Marketing Coordinator

by Webmaster @ King Media

EAST LANSING, Mich., June 17, 2014 – King Media is pleased to announce that Emily Magyar has recently joined the agency as Marketing Coordinator. Emily brings 2 years of marketing and social media management experience to King Media. “I wanted

The post Emily Magyar Joins King Media As Marketing Coordinator appeared first on King Media.

Proudly Serving Sweet Success

by Webmaster @ King Media

Outdoor and web are the primary media outlets for the tourism market to Southwest Michigan’s premiere winery, Tabor Hill Winery & Restaurant, located in Buchanan, Michigan. As one of the 11 competing wineries in Southwest Michigan, Tabor Hill’s marketing and

The post Proudly Serving Sweet Success appeared first on King Media.

Top 25 Digital Marketing Articles – Week of 10/13/17

by Morgan Dowling @ UpCity

This week’s roundup, includes tips to create a data driven Email Marketing strategy, boost Conversions using any landing page, and optimize your website from a mobile SEO standpoint. Learn how to use text Emails in your Email Marketing strategy, and market your business using Social Media giveaways. We’ve covered all of this news and, much […]

The post Top 25 Digital Marketing Articles – Week of 10/13/17 appeared first on UpCity.

Goodwill Central Texas and Meridian Solar Celebrate 520 kW of Solar Energy on Earth Day

by MeridianSolar @ Meridian Solar

On Friday, April 25th, 2014 Goodwill Central Texas and Meridian Solar will host a ribbon cutting ceremony at the Goodwill Community Center in Austin, Texas to celebrate the development and installation of two solar-electric systems totaling 520 kW of solar energy. Austin, TX – Goodwill...

The post Goodwill Central Texas and Meridian Solar Celebrate 520 kW of Solar Energy on Earth Day appeared first on Meridian Solar.

4 Benefits of Facebook Live that Can Enhance Your Digital Marketing Plan

by Tiffany Moss @ Allegra Print Design Mail – Meridian, MS

Since its debut in January 2016, Facebook Live – the service that allows users to live-stream video directly from their mobile devices to their friends and page followers – has infiltrated every user’s timeline and changed the way the world views live news. In fact, Facebook says that one in every five videos is a… [Read More]

The post 4 Benefits of Facebook Live that Can Enhance Your Digital Marketing Plan appeared first on Allegra Print Design Mail - Meridian, MS.

Option 1 Credit Union

by Webmaster @ King Media

“I am very pleased to be able to provide this testimonial to the overwhelmingly positive professional experience that Option 1 Credit Union has had in working with King Media. There have been so many wonderful facets to this relationship that

The post Option 1 Credit Union appeared first on King Media.

King Media’s New Strategic Partnership with Bruce Madej Brings PR, Crisis Communication Expertise

by Webmaster @ King Media

EAST LANSING, Mich. – King Media is pleased to announce a new strategic partnership with Bruce Madej, former Associate Athletic Director for Special Projects in the University of Michigan Athletic Department and the longest-serving Sports Information Director in the history

The post King Media’s New Strategic Partnership with Bruce Madej Brings PR, Crisis Communication Expertise appeared first on King Media.

Supporting Our Neighbors

by Webmaster @ King Media

King Media is proud to support our longtime client and next door neighbor, Anderson Economic Group. From branding and event marketing promotions to print advertising and creative services, we have been their marketing partner for many years. King Media helped

The post Supporting Our Neighbors appeared first on King Media.

New Views: Creating Marketing Content with Aerial Photography

by Allison Navarra @ King Media

Since the mid-1800s, people have used everything from hot air balloons to kites to other types of early aircraft to capture a bird’s-eye view of the world. Today, aerial photos and videos have become commonplace among businesses, the government and

The post New Views: Creating Marketing Content with Aerial Photography appeared first on King Media.

The Art and Science of Media Buying

by Allison Navarra @ King Media

The Vitruvian Man (c. 1485) Accademia, Venice Luc Viatour / www.Lucnix.beMona Lisa or La Gioconda (1503–05/07)—Louvre, Paris, France Leonardo da Vinci [Public domain], via Wikimedia Commons Media buying is both a science and an art form. Media research resources and software

The post The Art and Science of Media Buying appeared first on King Media.

Meridian Solar and DV & Associates Install 322 kW at the Veterans Health Care System of the Ozarks in Fayetteville, Arkansas

by MeridianSolar @ Meridian Solar

Meridian Solar has partnered with DV & Associates, a Service-Disabled Veteran Owned Business, to develop and construct a 322 kW solar-electric system at the Veterans Health Care System of the Ozarks (VHSO) in Fayetteville, Arkansas. The installation is comprised of three solar carports which will...

The post Meridian Solar and DV & Associates Install 322 kW at the Veterans Health Care System of the Ozarks in Fayetteville, Arkansas appeared first on Meridian Solar.

King Media named honorable mention at PR News Nonprofit PR Awards

by Webmaster @ King Media

EAST LANSING, Mich. – King Media has been named an honorable mention in two categories by PR News for work done in partnership with the Greater Lansing Housing Coalition. The multimedia campaign created for the ICE 5-Year Fair and Affordable

The post King Media named honorable mention at PR News Nonprofit PR Awards appeared first on King Media.

Why You Need Social Media

by admin @ LocalX Marketing

Social Content Management one of the most important facets to the success of small businesses today. It’s the best way for local citizens to find you and interact with you. It also gives a sense of community and gives you a chance to customize local perception about your business. Social media is low cost, high […]

The post Why You Need Social Media appeared first on LocalX Marketing.

Meridian Solar Installs Second Round of Solar at LegalZoom’s Austin, Texas Facility

by MeridianSolar @ Meridian Solar

Austin, Texas – Solar now spans the entire roof of LegalZoom’s north Austin facility as Meridian Solar has completed the second and final phase of the solar energy system. The two-part installation makes up 520 kW of solar, and the energy generated will be interconnected...

The post Meridian Solar Installs Second Round of Solar at LegalZoom’s Austin, Texas Facility appeared first on Meridian Solar.

Uniting to Serve: Government Agency Consolidation

by Webmaster @ King Media

In 2015, three individual Michigan Works! agencies – Livingston County Michigan Works!, South Central Michigan Works! and Washtenaw County Michigan Works! – consolidated to form one regional agency. Initially calling themselves the Southeast Michigan Consortium (SEMC), their leadership team needed

The post Uniting to Serve: Government Agency Consolidation appeared first on King Media.

See Our Article On SEOmoz!

by SEOteric User @ SEOteric

Check out our article on www.seomoz.org!  http://www.seomoz.org/ugc/its-getting-harder-and-harder-to-keep-a-white-hat-clean. We did a write up about blog comments and spam SEO tactics. We will do a follow-up on our site from info gathered from the comments on SEOmoz. Stay Tuned!

The post See Our Article On SEOmoz! appeared first on SEOteric.

Website Goal Setting

by Allison Navarra @ King Media

You are probably juggling health goals, personal goals and business goals this New Year – and like more than 80% of the population, a few are probably slipping by mid-January. Like your morning run and green smoothie – dropped when

The post Website Goal Setting appeared first on King Media.

Competitor Link Building the Nifty Way

by Devin Harper @ Nifty Marketing

We recently developed a spreadsheet for competitor link analysis with the beginner to intermediate link builder in mind. It offers a ready, aim, shoot approach to competitor link building, it’s...

The post Competitor Link Building the Nifty Way appeared first on Nifty Marketing.

The NVIDIA SHIELD – Gaming Console & Smart Home Hub?

by Steve Baker @ Smart Offices Smart Homes

The post The NVIDIA SHIELD – Gaming Console & Smart Home Hub? appeared first on Smart Offices Smart Homes.

Inaugural Childrenz Challenge event hopes to give kids Tough Mudder-esque experience

by akai @ American Office Solutions

JACKSON, MI — For all the jealous children who have seen highlights of Tough Mudder or Warrior Dash events and wondered why it was OK for adults to play in...

The post Inaugural Childrenz Challenge event hopes to give kids Tough Mudder-esque experience appeared first on American Office Solutions.

What’s in an Award?

by Allison Navarra @ King Media

Life is busy at King Media. We’re in constant communication with our clients, always working on new strategies and fine-tuning our campaigns. We’re growing, too – now in our second year with two locations, it seems like opportunities present themselves

The post What’s in an Award? appeared first on King Media.

UNFI Invests in the Texas Solar Market with Meridian Solar

by MeridianSolar @ Meridian Solar

UNFI (United Natural Foods, Inc.) partnered with Meridian Solar to build a 665 kW roof-top solar electric system on its 590,000 square foot distribution center in Lancaster, Texas. Using energy harnessed from the sun, UNFI can now store and deliver its more than 65,000 products...

The post UNFI Invests in the Texas Solar Market with Meridian Solar appeared first on Meridian Solar.

Dean Trailways of Michigan

by Webmaster @ King Media

“I have known Coleen King, President and CEO, King Media, East Lansing, Michigan for over 25 years, both personally and professionally. Ms. King and her organization provide exceptional service in the areas of media, public relations and communications. She has

The post Dean Trailways of Michigan appeared first on King Media.

Agency Playbook: Overcoming Common Barriers in the Pitch Process

by Jordan Stella @ UpCity

It’s no secret that digital marketing has evolved into an absolute necessity for businesses large and small. Spending on digital advertising continues to grow year after year at an unstoppable rate. In fact, spending on digital is expected to reach more than $110 billion by 2020. Companies are increasingly turning to digital as their main vehicle […]

The post Agency Playbook: Overcoming Common Barriers in the Pitch Process appeared first on UpCity.

Make-Your-Own Family Packs are here!

by wingers @ WINGERS Roadhouse Grill and Bar

The post Make-Your-Own Family Packs are here! appeared first on WINGERS Roadhouse Grill and Bar.

microdermabrasion 3

by Wendy Bradley @ Zoe Life Spa Salon | Lansing | Okemos | Massages | Yoga

King Media Receives National Recognition

by Allison Navarra @ King Media

EAST LANSING, MI – Local marketing and advertising agency King Media has been named a finalist in the PR News Social Media Awards in the category of Facebook | Best Marketing Campaign. King Media’s campaign for Tabor Hill Winery &

The post King Media Receives National Recognition appeared first on King Media.

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Zoe Life Spa Salon | Lansing | Okemos | Massages | Yoga

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Panda…What do you mean? Google has a Panda?

by michiganseopro @ Michigan SEO PRO

The post Panda…What do you mean? Google has a Panda? appeared first on Michigan SEO PRO.

WINGERS Restaurant & Alehouse Meridian - WINGERS Roadhouse Grill and Bar

WINGERS Restaurant & Alehouse Meridian - WINGERS Roadhouse Grill and Bar


WINGERS Roadhouse Grill and Bar

NOW OPEN! Hours Monday - Thursday: 11 AM - 11 PM Friday - Saturday: 11 AM - 1 AM Sunday: 11 AM - ...

Reaching Audiences During the 2016 Election Campaign

by Allison Navarra @ King Media

Michigan’s primary election quickly approaches. In just a few weeks, each municipality will be flooded with voters as the United States determines the final presidential candidate. Election years are always an interesting time in the advertising world, and this year

The post Reaching Audiences During the 2016 Election Campaign appeared first on King Media.

The Lady Bird Johnson Wildflower Center in Austin, Texas Opens the Luci and Ian Family Garden with New Solar Installation

by MeridianSolar @ Meridian Solar

The Lady Bird Johnson Wildflower Center’s new sustainably designed family garden in Austin, Texas features an 8.85 kW solar energy array provided by Meridian Solar. The 4.5-acre Luci and Ian Family Garden, which officially opened in early May of this year, is the only native...

The post The Lady Bird Johnson Wildflower Center in Austin, Texas Opens the Luci and Ian Family Garden with New Solar Installation appeared first on Meridian Solar.

Top 25 Digital Marketing Articles – Week of 10/06/17

by Morgan Dowling @ UpCity

This week’s roundup, includes tips to create an effective Email Marketing strategy, make your content more engaging, and influence customer engagement with SEO. Learn how to use your CRM software in the right manner, and create a Social Media plan. We’ve covered all of this news and, much more, below! From the UpCity Blog: Entermotion […]

The post Top 25 Digital Marketing Articles – Week of 10/06/17 appeared first on UpCity.

A Community of Caring

by Allison Navarra @ King Media

King Media extends our sincerest condolences to the entire Rodeman family. Lansing, MI – Lansing Firefighter, Dennis Rodeman, died after being struck by a hit-and-run driver while collecting funds for muscular dystrophy research with fellow firefighters. Family, friends and firefighters

The post A Community of Caring appeared first on King Media.

New Menu Items Are Here!

by wingers @ WINGERS Roadhouse Grill and Bar

If you come to Wingers a lot and need an occasional break from Wings and Sticky Fingers (#nojudgement), we’re here for you. Wingers is serving three new items starting TODAY! We’ve spent

The post New Menu Items Are Here! appeared first on WINGERS Roadhouse Grill and Bar.

Sawyer Garden Center

by Webmaster @ King Media

“King Media made videos of local growers of the produce we sell in our store. I needed the whole project completed in a short time frame, which King Media did as promised. Everything went as smooth as clockwork. The attention

The post Sawyer Garden Center appeared first on King Media.

Event Marketing Supports the Passion of Growing Orchids

by Webmaster @ King Media

This past weekend, the 32nd Annual Greater Lansing Orchid Society Show and Sale took place on the Michigan State University campus. These beautiful, colorful flowers and the industry that brings them to this market is a small, highly creative and

The post Event Marketing Supports the Passion of Growing Orchids appeared first on King Media.

Okemos Allergy Center

by Webmaster @ King Media

“I just wanted to thank you for your valuable wisdom, insight and marketing savvy. We are extremely pleased with the quality of work and results we have realized from working with King Media. The identity package King Media developed was

The post Okemos Allergy Center appeared first on King Media.

Stuff Yourself on Quality SEO Learning This Weekend

by McKenzie Mortensen @ Nifty Marketing

With Thanksgiving just hours away, I’m sure you have been thinking, if not daydreaming, about all the food you’re going to eat. In that daydream, which of the options below...

The post Stuff Yourself on Quality SEO Learning This Weekend appeared first on Nifty Marketing.

Security and Maintenance: Not Just for Your Home

by Allison Navarra @ King Media

We all work to keep our homes secure and maintained. We lock our doors and might even have a home security system – or a dog with a noisy bark. If someone breaks a window, we replace the glass. We

The post Security and Maintenance: Not Just for Your Home appeared first on King Media.

Now Open!

by Webmaster @ King Media

A proud advocate of local small businesses, King Media was honored to be selected by Redi Care as their marketing partner for their move to a brand new clinic in Okemos. Redi Care knew they would need to re-establish themselves

The post Now Open! appeared first on King Media.

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